TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    Klipfolio Klips

    Score6 out of 10
    Small Businesses (1-50 employees)
    Klipfolio is a customizable dashboard and reporting platform that provides real-time business insights. It is used by small to mid-sized businesses and agencies to track performance metrics and create tailored reports, and to consolidate, transform, and visualize data.

    $90

    per month

    Pricing
    Influ2Klipfolio Klips
    Editions & Modules
    No answers on this topic
    Base
    $90
    per month
    Grow
    $190
    per month
    Team
    $350
    per month
    Offerings
    Pricing Offerings
    Influ2Klipfolio Klips
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsPricing is based on the number of people targeted by a client.Discount available for annual pricing. There are various implementation and training options available, from a 60 Day Proof of Concept, to Onboarding & Training, or ongoing dedicated Data Hero support.
    More Pricing Information
    Community Pulse
    Influ2Klipfolio Klips
    Considered Both Products
    Influ2
    No answer on this topic
    Klipfolio
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    82%
    Would buy again
    9 Answers
    Delivers good value for the price
    No answers on this topic
    90%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    11 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    86%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    7 Answers
    Features
    Influ2Klipfolio Klips
    Engagement
    Comparison of Engagement features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    8.9
    2 Ratings
    20% above category average
    Klipfolio Klips
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    9.7
    2 Ratings
    30% above category average
    Klipfolio Klips
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    10.0
    1 Ratings
    34% above category average
    Klipfolio Klips
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    10.0
    1 Ratings
    29% above category average
    Klipfolio Klips
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    -
    Ratings
    Klipfolio Klips
    9.0
    33 Ratings
    11% above category average
    Pixel Perfect reports00 Ratings9.13 Ratings
    Customizable dashboards00 Ratings8.933 Ratings
    Report Formatting Templates00 Ratings9.13 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    -
    Ratings
    Klipfolio Klips
    8.6
    33 Ratings
    9% above category average
    Drill-down analysis00 Ratings8.35 Ratings
    Formatting capabilities00 Ratings7.85 Ratings
    Integration with R or other statistical packages00 Ratings9.12 Ratings
    Report sharing and collaboration00 Ratings9.133 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    -
    Ratings
    Klipfolio Klips
    9.4
    33 Ratings
    14% above category average
    Publish to Web00 Ratings8.931 Ratings
    Publish to PDF00 Ratings9.228 Ratings
    Report Delivery Scheduling00 Ratings10.017 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Influ2 and Klipfolio Klips
    Feature
    Influ2
    -
    Ratings
    Klipfolio Klips
    9.3
    33 Ratings
    18% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.932 Ratings
    Location Analytics / Geographic Visualization00 Ratings9.133 Ratings
    Predictive Analytics00 Ratings10.01 Ratings
    Best Alternatives
    Influ2Klipfolio Klips
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Chartio (discontinued)
    Score7.5 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Jet Reports
    Score9.5 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Kibana
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2Klipfolio Klips
    Likelihood to Recommend
    9.7
    (4 ratings)
    8.8
    (35 ratings)
    Usability
    -
    (0 ratings)
    9.5
    (13 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (12 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.9
    (23 ratings)
    Data Sources
    -
    (0 ratings)
    9.6
    (23 ratings)
    User Testimonials
    Influ2Klipfolio Klips
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Read full review
    Klipfolio
    Using Klipfolio is one of the finest ways we can expand our business because it is so simple to use and always has new features that make it better. We also appreciate the excellent customer service they offer. There are several benefits to making this investment in your company's efficiency and profitability. We think it's worth the money.
    Incentivized
    Read full review
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Read full review
    Klipfolio
    • All my reporting requirements have been met.
    • Salesforce, HubSpot, Mailchimp, Google Drive, and other business applications are quite easy to integrate with.
    • The information you need is at your fingertips in a matter of seconds.
    • Whenever I have a question, the customer service is always there to answer it.
    Incentivized
    Read full review
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Read full review
    Klipfolio
    • While Klipfolio covers so many of the bases, one area where I would like to see expansion would be offering additional design and graphics themes for even more customization.
    • Klipfolio has an extensive offering but might be even better if there were a way that we could integrate with some small to mid-sized CRM solutions for audience list segmentation and marketing integrations.
    • It would be interesting if Klipfolio could enable us to overlay the data learnings for cross-referencing of multiple client campaigns for comparative insights.
    Incentivized
    Read full review
    Usability
    Influ2
    No answers on this topic
    Klipfolio
    My initial impressions of the software have been extremely positive. There are YouTube tutorials that explain how to make klips. The intuitive design of the UI It appears that everything in this software has been thoroughly tested to create all the visualizations that can be imagined as well as the user input controls that allow users to have exactly the data they want to be displayed in seconds, considering the various functions and formulas available in the Excel integrations and the extensive list of other services that can be integrated.
    Incentivized
    Read full review
    Support Rating
    Influ2
    No answers on this topic
    Klipfolio
    It provides all the necessary information to be able to carry out the analysis of any type of business, to know how money is managed virtually, what to do to have greater visibility, in addition to being a platform that is always accessible and allows continuous and efficient work.
    Incentivized
    Read full review
    Implementation Rating
    Influ2
    No answers on this topic
    Klipfolio
    None at all; just be sure of what information you will need for working.
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Read full review
    Klipfolio
    These and many other BI tools are the most direct competitors. I only have experience with Klipfolio and Tableau. Tableau is definitely more capable, but much more difficult to learn and use. Klipfolio is simple and really packs a punch for its simplicity. I have yet to run into a major problem with it lacking a needed functionality.
    Incentivized
    Read full review
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Read full review
    Klipfolio
    • It made reporting a breeze as we didn't have to spend time creating the reports
    • The reporting forum really helped give our team more metrics to add to reporting
    • Always ready to view Dashboard meant stakeholders could view reports at any given time
    Read full review
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.

    Klipfolio Klips Screenshots

    Screenshot of an example of a customized dashboard. For showcasing KPIs, tracking performance, or telling complex data stories, Klips lets the user tailor layouts, visuals, and insights, ensuring dashboards are suitable for internal teams or external stakeholders.Screenshot of visualizations, with descriptive text blocks and live data to communicate more than just numbers. Klips lets users insert real-time data directly into text to add context, improving interpretation. Progress towards goals and trends can be tracked using vibrant charts, colors, and text descriptions.Screenshot of one example of the over 30 chart types available, some including bar graphs, pie charts, and heatmaps. The library of pre-built Klip templates connect to popular data sources like Google Analytics, HubSpot, or Salesforce. These templates can be modified.Screenshot of Klipfolio’s formula engine. Similar to Excel, the Klip Editor can be used to clean, transform, and analyze data using functions. Users can perform complex calculations, manipulate dates or text, and add logic or statistical formulas.Screenshot of the Klip editor, used to take precise control over visual properties, customizing font sizes, colors, and styles to match a brand, or to emphasize key metrics. Set decimal places for numerical data, and add prefixes or suffixes—such as currency symbols or percentages—for clear and professional formatting. It also supports conditional formatting, and dynamic colors or icons to highlight trends, anomalies, or thresholds. These tools allow the user to craft Klips that not only deliver insights but also communicate them at a glance.Screenshot of a Klipfolio Klips dashboard. These allow users to customize every aspect, from layouts and fonts to colors and chart styles, ensuring that dashboards align with a brand. For presenting on a laptop, a big-screen TV, or by sharing published links, dashboards are designed to look exceptional in both light and dark modes.