TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HG Insights Platform

    Score9.2 out of 10
    Enterprise companies (1,001+ employees)
    The HG Insights platform provides a view into global industries, markets, and companies allowing users to identify the most valuable opportunities and build strategies to maximize revenue and accelerate growth.N/A

    Reo.Dev

    Score10 out of 10
    N/AReo.Dev is a revenue intelligence tool tailored for developer-focused Go-To-Market teams. It identifies intent signals from a variety of developer-specific sources including GitHub interactions, package manager installations (e.g., npm, pip, helm), open-source telemetry, cloud sign-ups, and technical documentation and converts it into accounts and developer leads who are active around the customer’s product.N/A
    Pricing
    HG Insights PlatformReo.Dev
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    HG Insights PlatformReo.Dev
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    HG Insights PlatformReo.Dev
    Considered Both Products
    HG Insights
    No answer on this topic
    Reo.Dev
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    41 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    28 Answers
    No answers on this topic
    Happy with the feature set
    98%
    Happy with the feature set
    40 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    27 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    30 Answers
    No answers on this topic
    Features
    HG Insights PlatformReo.Dev
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of HG Insights Platform and Reo.Dev
    Feature
    HG Insights Platform
    9.1
    36 Ratings
    1% below category average
    Reo.Dev
    9.7
    1 Ratings
    22% above category average
    Company information8.336 Ratings10.01 Ratings
    Contact information00 Ratings10.01 Ratings
    Industry information00 Ratings9.01 Ratings
    Financial Research
    Comparison of Financial Research features of HG Insights Platform and Reo.Dev
    Feature
    HG Insights Platform
    8.3
    34 Ratings
    2% above category average
    Reo.Dev
    -
    Ratings
    Industry-Specific Information8.529 Ratings00 Ratings
    Search Tools8.130 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of HG Insights Platform and Reo.Dev
    Feature
    HG Insights Platform
    8.1
    36 Ratings
    0% below category average
    Reo.Dev
    -
    Ratings
    Competitor Research7.933 Ratings00 Ratings
    Market Insights and Reports8.334 Ratings00 Ratings
    Prospecting
    Comparison of Prospecting features of HG Insights Platform and Reo.Dev
    Feature
    HG Insights Platform
    -
    Ratings
    Reo.Dev
    9.7
    1 Ratings
    23% above category average
    Advanced search00 Ratings10.01 Ratings
    Identification of new leads00 Ratings10.01 Ratings
    List quality00 Ratings10.01 Ratings
    List upload/download00 Ratings10.01 Ratings
    Ideal customer targeting00 Ratings10.01 Ratings
    Load time/data access00 Ratings8.01 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of HG Insights Platform and Reo.Dev
    Feature
    HG Insights Platform
    -
    Ratings
    Reo.Dev
    9.6
    1 Ratings
    25% above category average
    Lead qualification process00 Ratings10.01 Ratings
    Smart lists and recommendations00 Ratings9.01 Ratings
    Salesforce integration00 Ratings10.01 Ratings
    Company/business profiles00 Ratings9.01 Ratings
    Alerts and reminders00 Ratings9.01 Ratings
    Data hygiene00 Ratings9.01 Ratings
    Automatic data refresh00 Ratings10.01 Ratings
    Tags00 Ratings10.01 Ratings
    Filters and segmentation00 Ratings10.01 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of HG Insights Platform and Reo.Dev
    Feature
    HG Insights Platform
    -
    Ratings
    Reo.Dev
    8.5
    1 Ratings
    13% above category average
    Sales email templates00 Ratings8.01 Ratings
    Append emails to records00 Ratings9.01 Ratings
    Best Alternatives
    HG Insights PlatformReo.Dev
    Small Businesses
    No answers on this topic
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Comscore Ad Metrix
    Score8 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    Sprinklr Insights
    Score7.5 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HG Insights PlatformReo.Dev
    Likelihood to Recommend
    9.2
    (43 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    7.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    8.6
    (41 ratings)
    10.0
    (1 ratings)
    User Testimonials
    HG Insights PlatformReo.Dev
    Likelihood to Recommend
    HG Insights
    If you're trying to find or build prompts for your team to get the data they need to make them go ahead. For example, we use it to find our accounts and prospects who are using voice agents. It was very valuable to get that information. So yeah, definitely you can use that.
    Incentivized
    Read full review
    Reo.Dev
    Good Intent data is available. I got access to good mature leads for certain ABM campaigns.
    Read full review
    Pros
    HG Insights
    • It works great for seeing if the site or app for a company is hosted on AWS.
    • Intricately uses a different approach (vs the other tools we use) - which helps confirm from another angle.
    • It has a great google chrome plug-in.
    • UI/UX is modern and clean.
    Incentivized
    Read full review
    Reo.Dev
    • Buyer Intent Signal
    • Data Enrichment
    Read full review
    Cons
    HG Insights
    • integration with SFDC could be better
    • Sometime provides back an incorrect/no match when a better is available from an uploaded file, though this is getting slightly better
    • A way to gauge how many hits you will get off an intent topic before selecting them so you don't feel like one is going to waste could be useful.
    Incentivized
    Read full review
    Reo.Dev
    No answers on this topic
    Likelihood to Renew
    HG Insights
    We are using it to identifying Account that uses Support tool and it has been a huge game changer for our organization as it has helped Sales team when they are prospecting Accounts to target these Accounts with knowledge that gives them the edge to win the deal. Plus using it with clay integration is very helpful for us.
    Incentivized
    Read full review
    Reo.Dev
    No answers on this topic
    Usability
    HG Insights
    It’s very easy to use, and the team is very responsive and friendly to work with. The information is unique and usable and can complement some of the data we get from call recordings. The integration with Salesforce is easy to implement and offers good insights into our database.
    Incentivized
    Read full review
    Reo.Dev
    The ability to map buyer journey stages using real usage signals is something I haven’t seen elsewhere. It’s helped align marketing and sales around a shared source of truth.
    Read full review
    Alternatives Considered
    HG Insights
    - Sales Intel seems to be more of a direct competition. Their human research seems to be something interesting. Also the claim to focus on firmographics - We went with Bombora for intent technology in the past - We did not move forward with 6sense
    Incentivized
    Read full review
    Reo.Dev
    Reo.Dev has better quality data as compared to Common Room, and more specifically Reo.Dev is dev tool focused and hence that expertise shines through in leads received.
    Read full review
    Return on Investment
    HG Insights
    • I don't massively get involved in financial matters, but the propensity models we use internally to help run our campaigns are certainly a big factor when our sales people approach our clients.
    • Every campaign sold now comes with a flat data fee for us to run and use a propensity model for the activity we complete on behalf of our clients.
    • Whilst the client will never see the raw data behind the model (of which HG does play a part along with our other data sources) they are briefed on the methodology and reasoning behind them.
    Incentivized
    Read full review
    Reo.Dev
    • 20% increase in Sales
    Read full review
    ScreenShots

