Gusto vs. iiPay vs. Square Payroll

Gusto is well-suited for small businesses looking for a one-stop platform for payroll, tax-related tasks, and onboarding. It has many automated features that make tasks related to running a business/running an S-Corp simpler. I have not tried any other similar platforms, so I am unsure how it compares, but the pricing Gusto offers feels reasonable compared to other providers.

Incentivized

Square is an amazing platform to have total control over the payroll of all the employees of a company or a specific sector. This platform has a very good functionality to collect exact information on how long each employee works, that is one of its most outstanding characteristics, because it monitors work schedules and overtime and generates detailed reports on the work time of each employee. Square does not allow to schedule payments, that is one of the main problems, however, I consider that it is a very good option for small and medium-sized companies that are looking for a way to have more exact administrative control over the working hours of all their employees. It is a software that works in the cloud, so all the work information that is collected will remain safe without any risk of loss.

Incentivized

• New employee/contractor onboarding - all the documents are stored and easily accessible (the same goes for off-boarding).
• A one-click option for syncing hours worked with payroll.
• The option to run payroll on auto-pilot.
• Ensuring I'm tax compliant with the states we have employees in.
• Always having digital records of payroll runs.

Incentivized

• 1099 contractor payments are easy, and they provide you with the IRS filing as part of the service.
• Direct deposit/debit from your already connected account to the employee.
• Reporting and management features are simple yet inclusive.
• Low cost compared to alternative solutions.

Incentivized

• Digital compliance tools for remote teams
• Gusto upsold us labor law posters, but I later found them available for free online. Since we’re a fully remote team, I had to manually download and distribute them digitally. It would be much more efficient if Gusto offered free, auto-distributed digital posters tailored to remote compliance.
• Benefits setup is unintuitive for startups
• While our rep was helpful, navigating the benefits system felt complex and not tailored to early-stage companies. More guided flows or simplified options for small, remote startups would be a big help.
• Limited dashboard customization for remote workflows
• As a fully online company, we’d benefit from dashboard options that highlight relevant tools for remote operations—like compliance tracking, digital communications, or onboarding checklists.

Incentivized

• It's a bit pricey for larger companies at $5 per person paid per month.
• Has a bit of a learning curve that seems steeper than necessary
• reports can be confusing at first

Incentivized

Unless they break it, I'm never leaving. It's just too easy. Gusto is also really affordable, and for what I pay, it's worth having the historical record within the system. I like that I can go back and pull up W2's for year's past. This sort of easy access reporting, has been helpful especially when getting reports for PPP loans.

Wonderful overall usability – especially for the new business owner. The user interface is clean and intuitive, so it's easy to find what you're looking for. They also have great explanation pages ingrained into the process, so if you get stuck knowing what to do next, there's a link right there to walk you through the process!

Incentivized

It could use a mobile-friendly interface. Other than that it's a simple layout and non-cluttered which allows you to get done what you need to get done. No unnecessary dodads or distractions.

Incentivized

Gusto's customer service has really deteriorated lately and they seem to have really changed their focus. It used to be when you called you were routed to an individual who knew about payroll, benefits, reporting, etc. but now you get someone who seems to have not received the correct training. My last call about a dismissal payroll took me over an hour of my time and the person still could not help me and finally transferred me to someone else.

Incentivized

I think they have quick and helpful customer service reps, however, I give them a 9 because I have had to wait on hold for long periods of time before.

Reach out to support immediately if you are having trouble setting up Gusto. Rather than being confused and trying to figure it out yourself, it's much better to talk to someone who knows what they are doing. Save yourself time and frustration and reach out to support

Incentivized

It's been a while since I used QuickBooks for payroll, but it doesn't even come close to it. Gusto is infinitely easier, allowing for employee time tracking, handling calculations and payments of payroll and payroll taxes, managing regulatory compliance in the background, and more. I had a lot of moments using QuickBooks Payroll where I thought, "Am I even doing this right?" — it felt like you had to have additional knowledge of HR regulations in your state to do everything correctly. Gusto has it ALL handled so you can focus your time on higher-impact tasks in your business.

Incentivized

I liked patriot, but I found it to be more confusing than Square and took me too much time to setup. I setup Square Payroll in about an hour. I would also say the Square interface made more sense to me. I also like how Square offers more things like benefits, etc. that can be added on.

Incentivized

• I am not involved enough to know well, but I would say that Gusto has saved me about 1-2 hours in my onboarding process with my new company compared to my past experiences trying to onboard with ADP. I have also finished the process and am not frustrated like usual.

Incentivized

• Square Payroll has dramatically reduced the time it takes to process payroll.
• We could have a faster payroll with the Square POS integration for commission, but that is not something we've implemented yet.

Incentivized