IBM Digital Data Exchange vs. MagicPixel

Magic Pixel has worked really well between teams - the ability for anyone on our team from marketing to IT to channel leads can update and implement and track, enabling for better integration and more efficiency

Incentivized

• Multi-integrated tracking approach
• Tag analytics
• Lighthouse integration for Sitespeed + page experience monitoring.
• Live debugging

Incentivized

• Pre built integrations are great, but the variety could be better.
• Page loading times can be a bottle neck.
• Tag suggestions are not always relevant.

Incentivized

Overall, usability is high and fairly intuitive

Incentivized

While they're definitely very helpful, they aren't always the best at explaining how to integrate certain products and APIs into their platform. I would have appreciated additional support articles with video and pictures references on how to integrate other products. Overall though they were very helpful when reaching out!

Incentivized

I only briefly had an experience with Hitask but the biggest tale away for me was that MagicPixel a better user interface and user experience. This was really important to me because the more user friendly the tool is, theoretically we are spending less time using the tool but reaping an equitable value.

Incentivized

• Improved multi-integrative approach for less dev time implementing tags.
• Easier testing of tags meant less down-time for misbehaving tags.
• More mobile growth due to better tracking.

Incentivized