What users are saying about
11 Ratings
11 Ratings
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Score 7.4 out of 101

Likelihood to Recommend


Iconosquare is excellent for social media (specifically Instagram and Facebook) analytics. The competitor analysis and engagement metrics really give you an all in one dashboard for those accounts. The one thing it will not do well is handle publishing of posts, but this is largely because Instagram has shut down their API to allow less and less access. You used to be able to follow accounts, find influencers, and comment through Iconosquare, but it has lost that ability due to the Instagram API changes. That being said, for Instagram, even Hootsuite struggles with publishing, and that does not have near the amount of analytics that Iconosquare does
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  • Simple and easy interface to navigate
  • Engagement rates, engagement metrics
  • Follower Growth and Trends
Kelcey Zacarese profile photo



  • Only accesses Facebook and Instagram analytics - no other platforms
  • Does not separate paid and organic metrics
  • A lot of features you need to pay extra for
Kelcey Zacarese profile photo

Alternatives Considered


Iconosquare is definitely the easiest platform to read and has the most simple user interface in my opinion. Social Report definitely has more metrics you can use and more platforms to pair to gain more insights, yet the interface is outdated and harder for junior employees to comprehend in my opinion
Kelcey Zacarese profile photo

Return on Investment


  • It's allowed us to view IG story metrics even after they have passed over the 14 day review in Instagram Insights
  • The graphs are easy for us to send to clients as they are not very complex or complicated to read
  • There have been no issues or errors with retrieving data with a quick turnaround.
Kelcey Zacarese profile photo

Pricing Details



Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

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