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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HighLevel

    Score9.3 out of 10
    N/AHighLevel is an all-in-one white-label marketing platform for digital agencies boasting CRM, Email, 2-way SMS, Funnel Builder, web page / landing page designer or online calendar builder, etc., from the company of the same name in Eugene.

    $97

    per month

    LeadMaster

    Score8 out of 10
    N/ALeadMaster is a customer relationship management (CRM) solution focused around an online sales lead management system.

    $10

    per seat

    Pricing
    HighLevelLeadMaster
    Editions & Modules
    Starter
    $97
    per month
    Unlimited
    $297
    per month
    SaaS Pro
    $497
    per month
    Lead-Xpress
    $10
    per seat
    LeadMaster Standard Edition
    $50
    per seat
    Offerings
    Pricing Offerings
    HighLevelLeadMaster
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$500 hours required
    Additional Details—There is no additional charge for the mobile version.
    More Pricing Information
    Community Pulse
    HighLevelLeadMaster
    Considered Both Products
    HighLevel
    No answer on this topic
    LeadMaster
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Features
    HighLevelLeadMaster
    Email & Online Marketing
    Comparison of Email & Online Marketing features of HighLevel and LeadMaster
    Feature
    HighLevel
    9.4
    6 Ratings
    25% above category average
    LeadMaster
    -
    Ratings
    WYSIWYG email editor9.06 Ratings00 Ratings
    Dynamic content9.56 Ratings00 Ratings
    Ability to test dynamic content9.26 Ratings00 Ratings
    Landing pages8.96 Ratings00 Ratings
    A/B testing9.56 Ratings00 Ratings
    Mobile optimization9.56 Ratings00 Ratings
    Email deliverability reporting9.56 Ratings00 Ratings
    List management9.56 Ratings00 Ratings
    Triggered drip sequences9.86 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of HighLevel and LeadMaster
    Feature
    HighLevel
    9.7
    6 Ratings
    37% above category average
    LeadMaster
    -
    Ratings
    Lead nurturing automation9.86 Ratings00 Ratings
    Lead scoring and grading9.86 Ratings00 Ratings
    Data quality management9.56 Ratings00 Ratings
    Automated sales alerts and tasks9.76 Ratings00 Ratings
    Lead segmentation and distribution9.84 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of HighLevel and LeadMaster
    Feature
    HighLevel
    9.8
    6 Ratings
    27% above category average
    LeadMaster
    -
    Ratings
    Calendaring9.86 Ratings00 Ratings
    Event/webinar marketing9.76 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of HighLevel and LeadMaster
    Feature
    HighLevel
    9.4
    6 Ratings
    30% above category average
    LeadMaster
    -
    Ratings
    Social sharing and campaigns9.76 Ratings00 Ratings
    Social profile integration9.16 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of HighLevel and LeadMaster
    Feature
    HighLevel
    9.4
    6 Ratings
    30% above category average
    LeadMaster
    -
    Ratings
    Dashboards9.86 Ratings00 Ratings
    Standard reports9.86 Ratings00 Ratings
    Custom reports8.76 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of HighLevel and LeadMaster
    Feature
    HighLevel
    5.4
    6 Ratings
    2% above category average
    LeadMaster
    -
    Ratings
    API9.56 Ratings00 Ratings
    Role-based workflow & approvals9.56 Ratings00 Ratings
    Customizability8.86 Ratings00 Ratings
    Integration with Salesforce.com1.64 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM1.64 Ratings00 Ratings
    Integration with SugarCRM1.64 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    5.9
    1 Ratings
    28% below category average
    Customer data management / contact management00 Ratings7.01 Ratings
    Workflow management00 Ratings7.01 Ratings
    Territory management00 Ratings6.01 Ratings
    Opportunity management00 Ratings5.01 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings7.01 Ratings
    Contract management00 Ratings6.01 Ratings
    Quote & order management00 Ratings3.01 Ratings
    Channel / partner relationship management00 Ratings6.01 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    7.0
    1 Ratings
    10% below category average
    Case management00 Ratings6.01 Ratings
    Call center management00 Ratings8.01 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    6.0
    1 Ratings
    25% below category average
    Lead management00 Ratings6.01 Ratings
    Email marketing00 Ratings6.01 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    6.5
    1 Ratings
    17% below category average
    Task management00 Ratings8.01 Ratings
    Reporting00 Ratings5.01 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    6.0
    1 Ratings
    24% below category average
    Forecasting00 Ratings7.01 Ratings
    Pipeline visualization00 Ratings5.01 Ratings
    Customizable reports00 Ratings6.01 Ratings
    Customization
    Comparison of Customization features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    6.7
    1 Ratings
    13% below category average
    Custom fields00 Ratings8.01 Ratings
    Scripting environment00 Ratings6.01 Ratings
    API for custom integration00 Ratings6.01 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    8.0
    1 Ratings
    6% above category average
    Marketing automation00 Ratings8.01 Ratings
    Platform
    Comparison of Platform features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    9.0
    1 Ratings
    17% above category average
    Mobile access00 Ratings9.01 Ratings
    Security
    Comparison of Security features of HighLevel and LeadMaster
    Feature
    HighLevel
    -
    Ratings
    LeadMaster
    6.0
    1 Ratings
    33% below category average
    Role-based user permissions00 Ratings6.01 Ratings
    Best Alternatives
    HighLevelLeadMaster
    Small Businesses
    Thryv
    Score8.7 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    LocaliQ
    Score8.6 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    No answers on this topic
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HighLevelLeadMaster
    Likelihood to Recommend
    9.9
    (6 ratings)
    8.0
    (1 ratings)
    Usability
    9.3
    (4 ratings)
    8.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    HighLevelLeadMaster
    Likelihood to Recommend
    HighLevel
    HighLevel is great for so many types of businesses. Basically most business will be able to find value using HighLevel. It saves a lot of time playing with multiple software. It is more affordable being that everything you need is in the one place. So it allows you to focus on growing your business and not worrying about the technology and outgrowing your current technology setup. Companies from startups to global brands capitalise on HighLevel's features and functionality. The HighLevel community is also very helpful with hundreds of thousands of worldwide users it is easy to find support and help whenever you need it.
    Read full review
    LeadMaster
    My company works with a client who offers a SaaS solution to
    the beauty sector. We had been using Salesforce for three years but needed a
    system with lead nurturing, workflow automation, and user-friendliness that
    Salesforce lacked without a hefty monthly price tag.

