Utilizing Siteimprove is appropriate and well suited if you are using a content management system that is decentralized with a lot of different users responsible for specific types of content. Under this scenario, those users can be susceptible to making mistakes or not using best practices for accessibility, SEO, etc. Siteimprove would allow a select few top administrators to identify and correct those mistakes, in essence acting as the central gatekeepers for the website. Siteimprove would be less appropriate if your team is extremely small and you are spread thin with a lot of diverse and numerous job duties. It's worth noting this because although the tools may be great, you need to make sure that you and/or your team have the time necessary to devote toward using it to apply fixes and improvements. During the pandemic, our team became a team of 2 and there was almost no time to utilize Siteimprove. Now our team is back up to a team of 6 which allows for the ability for more website governance and utilization of Siteimprove.
