TrustRadius: an HG Insights company

Wildfire Interactive (Discontinued) vs. Tableau Public

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    Tableau Public

    Score9.9 out of 10
    N/ATableau Public is a free edition of the Desktop product. With this edition, data can only be published to the Tableau public website and does not allow work to be saved or exported locally.

    $0

    per month

    Pricing
    Wildfire Interactive (Discontinued)Tableau Public
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)Tableau Public
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Wildfire Interactive (Discontinued)Tableau Public
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Wildfire Interactive (Discontinued) and Tableau Public
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Tableau Public
    9.8
    12 Ratings
    19% above category average
    Pixel Perfect reports00 Ratings9.710 Ratings
    Customizable dashboards00 Ratings10.012 Ratings
    Report Formatting Templates00 Ratings9.712 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Wildfire Interactive (Discontinued) and Tableau Public
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Tableau Public
    9.7
    12 Ratings
    21% above category average
    Drill-down analysis00 Ratings9.812 Ratings
    Formatting capabilities00 Ratings9.712 Ratings
    Integration with R or other statistical packages00 Ratings9.59 Ratings
    Report sharing and collaboration00 Ratings9.811 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Wildfire Interactive (Discontinued) and Tableau Public
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Tableau Public
    9.5
    11 Ratings
    15% above category average
    Publish to Web00 Ratings10.011 Ratings
    Publish to PDF00 Ratings10.09 Ratings
    Report Versioning00 Ratings9.89 Ratings
    Report Delivery Scheduling00 Ratings9.69 Ratings
    Delivery to Remote Servers00 Ratings8.17 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Wildfire Interactive (Discontinued) and Tableau Public
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Tableau Public
    9.8
    11 Ratings
    23% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings9.811 Ratings
    Location Analytics / Geographic Visualization00 Ratings9.811 Ratings
    Predictive Analytics00 Ratings9.79 Ratings
    Best Alternatives
    Wildfire Interactive (Discontinued)Tableau Public
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    Chartio (discontinued)
    Score7.5 out of 10
    Medium-sized Companies
    No answers on this topic
    Jet Reports
    Score9.5 out of 10
    Enterprises
    No answers on this topic
    Kibana
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Wildfire Interactive (Discontinued)Tableau Public
    Likelihood to Recommend
    2.0
    (4 ratings)
    8.5
    (14 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    9.1
    (2 ratings)
    Usability
    9.0
    (1 ratings)
    10.0
    (5 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (2 ratings)
    9.6
    (6 ratings)
    Online Training
    8.5
    (2 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    9.1
    (2 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.2
    (9 ratings)
    Data Sources
    -
    (0 ratings)
    8.8
    (9 ratings)
    User Testimonials
    Wildfire Interactive (Discontinued)Tableau Public
    Likelihood to Recommend
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    Tableau
    Tableau public is the best platform to build dashboards for your personal profile and share with recruiters. It's always good to keep ourselves updated on the latest features, create sample dashboards and save them to a personal profile. Tableau public is free and doesn't need any subscription. anyone can create an account and start building reports.
    Read full review
    Pros
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    Tableau
    • Data visualization: lots of different options, including bar, scatter, pie, waterfall charts to explore relationships between variables, and to present findings/trends to different teams
    • Integrates readily with limited, though different data sources: TXT, CSV, TDE, Access
    • Exports reports for review of different dashboards: client-ready/team-ready, with a clean and tidy presentation in PDF format (or hardcopy)
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    Tableau
    • Tableau Public (both Desktop and Server) like their "for a fee" counterparts offer very easy to learn and use tools to transform data into pictures and gain insights into your data. Most organizations report a reduction in development time of 10x vs. other similar tools, due to the intuitive user interface. That said, with Tableau Public, published workbooks are "disconnected" from the underlying data sources and require periodic updates when the data changes. Users are limited to 1 Gb of storage space per user ID and password as well.
    • I would like to see better options for public sharing of visualizations and data from within the "for a fee" products as more and more organizations are moving in the direction of data sharing with partners and their communities.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    Tableau
    It's free, right? I'll keep using the free version. So the real question to ask is this? Will I pay $999 for the Personal version or $1,999 for the Professional? Yikes! That is a big stretch. I'm not sure about that. The product comparison chart is at: http://www.tableausoftware.com/public/comparison
    Read full review
    Usability
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    Tableau
    Tableau public is a great training tool to understand the basics of Tableau before buying it. A great tool to extend Excel's visualization and to publish data for others. Not useful for anything you need secure. No ability to access databases. Static information only.
    Read full review
    Reliability and Availability
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    Tableau
    No answers on this topic
    Performance
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    Tableau
    No answers on this topic
    Support Rating
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    Tableau
    I have not yet required to contact support as the documentation and help i found online has always worked so far
    Incentivized
    Read full review
    Online Training
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    Tableau
    I found it sufficient, and fast. I could easily "kick the tires" with Tableau on my data so I got up and running fast.
    Read full review
    Implementation Rating
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    Tableau
    Start at the end and work backward. Identify the business case / issue and questions the end users have, then identify the data needed, and where to get it.
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    Tableau
    Google Charts/Drive is sufficient for simpler data sets, but it does not integrate with other web platforms and the visualization does not look as professional. I'm not aware of any other competitors that offer the same package as Microsoft.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    Tableau
    • Tableau Public visualizations have helped drive traffic to our content and sites
    • The lack of cost means it's easy to demonstrate our experience to attract paying clients
    Incentivized
    Read full review
    ScreenShots