Iconosquare vs. Metricool

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Iconosquare
Score 5.2 out of 10
N/A
"Iconosquare is a social media analytics and management platform helping brands and Agencies with in-depth reporting and analysis for Instagram, Facebook, Twitter, LinkedIn, and TikTok." Iconosquare's social media analytics aim to enable users to: Make strategic decisions for Instagram, Facebook and Twitter based on concrete data; Build a brand using statistics; Save time with content scheduling, in-depth…
$29
per month
Metricool
Score 7.9 out of 10
Small Businesses (1-50 employees)
Metricool is a tool to analyze, manage and measure the success of all digital content. Metricool is free to use, and can include: web analytics, blog content, Twitter, Facebook, Instagram, and publication planner.
$18
per month
Pricing
IconosquareMetricool
Editions & Modules
Single
$29
per month per user
Team
$49
per month
Custom
Contact Us
per month
Pro 5
$18
per month
Pro 10
$29
per month
Team 15
$49
per month
Team 25
$79
per month
Enterprise
$159
per month
Offerings
Pricing Offerings
IconosquareMetricool
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
IconosquareMetricool
Best Alternatives
IconosquareMetricool
Small Businesses
Agency Analytics
Agency Analytics
Score 9.2 out of 10
Agency Analytics
Agency Analytics
Score 9.2 out of 10
Medium-sized Companies
Echobox Social
Echobox Social
Score 9.7 out of 10
Echobox Social
Echobox Social
Score 9.7 out of 10
Enterprises
1-Social
1-Social
Score 6.1 out of 10
1-Social
1-Social
Score 6.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
IconosquareMetricool
Likelihood to Recommend
8.0
(9 ratings)
-
(0 ratings)
Support Rating
9.4
(3 ratings)
-
(0 ratings)
User Testimonials
IconosquareMetricool
Likelihood to Recommend
Tripnity (ICONOSQUARE)
A good match for someone looking into Iconosquare would be a social media manager looking to streamline their analytics process. It is for someone who may be pulling these numbers manually and wants a centralized location to pull numbers across platforms. Iconosquare also allows you to schedule your content, which provides another one-stop shop. Where it would be less suited is someone who may not use more than one social platform.
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Metricool
No answers on this topic
Pros
Tripnity (ICONOSQUARE)
  • Provides in-depth analytics on engagement.
  • Provides in-depth analytics on consistencies among your follower base.
  • Provides insight into ways to grow your followership and refine your content.
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Metricool
No answers on this topic
Cons
Tripnity (ICONOSQUARE)
  • Manipulating data can be difficult.
  • Paid and organic posts couldn't be separated.
  • Tracking story posts you wanted to group is messy.
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Metricool
No answers on this topic
Support Rating
Tripnity (ICONOSQUARE)
We never had a problem with customer support, nor really needed it. The UX of the site was easy to follow and simple to use.
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Metricool
No answers on this topic
Alternatives Considered
Tripnity (ICONOSQUARE)
We focus primarily on Instagram with our social media strategy, so Iconosquare delivers the best experience by far for that platform
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Metricool
No answers on this topic
Return on Investment
Tripnity (ICONOSQUARE)
  • It's allowed us to view IG story metrics even after they have passed over the 14 day review in Instagram Insights
  • The graphs are easy for us to send to clients as they are not very complex or complicated to read
  • There have been no issues or errors with retrieving data with a quick turnaround.
Read full review
Metricool
No answers on this topic
ScreenShots

Iconosquare Screenshots

Screenshot of Performance analytics overviewScreenshot of Media ViewerScreenshot of Industry BenchmarkScreenshot of Competitor trackingScreenshot of Schedule postsScreenshot of Comments management