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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Workspace Essentials

    Score9.4 out of 10
    N/AGoogle now offers Google Workspace Essentials (formerly G Suite Essentials), providing a solution for users of Outlook or Office whose teams want to use Google Meet and Google Apps without needing to involve a personal gmail account. Google Workspace Essentails includes Google Slides, Sheets, and Docs, as well as Google Meet, Google Drive, Forms, Sites, and Keep, in a bundle minus a gmail account. Basic Essentials supports (via Meet) meetings with up to 150 participants, and Google Drive with…

    $8

    per month per user

    Kartra

    Score9.8 out of 10
    N/AKartra is an all-in-one business platform to monetize knowledge and services online. The platform includes a suite of tools that help market and sell digital products–like pages, email marketing, membership sites, checkouts, and analytics.

    $99

    per month

    Pricing
    Google Workspace EssentialsKartra
    Editions & Modules
    No answers on this topic
    Starter
    $99
    per month
    Growth
    $189
    per month
    Professional
    $429
    per month
    Offerings
    Pricing Offerings
    Google Workspace EssentialsKartra
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Save $240 a year on an annual Starter subscription. Save $480 a year on an annual Growth subscription. Save $1440 a year on an annual Professional subscription.
    More Pricing Information
    Community Pulse
    Google Workspace EssentialsKartra
    Considered Both Products
    Google
    No answer on this topic
    Genesis Digital
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    19 Answers
    No answers on this topic
    Delivers good value for the price
    94%
    Delivers good value for the price
    17 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    19 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    79%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    16 Answers
    No answers on this topic
    Features
    Google Workspace EssentialsKartra
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Google Workspace Essentials and Kartra
    Feature
    Google Workspace Essentials
    -
    Ratings
    Kartra
    9.0
    1 Ratings
    20% above category average
    WYSIWYG email editor00 Ratings8.01 Ratings
    Dynamic content00 Ratings9.01 Ratings
    Ability to test dynamic content00 Ratings8.01 Ratings
    Landing pages00 Ratings10.01 Ratings
    Mobile optimization00 Ratings9.01 Ratings
    Email deliverability reporting00 Ratings9.01 Ratings
    List management00 Ratings9.01 Ratings
    Triggered drip sequences00 Ratings10.01 Ratings
    Lead Management
    Comparison of Lead Management features of Google Workspace Essentials and Kartra
    Feature
    Google Workspace Essentials
    -
    Ratings
    Kartra
    8.5
    1 Ratings
    24% above category average
    Lead nurturing automation00 Ratings8.01 Ratings
    Data quality management00 Ratings9.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Google Workspace Essentials and Kartra
    Feature
    Google Workspace Essentials
    -
    Ratings
    Kartra
    8.0
    1 Ratings
    7% above category average
    Calendaring00 Ratings8.01 Ratings
    Event/webinar marketing00 Ratings8.01 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Google Workspace Essentials and Kartra
    Feature
    Google Workspace Essentials
    -
    Ratings
    Kartra
    7.0
    1 Ratings
    1% above category average
    Social profile integration00 Ratings7.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Google Workspace Essentials and Kartra
    Feature
    Google Workspace Essentials
    -
    Ratings
    Kartra
    9.0
    1 Ratings
    26% above category average
    Dashboards00 Ratings9.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Google Workspace Essentials and Kartra
    Feature
    Google Workspace Essentials
    -
    Ratings
    Kartra
    10.0
    1 Ratings
    61% above category average
    Customizability00 Ratings10.01 Ratings
    Best Alternatives
    Google Workspace EssentialsKartra
    Small Businesses
    Google Workspace
    Score9.1 out of 10
    HighLevel
    Score9.3 out of 10
    Medium-sized Companies
    Google Workspace
    Score9.1 out of 10
    LocaliQ
    Score8.6 out of 10
    Enterprises
    Microsoft 365 Business Premium
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Workspace EssentialsKartra
    Likelihood to Recommend
    9.7
    (20 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    9.5
    (5 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Workspace EssentialsKartra
    Likelihood to Recommend
    Google
    Well-suited for: Fast-paced drafting ideas, docs, charts, sheets, etc. Love it for client calls as well. Google Meet runs in a web browser; you don't need to download any special software. Shared Drives are great for sharing information; the ability to add a Google Notebook to them is the icing on the cake. It is less appropriate when Wi-Fi or the internet is spotty, or when you need heavy-duty Excel macro data crunching.
    Incentivized
    Read full review
    Genesis Digital
    Kartra is a great platform for a service-based business that needs a moderate cost solution and one-stop shop for their business needs. Kartra has a marketplace of professionals that can train and or get your services set up in the system. The access to Kartra experts is valuable since the platform does have a bit of a learning curve and is not user-friendly when just starting out.
    Incentivized
    Read full review
    Pros
    Google
    • Google Docs & Google Slides are essential to our company as we are remote. Multiple people can work on the documents at one time.
    • Easy to share and store files in Google Drive.
    • Google Calendar is amazing, it integrates seamlessly with other Google products and it's our company's primary calendar tool.
    Incentivized
    Read full review
    Genesis Digital
    • Email Marketing
    • Sales Pages
    • CRM
    • Payment processor
    Incentivized
    Read full review
    Cons
    Google
    • Record option to be there in Google meet
    • ability to share documents outside google accounts need to be looked at
    • Improvement in conversion to MS office based documents and converting those documents to googles format needs a little work.
    • Will be good to have a pdf to word converter and vice versa
    Incentivized
    Read full review
    Genesis Digital
    • Training and onboarding
    • Customer Service
    • Initial set up
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    Now that our department has used G Suite Essentials for close to 2 years, I can't imagine not using it. It has proven to be a very practical tool for sharing files / folders on a shared drive. It also makes it easy to modify and update content. It is user friendly and the interface is simple.
    Incentivized
    Read full review
    Genesis Digital
    No answers on this topic
    Usability
    Google
    It is so easy to use, very intuitive and the site looks nice. There is no hint of the old DOS days in the look and functionality. Let's be real, Google Workspace Essentials is attractive and easy on the eyes and even offers a dark mode if you want to rest your eyes a bit or are in a mood for such
    Incentivized
    Read full review
    Genesis Digital
    No answers on this topic
    Alternatives Considered
    Google
    Google Workspace Essentials is more robust than Dropbox with the other features that are available. Google Workspace Essentials is very comparable to Microsoft 365, and we ultimately went with Google because at the time, it was free/priced better than MS, and now we have lots of legacy files already stored on Google servers, so a switch would be too time-consuming. We went with Google Workspace Essentials over OpenOffice because of the email features of using Google.
    Incentivized
    Read full review
    Genesis Digital
    I switched from Teachable to Karta. Teachable was at a lower price point but I found it harder to use and didn't provide all of the features the Kartra offers. I also experienced holding on to funds for a long period of time after a transaction has been completed. I'm happy that I switched.
    Incentivized
    Read full review
    Return on Investment
    Google
    • Our fundraising and development efforts nearly doubled 2020-2022, largely in part to the organizational tools within Google Workspace Essentials.
    • We've opened up the capacity to work more closely with contractors in a more collaborative nature because of GWE's capabilities.
    • It was integral to our brand overhaul.
    Incentivized
    Read full review
    Genesis Digital
    • Great return on investment because you are able to get rid of many of the other programs you may be using.
    • Access to Kartra experts to get you up to speed on how to use the platform is a great value added within the Kartra marketplace. You can also add your services to the marketplace.
    • The CRM within Karta is top-notch. Allowing you to segment and tag your clients based on your own criteria.
    Incentivized
    Read full review
    ScreenShots