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Wildfire Interactive (Discontinued) vs. Nosto Shoppable UGC

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    Nosto Shoppable UGC

    Score8 out of 10
    N/AA solution to discover, curate, rights manage, and display visual user-generated content (UGC) across online experiences—from websites and emails to social media, and ads. Nosto acquired Stackla in June of 2021.N/A
    Pricing
    Wildfire Interactive (Discontinued)Nosto Shoppable UGC
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)Nosto Shoppable UGC
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Wildfire Interactive (Discontinued)Nosto Shoppable UGC
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    No answers on this topic
    Medium-sized Companies
    No answers on this topic
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Wildfire Interactive (Discontinued)Nosto Shoppable UGC
    Likelihood to Recommend
    2.0
    (4 ratings)
    8.0
    (1 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (2 ratings)
    10.0
    (1 ratings)
    Online Training
    8.5
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Wildfire Interactive (Discontinued)Nosto Shoppable UGC
    Likelihood to Recommend
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    Nosto
    If people are regularly sharing your product favorably across social media, this tool will help you automate, segment and display that social content across websites, emails and events. Products as big as destinations can benefit from Stackla all the way down to merchandise such as clothing. Stackla can not benefit your product if your product is not very visual or if people aren't talking about your product.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    Nosto
    • GoConnect feature lets you upload to a feed without using social media.
    • A number of display options including an email embed code, website widgets and event walls.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    Nosto
    • The UI can generally be confusing, and there are roughly four steps with detailed settings that don't feel intuitive to create one widget.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    Nosto
    No answers on this topic
    Usability
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    Nosto
    No answers on this topic
    Reliability and Availability
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    Nosto
    No answers on this topic
    Performance
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    Nosto
    No answers on this topic
    Support Rating
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    Nosto
    Support has been a positive experience with quick response times and an extensive knowledgebase and ticketing system.
    Incentivized
    Read full review
    Online Training
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    Nosto
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    Nosto
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    Nosto
    Minimal experience with CrowdRiff, but the user interface is generally a little more friendly. Stackla was chosen after a thorough R&D process and the potential to partner with our company and industry.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    Nosto
    • In some situations, including Stackla event walls in a sponsorship package has increased our bottom line for an event we plan.
    • Stackla saves you quite a bit of time when creating social media albums to display on your website.
    Incentivized
    Read full review
    ScreenShots