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Wildfire Interactive (Discontinued) vs. Profit.co

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    Profit

    Score8 out of 10
    N/AProfit.co is a strategy execution platform that enables organizations to manage strategy, performance, and execution in one system, supporting OKRs, Hoshin Kanri, Balanced Scorecards, performance management, and project portfolios.N/A
    Pricing
    Wildfire Interactive (Discontinued)Profit
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)Profit
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Best Alternatives
    Wildfire Interactive (Discontinued)Profit
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    No answers on this topic
    Medium-sized Companies
    No answers on this topic
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Wildfire Interactive (Discontinued)Profit
    Likelihood to Recommend
    2.0
    (4 ratings)
    8.7
    (3 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (2 ratings)
    -
    (0 ratings)
    Online Training
    8.5
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Wildfire Interactive (Discontinued)Profit
    Likelihood to Recommend
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    Profit.co
    It is good for companies that want to have clear Objectives, where they describe how they will achieve them and will track the progress. If used properly it can significantly improve the company's productivity and the employees' understanding of where the company is going. This platform will find its customers in companies that are oriented towards efficiency and are willing to invest some time and effort to understand how their departments are working. Thus, reflect on how you can improve things.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    Profit.co
    • Easy to use
    • Has many off the shelf templates and metrics
    • Easy to customize
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    Profit.co
    • Have an easier way to extract data from the API to our database
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    Profit.co
    No answers on this topic
    Usability
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    Profit.co
    No answers on this topic
    Reliability and Availability
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    Profit.co
    No answers on this topic
    Performance
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    Profit.co
    No answers on this topic
    Support Rating
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    Profit.co
    No answers on this topic
    Online Training
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    Profit.co
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    Profit.co
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    Profit.co
    Profit.co was the easiest to use and the customer is great.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    Profit.co
    • Not measured with hard numbers yet but definitely improved the employee's productivity.
    Incentivized
    Read full review
    ScreenShots

    Profit Screenshots

    Screenshot of OKR Management - Align company goals with measurable key results and track real-time progress across teamScreenshot of Performance Management -  Manage reviews, feedback, and employee development with structured appraisal workflows.Screenshot of Balanced Scorecard - Translate strategy into measurable objectives across financial, customer, process, and growth perspectives.Screenshot of Portfolios and Projects -  Manage portfolios and projects with timeline tracking, dependencies, and resource visibility.Screenshot of AI - Leverage AI to draft OKRs, analyze performance trends, and generate actionable insights.