iContact Pro Select (formerly Outmarket) includes email marketing, landing pages, social media management, press outreach, and analytics. The software was originally Vocus Marketing Suite, and then was known as Outmarket. It was acquired by Cision
$300
per month
Vbout
Score 10.0 out of 10
N/A
Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.
N/A
Pricing
iContact Pro Select
Vbout
Editions & Modules
Basic
$300
per month
Plus
$600
per month
Pro
$1,000
per month
Enterprise
$2,500
per month
No answers on this topic
Offerings
Pricing Offerings
iContact Pro Select
Vbout
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
iContact Pro Select
Vbout
Features
iContact Pro Select
Vbout
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
iContact Pro Select
-
Ratings
Vbout
8.8
5 Ratings
14% above category average
WYSIWYG email editor
00 Ratings
8.45 Ratings
Dynamic content
00 Ratings
8.45 Ratings
Ability to test dynamic content
00 Ratings
8.45 Ratings
Landing pages
00 Ratings
9.05 Ratings
A/B testing
00 Ratings
10.04 Ratings
Mobile optimization
00 Ratings
8.45 Ratings
Email deliverability reporting
00 Ratings
7.65 Ratings
List management
00 Ratings
8.45 Ratings
Triggered drip sequences
00 Ratings
10.04 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
iContact Pro Select
-
Ratings
Vbout
9.7
4 Ratings
21% above category average
Lead nurturing automation
00 Ratings
10.04 Ratings
Lead scoring and grading
00 Ratings
10.04 Ratings
Data quality management
00 Ratings
9.33 Ratings
Automated sales alerts and tasks
00 Ratings
9.43 Ratings
Lead segmentation and distribution
00 Ratings
10.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
iContact Pro Select
-
Ratings
Vbout
8.0
5 Ratings
7% above category average
Calendaring
00 Ratings
7.95 Ratings
Event/webinar marketing
00 Ratings
8.13 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
iContact Pro Select
-
Ratings
Vbout
9.4
4 Ratings
24% above category average
Social sharing and campaigns
00 Ratings
9.44 Ratings
Social profile integration
00 Ratings
9.44 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
iContact Pro Select
-
Ratings
Vbout
8.5
5 Ratings
15% above category average
Dashboards
00 Ratings
7.95 Ratings
Standard reports
00 Ratings
7.65 Ratings
Custom reports
00 Ratings
10.04 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
If you use PRWeb already and are looking for a tool that integrates well with that program and offers additional functionality with email and social media then Vocus is great. If you don't use PRWeb or prefer an email tool with more functionality and ease of use, Vocus is not the best choice.
To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
Social Media Listening e.g.: Recommendations, Identify influencers for a selected topic, based on actual influence, or number of reposts and/or references, rather than the number of followers.
Campaign Management - Landing Page and Web Form Templates
Email Marketing -Delivery Tracking and Spam Analysis
Vocus can do a better job communicating with us. The representative made promises to us that I have not seen be fulfilled such as getting us national media hits through connections that he had.
Now that we have had the opportunity to try an enterprise wide marketing solution, I think we should look at other tools and programs that have greater flexibility and ease of use. If the tool does not happen to have PR Web then so be it. We may not see the cost savings with PR announcements but if the other tools have increased email functionality then we can part with more money on the PR side like we have in the past
Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
I've used MailChimp before to generate emails and found Vocus to be a better option because it is an overall suite providing the tools to create customizable emails as well as many other features including press releases, social media etc. Vocus is an all-in-one platform for marketing which makes things more efficient for the user by being able to handle all marketing through one outlet.
Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.