Influ2 vs. Splashmetrics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Influ2
Score 8.5 out of 10
Mid-Size Companies (51-1,000 employees)
Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A
Splashmetrics
Score 0.0 out of 10
Mid-Size Companies (51-1,000 employees)
Splashmetrics is an AI-driven SaaS solution solely focused on the accelerating shift toward self-serve B2B buying. The platform helps automate the planning, execution, and measurement of smart-content-driven, hyper-personalized, self-serve sales journeys. For example, its Manage component collaboratively aligns all GTM stakeholders across the enterprise around a 5-touch content-driven sales cycle from initial engagement to…
$5,880
per year per installation
Pricing
Influ2Splashmetrics
Editions & Modules
No answers on this topic
STARTER
$5,880
per year
PLUS
$11,760
per year
PRO
$31,200
per year
Offerings
Pricing Offerings
Influ2Splashmetrics
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$1,050 one-time fee
Additional DetailsPricing is based on the number of people targeted by a client.Custom Enterprise Pricing
More Pricing Information
Community Pulse
Influ2Splashmetrics
Features
Influ2Splashmetrics
Engagement
Comparison of Engagement features of Product A and Product B
Influ2
8.9
2 Ratings
17% above category average
Splashmetrics
-
Ratings
Automated routing and prioritization10.01 Ratings00 Ratings
Customer interaction histories7.31 Ratings00 Ratings
Engagement data tracking9.62 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Influ2
9.7
2 Ratings
24% above category average
Splashmetrics
-
Ratings
Ad campaign creation9.72 Ratings00 Ratings
Display advertising10.01 Ratings00 Ratings
Social advertising9.72 Ratings00 Ratings
Ad reporting and analytics9.32 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Influ2
10.0
1 Ratings
28% above category average
Splashmetrics
-
Ratings
Behavioral visitor segmentation10.01 Ratings00 Ratings
ABM sales intelligence10.01 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Influ2
10.0
1 Ratings
27% above category average
Splashmetrics
-
Ratings
Automated workflow & orchestration10.01 Ratings00 Ratings
Best Alternatives
Influ2Splashmetrics
Small Businesses
Dealfront
Dealfront
Score 9.7 out of 10
Dealfront
Dealfront
Score 9.7 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
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User Ratings
Influ2Splashmetrics
Likelihood to Recommend
9.7
(4 ratings)
-
(0 ratings)
User Testimonials
Influ2Splashmetrics
Likelihood to Recommend
Influ2
We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
Read full review
Splashmetrics, Inc.
No answers on this topic
Pros
Influ2
  • We only spend money on targeting relevant people, our decision makers
  • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
  • We had a noticeable drop of CPL under the guidance of Influ2 customer success
Read full review
Splashmetrics, Inc.
No answers on this topic
Cons
Influ2
  • No integration with Mailchimp.
Read full review
Splashmetrics, Inc.
No answers on this topic
Alternatives Considered
Influ2
When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
Read full review
Splashmetrics, Inc.
No answers on this topic
Return on Investment
Influ2
  • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
Read full review
Splashmetrics, Inc.
No answers on this topic
ScreenShots

Influ2 Screenshots

Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.

Splashmetrics Screenshots

Screenshot of the Splashmetrics Diving Board – the console for all Active and Inactive Splashes.Screenshot of this Plan section allows users to quickly establish critical elements of self-serve selling initiatives, automating most of company-wide benchmarks, KPIs, and timelines.Screenshot of the Splashmetrics platform's ABM initiative form. Success means providing customers the right products and solutions at the right time. And as self-serve buying becomes more widespread – proving the case for products and solutions becomes much more nuanced and progressive. So a clear understanding of those needs and solutions, as well as that process, is critical to successful self-serve GTM.Screenshot of the Splashmetrics platform's ABM initiative form.Screenshot of the Flow planner, which allows users to define the stage-appropriate profiling, qualification data, content type, and interaction data for the Buyer. Further, Splashmetrics automated the CTA linking between each Journey asset so that every Buyer can always self-progress to the purchase decision.Screenshot of the SplashLogic Spec feature, which allows users to assign specific execution tasks in each Flow Stage to tactical team members such as Ops teams and content creators – be they internal or external providers. The SplashLogicAI then automates the content related and integrations via a one-click sync.