    HG Insights Platform Screenshots

    Screenshot of the welcome screen.Screenshot of the HG Insights Opportunity Generator.Screenshot of HG Insights' Market Analyzer, used to interactively explore and act on your total addressable market, competitive dynamics, and whitespace with speed and confidence.

    Reo.Dev Screenshots

    Screenshot of the Accounts Panel, which provides a 360-degree view of developer engagement within target accounts. Filters can be used to analyze activity, intent signals, and firmographic data. Users can identify high-fit accounts based on customer fit, dev activity, and engagement trends to prioritize outreach.Screenshot of the Activity Timeline, which gives a detailed chronological view of all interactions happening in an account. Filter activities by source (GitHub, Documentation, Slack, Website, Product Logins, etc) to track developer intent, feature adoption, and research patterns in real-time.Screenshot of where Reo.Dev allows users to create precise audience segments by combining multiple data signals such as designation, job change, activity type, and source. Perfect for ABM (Account-Based Marketing) and sales targeting, ensuring outreach is focused on high-converting prospects.Screenshot of analytics that help understand where accounts are in the developer adoption journey—from Exploring (early research) to Deploying (active usage). Sales, marketing, and DevRel teams can leverage this funnel to time outreach, nurture leads, and convert developers into paying customers.Screenshot of the Prospects Tab, which auto-segregates decision-makers and developers based on account activity. Here, users can select profiles and sync them to CRM, Apollo.io, or Outreach.io for personalized engagement.Screenshot of where to build custom Buyer & Developer Personas based on job titles, seniority, and specialization. Pre-defined personas help streamline lead generation and outreach within any ideal customer profile (ICP).