    We are taking use of LeadMaster's eMarketing, automation,
    and workflow management capabilities as well as the streamlined nature of the
    Professional Edition. We've been able to better regulate the sales process and
    boost our conversion rate as a result.

    We have been very pleased with LeadMaster's customer service
    and would suggest their product without reservation.
    Incentivized
    Read full review
    Pros
    HighLevel
    • Evolves with the times
    • Incorporate user feedback and requests in feature and product development.
    • Very Customizable
    • Cost-effective
    • Wide ranging features
    Incentivized
    Read full review
    LeadMaster
    • It has business app
    • Use the cloud based technology
    • No integrations at all
    • no communication gap
    • Software customizations as per your business and working
    • strong customer support
    Incentivized
    Read full review
    Cons
    HighLevel
    • We encounter bugs from time to time
    • Considering it's all-in-one, individual features are not as powerful as counterparts that specialize in those services
    • Loads slowly at times
    Incentivized
    Read full review
    LeadMaster
    • Need to give all features/access to top level designations of the company. (title based access/feature)
    • need to enhance more communication with team with real-time notifications.
    • Need to improve in deep reporting metrics
    Incentivized
    Read full review
    Usability
    HighLevel
    HighLevel is a great tool, and is a real "all rounder" that helps agencies keep costs down and profits high. It really does serve the majority of marketing agency needs, but it does fall down slightly on some specialist areas, where a dedicated CRM would be best for example. It can be a little tricky to use and buggy, which does cause some frustration sometimes.
    Incentivized
    Read full review
    LeadMaster
    My ability to more effectively manage the workflow in our office has been greatly enhanced by LeadMaster. Each member of my team is aware of the students they are responsible for recruiting and the specific process that should be followed with each and every one of them. The system also enables us to practically eliminate the use of paper in our process, which helps to reduce the number of different types of office errors.
    Incentivized
    Read full review
    Support Rating
    HighLevel
    No answers on this topic
    LeadMaster
    The reason to give this rating because of the following.

    1. Assessing the efficiency of campaigns involving
    several agencies and points of contact

    2. True close loop reporting

    3. The capacity to manage a channel through the use
    of features for updating leads and pipelines.

    4. Ensuring that no leads were lost and that they
    were always assigned to someone for follow-up, whether the lead originated
    through e-marketing, the filling out of a form on a website, or even a lead
    from a trade fair

    5. Creating a seamless connection between marketing
    and lead generating
    Incentivized
    Read full review
    Alternatives Considered
    HighLevel
    HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You can get a bit nicer page builders, email marketing tools etc but they will come at a lot more $$. So it really depends. You can spend some more $$ in HighLevel and get custom built css styling and make it look and feel the same as more $$ tools. So really you can't lose with HighLevel in the long run.
    Read full review
    LeadMaster
    My client has been using Salesforce for the past two years,
    but they were looking for a system that would provide lead nurturing, workflow
    automation, and overall ease of use – functionality that was just not available
    within Salesforce without incurring a large, monthly fee. I'm using one of my
    clients who has been using Salesforce for the past two years.

    Because of LeadMaster's user-friendliness, robust automation
    and workflow management, and eMarketing capabilities, we have decided to employ
    the Professional Edition. As a result, we are able to better regulate the sales
    process and achieve a higher closure rate.
    Incentivized
    Read full review
    Return on Investment
    HighLevel
    • HighLevel has helped our business grow over the past two years by giving us a place to manage our client communication.
    Incentivized
    Read full review
    LeadMaster
    • To mange the vendor/customer as per services or requirement helps to improve service wise business
    • reporting helps to know the service wise sale
    • a bit communication lag between team that create a delay in closing deal.
    Incentivized
    Read full review
    ScreenShots

    LeadMaster Screenshots

    Screenshot of LeadMaster Home Page showing Xtreme-Reports Advanced ReportingScreenshot of Page showing the list of accountsScreenshot of Highly customizable page showing contact details.Screenshot of Sample business rule used to assign all new incoming leads via round robin queue.