TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HubSpot Content Hub

    Score7.8 out of 10
    N/AHubspot Content Hub is used to take control of content assets. The unified platform is used to manage, update, and distribute content from a central location, ensuring everyone has access to the most up-to-date and relevant materials.

    $20

    per month

    Powtoon

    Score8.7 out of 10
    N/APowtoon is an online video creation platform used to turn any document or idea into a video. Its AI tools include Doc to Video, an AI scriptwriter, text-to-speech, and text to video.

    $49

    per month per user

    Pricing
    HubSpot Content HubPowtoon
    Editions & Modules
    Starter
    $20
    per month per seat
    Content Hub Professional
    $500
    per month 3 seats included, $50 for each additional seat
    Content Hub Enterprise
    $1500
    per month 5 seats included, $75 for each additional seat
    Lite
    $49
    per month per user
    Professional
    $99
    per month per user
    Advanced
    $199
    per month per user
    Offerings
    Pricing Offerings
    HubSpot Content HubPowtoon
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsAnnual commitment required. A discount is offered for annual billing.Discounts available for annual billing and educational institutions.
    More Pricing Information
    Community Pulse
    HubSpot Content HubPowtoon
    Considered Both Products
    HubSpot
    No answer on this topic
    Powtoon
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    15 Answers
    100%
    Would buy again
    12 Answers
    Delivers good value for the price
    88%
    Delivers good value for the price
    14 Answers
    100%
    Delivers good value for the price
    11 Answers
    Happy with the feature set
    82%
    Happy with the feature set
    14 Answers
    100%
    Happy with the feature set
    12 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    100%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    89%
    Implementation went as expected
    8 Answers
    91%
    Implementation went as expected
    10 Answers
    Best Alternatives
    HubSpot Content HubPowtoon
    Small Businesses
    Contently
    Score9.9 out of 10
    iMovie
    Score10 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    iMovie
    Score10 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Adobe Premiere Pro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HubSpot Content HubPowtoon
    Likelihood to Recommend
    7.5
    (18 ratings)
    7.0
    (12 ratings)
    Likelihood to Renew
    6.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    7.8
    (8 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    8.7
    (3 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    HubSpot Content HubPowtoon
    Likelihood to Recommend
    HubSpot
    If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.
    Incentivized
    Read full review
    Powtoon
    Powtoon is a very capable suite of tools that help a developer create training videos that look way better than they should. I've used it to create fun, attention-getting commercials for new topics, I've used it to enhance what would otherwise be boring step-by-step tutorials, and I've used it to create all manner of "Explainer videos" for all kinds of topics - this is where it EXCELS! In my opinion, its biggest limitations are limits on imported video (max of 90 seconds), which mean that you have to do a lot of extra work to break up and import anything of substantive length. And because it presents your personal library of imported images and audio ONLY sequentially, it's VERY LIMITED in the re-usability of those assets - it's way faster to just import a new instance of an image and audio than to try to find it in your library.
    Incentivized
    Read full review
    Pros
    HubSpot
    • Asset control is super easy if your willing to create folder structures that make sense
    • Drag and drop building elements are great, even if you create custom blocks
    • control of domains and how they link into your main system is super easy
    Incentivized
    Read full review
    Powtoon
    • Powtoon is very easy to use; no previous experience is needed.
    • It has a lot of features (images, backgrounds, videos, sounds, etc.)
    • It automatically saves your work
    • After you have created your video, you can download it to your computer in different resolutions
    Incentivized
    Read full review
    Cons
    HubSpot
    • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
    • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
    • It's expensive.
    Incentivized
    Read full review
    Powtoon
    • Comparing it to Vyond, it is more time consuming to make videos. The timeline could be easier to understand.
    • They recently started upcharging to use some scenes. This has made updating some of my videos challenging as the scenes that were included as part of my plan are now an upgrade to use.
    • They don't have a voice over option. I have actually taken some of the videos out of the platform over to Vyond to add voiceover.
    • Some items they have introduced, like turning a powerpoint into a video really don't work.
    Incentivized
    Read full review
    Likelihood to Renew
    HubSpot
    I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)
    Incentivized
    Read full review
    Powtoon
    No answers on this topic
    Usability
    HubSpot
    HubSpot CMS HUB is well-rounded and brings a robust list of capabilities while maintaining an ease-of-use that beginners can engage. HubSpot is by far the best at doing this among the half-dozen or so CMS platforms I've used in my 20+ years experience. It turns glorified business card websites into purposeful marketing machines that become a key part of a marketing strategy rather than a complicated and frustrating mess.
    Incentivized
    Read full review
    Powtoon
    No answers on this topic
    Reliability and Availability
    HubSpot
    As of now we didn't face any application errors and unplanned outages.
    Incentivized
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    Powtoon
    No answers on this topic
    Performance
    HubSpot
    Yes the pages load fastly and this tool is pretty good in integration with other tools like zapier, calendly and so on.
    Incentivized
    Read full review
    Powtoon
    No answers on this topic
    Support Rating
    HubSpot
    They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
    Incentivized
    Read full review
    Powtoon
    I have never needed the support feature. As I mentioned, everything was intuitive to me however I have taught myself Adobe, Final Cut and iMovie so most of these programs became intuitive.
    Incentivized
    Read full review
    Online Training
    HubSpot
    Pretty easy and resources available at fingertips.
    Incentivized
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    Powtoon
    No answers on this topic
    Implementation Rating
    HubSpot
    Yes, recreation of landing pages, forms and email templates.
    Incentivized
    Read full review
    Powtoon
    No answers on this topic
    Alternatives Considered
    HubSpot
    We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given Salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same ability with data
    Incentivized
    Read full review
    Powtoon
    Powtoon has the advantage over traditional video editing software in terms of the library of characters and elements that can be easily dragged and dropped onto the canvas. Powtoon is easier to use and has a more intuitive user interface than Vyond.
    Incentivized
    Read full review
    Scalability
    HubSpot
    Because it aligns with our goals and streamlined all the hubspot at one place.
    Incentivized
    Read full review
    Powtoon
    No answers on this topic
    Return on Investment
    HubSpot
    • When I was using it I couldn't see the direct return on investment since I was only seeing web development.
    • Practicality when creating articles and content
    • Efficiency when creating landing pages, basically content and interactions, but no return on investment in money.
    • Cuando lo estuve usando no pude ver el retorno de inversión directa ya que solo veía desarrollo web
    • Practicidad al momento de crear artículos y contenido
    • Eficiencia al momento de crear landings, basicamente contenido e interacciones pero no retorno de inversion en dinero
    Incentivized
    Read full review
    Powtoon
    • We don't have to spend money on traveling to a location to do an actual live shoot.
    • I'm spending less time on hand animating videos.
    • We used these to create teaser videos for our professional development offerings. I believe because of the captivating graphics, we had a lot more people driven to our site.
    Incentivized
    Read full review
    ScreenShots