GrowSurf vs. Referral Rock

We were launching an incentive and loyalty program for a client and they had so many questions. GrowSurf and their system basically gave us a script to follow and the setup, trainings, and tracking provided by their software made the project successful. At the end of the day, we use this and our clients use this to get started in loyalty and incentive programs from here on out.

Incentivized

Referral Rock is very relevant in cases where you already use Salesforce or HubSpot and want to integrate/streamline your Referral Marketing process with your Sales Management process (which is where Salesforce and Hub Spot are mainstream). Referral Rock might be less relevant if you don’t use Salesforce or HubSpot, but in that case, the pricing is also much lower, and you still get great value for the cost.

Incentivized

• Partner and referral incentives are done well.
• Tracking of all acquisition channels in the business.
• Easy to set up and implement, very easy to use.

Incentivized

• Onboarding support
• Ease of use
• The ability to automate referral payouts.

• A team dashboard will be a great feature to have with more levels of access.
• Filter and parameters can be added into dashboard.
• Template UI customization can be enhanced.

Incentivized

• Just a few minor missing features that I have been told are on the roadmap. Certainly not blockers.
• Gift card payouts that work internationally, even if the currency selected is specific to a certain country (i.e. a $100 USD gift card payout amount should still result in the ability for the recipient to choose a gift card worth $100 USD, but available in their home country. Right now we are limited to only those gift cards available within the payout currency country).

Overall usability is solid. Their customer support and success team made it super easy for me to understand the software, how to use each feature, and how to get the most out of the product.

They are very responsive and prompt when we had questions come up. Support has been great.

GrowSurf was recommended to us by a friend and we were impressed after the free trial so we decided to go with it. The price was right and it offered what we needed so we didn't feel the need to try out other programs before deciding to go with GrowSurf.

Incentivized

Referral Rock is overall a better platform. It provides more and better-implemented functionalities. It also provides much better integration with Salesforce/HubSpot and better user support.

Incentivized

• Around 30% growth in new user onboarding.
• Less cost of marketing then ad programs.
• Less time consuming and requires less team size

Incentivized

• Helped fulfill referral rewards.
• Supported inbound and sales efforts.
• Multiple programs used by multiple teams.