TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GrowSurf

    Score8.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    GrowSurf is referral program software that helps startups and growth-stage companies launch and manage customer referral, advocacy, and affiliate programs.

    $179

    per month per installation

    ReferralCandy

    Score9.7 out of 10
    N/AReferralCandy is an email-based customer referral platform.

    $47

    per month

    Pricing
    GrowSurfReferralCandy
    Editions & Modules
    Startup
    $179
    per month
    Business
    $449
    per month
    Custom
    Contact Sales
    per year
    Premium
    $39
    per month
    Plus
    $239
    per month
    Offerings
    Pricing Offerings
    GrowSurfReferralCandy
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsUp to a 30% discount for annual pricing.Premium Plan: Starts at $39/month + up to 5% of Revenue generated by ReferralCandy Plus Plan: Starts at $239/month + 1.5% of Revenue generated by ReferralCandy
    More Pricing Information
    Community Pulse
    GrowSurfReferralCandy
    Considered Both Products
    GrowSurf
    No answer on this topic
    ReferralCandy
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    8 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    8 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    86%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    7 Answers
    No answers on this topic
    User Ratings
    GrowSurfReferralCandy
    Likelihood to Recommend
    8.2
    (8 ratings)
    10.0
    (2 ratings)
    Usability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    GrowSurfReferralCandy
    Likelihood to Recommend
    GrowSurf
    For where our company is at, GrowSurf fit nicely into what we needed and wanted to spend. It allows us to have enough campaigns (currently) to support the needs of our company. Managing the system for payout has not been as easy as anticipated.
    Read full review
    ReferralCandy
    ReferralCandy is overall a great tool that saves me time and money. Creating a referral program on your own is incredibly difficult and this tool allows for an automated system to send us an option to opt into the referral program. Their customer success team is very helpful and they're quick to get back to us when we have a question. We also love the ban feature when a customer abuses the referral program.
    Incentivized
    Read full review
    Pros
    GrowSurf
    • Partner and referral incentives are done well.
    • Tracking of all acquisition channels in the business.
    • Easy to set up and implement, very easy to use.
    Incentivized
    Read full review
    ReferralCandy
    • Integrates nicely with BigCommerce's checkout process
    • Easily customizable when it comes to aesthetics
    • Simple and clear admin interface
    Incentivized
    Read full review
    Cons
    GrowSurf
    • A team dashboard will be a great feature to have with more levels of access.
    • Filter and parameters can be added into dashboard.
    • Template UI customization can be enhanced.
    Incentivized
    Read full review
    ReferralCandy
    • I would love to see a multi-tiered referral or reward system so that we can offer certain customer groups unique offers.
    • I would love a feature where you can issue a reward to a customer without them "qualifying for it".
    Incentivized
    Read full review
    Usability
    GrowSurf
    Setting up GrowSurf was a breeze! The user-friendly interface made it easy for our team to customize our referral page and integrate it seamlessly into our website
    Read full review
    ReferralCandy
    No answers on this topic
    Support Rating
    GrowSurf
    No answers on this topic
    ReferralCandy
    ReferralCandy went above and beyond when it came to the initial integration of their app with our e-commerce store. They walked us through, step by step, how to install it, and then spent time helping track down a display bug that had popped up, giving us a couple free months for our trouble even!
    Incentivized
    Read full review
    Alternatives Considered
    GrowSurf
    We selected GrowSurf because of their pricing and ROI calculator present on their website today. It made the decision clear and easy for our finance and business stakeholders. Overall, the tool is great. It is easy to use, manage and train others on. It's a great starting point for someone new to digital marketing and it's a great arrow in the quiver for our most seasoned team members.
    Incentivized
    Read full review
    ReferralCandy
    No answers on this topic
    Return on Investment
    GrowSurf
    • Needs better customization and user friendly look/feel
    • Helped us grow and give customers a way to make money on spreading the word.
    Read full review
    ReferralCandy
    • ReferralCandy has been positive because it allows customers to refer new customers to discover our brand.
    • We'd love to know more about how this affects our customer acquisition cost.
    Incentivized
    Read full review
    ScreenShots

    GrowSurf Screenshots

    Screenshot of how GrowSurf helps startups and growth-stage companies launch branded referral programs that turn word-of-mouth into a repeatable acquisition channel.Screenshot of how referral experiences can be embedded into an existing product or signup flow so teams can launch without rebuilding core user journeys.Screenshot of how GrowSurf supports white-labeled referral pages and participant experiences so programs can match the company brand and product design.Screenshot of where the platform gives teams a central place to track participants, manage rewards, and monitor referral activity across the program lifecycle.Screenshot of GrowSurf includes APIs, webhooks, integrations, and embeddable components for teams that need more customized referral workflows.

    ReferralCandy Screenshots

    Screenshot of ReferralCandy dashboard -- see referral sales and revenueScreenshot of Widgets to promote the referral program among a customer baseScreenshot of Connect ReferralCandy with a Klaviyo accountScreenshot of Set up referral program rewards: Coupons, cash and custom