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Inmar Martech vs. Sizmek Ad Suite (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Inmar Martech

    Score9.3 out of 10
    N/AInmar Martech (formerly ownerIQ) supports digital advertising operations with a second-party data marketplace for retailers and brands to share data with partners and to aid advertisers in creating more targeted and advertising campaigns.N/A

    Sizmek Ad Suite (discontinued)

    Score10 out of 10
    N/ASizmek Ad Suite, from Amazon Advertising since being acquired, was a multichannel ad server used to create, distribute, customize, measure, and optimize campaigns. It was rebranded to Amazon Ad Server, but later discontinued in 2024.N/A
    Pricing
    Inmar MartechSizmek Ad Suite (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Inmar MartechSizmek Ad Suite (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Inmar MartechSizmek Ad Suite (discontinued)
    Ad Campaigns
    Comparison of Ad Campaigns features of Inmar Martech and Sizmek Ad Suite (discontinued)
    Feature
    Inmar Martech
    8.5
    1 Ratings
    8% above category average
    Sizmek Ad Suite (discontinued)
    7.0
    9 Ratings
    11% below category average
    Ad deployment9.01 Ratings7.09 Ratings
    Display advertising9.01 Ratings8.09 Ratings
    Ad display and retargeting segmentation9.01 Ratings6.54 Ratings
    Sequence targeting7.01 Ratings5.73 Ratings
    Ad campaign creation00 Ratings8.09 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Inmar Martech and Sizmek Ad Suite (discontinued)
    Feature
    Inmar Martech
    9.4
    1 Ratings
    19% above category average
    Sizmek Ad Suite (discontinued)
    7.8
    9 Ratings
    1% above category average
    Ad performance reports7.01 Ratings7.09 Ratings
    Ad conversion tracking10.01 Ratings8.09 Ratings
    Ad attribution reporting10.01 Ratings9.09 Ratings
    Cross-channel ad management10.01 Ratings8.98 Ratings
    Ad forecasting and optimization10.01 Ratings8.06 Ratings
    Ad dashboards00 Ratings6.09 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Inmar Martech and Sizmek Ad Suite (discontinued)
    Feature
    Inmar Martech
    -
    Ratings
    Sizmek Ad Suite (discontinued)
    4.4
    5 Ratings
    50% below category average
    Data Transfer00 Ratings7.74 Ratings
    DSP integration00 Ratings1.05 Ratings
    Best Alternatives
    Inmar MartechSizmek Ad Suite (discontinued)
    Small Businesses
    AdRoll
    Score3.7 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Inmar MartechSizmek Ad Suite (discontinued)
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.0
    (9 ratings)
    User Testimonials
    Inmar MartechSizmek Ad Suite (discontinued)
    Likelihood to Recommend
    Inmar Intelligence
    Worked very well for a local attraction in Chicago where our main KPI was ticket sales. Awareness scenarios may not be fitting or lower budget clients.
    Incentivized
    Read full review
    Discontinued Products
    I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.
    Incentivized
    Read full review
    Pros
    Inmar Intelligence
    • Client Service
    • Performance
    • Optimizations
    • Detailed planning
    Incentivized
    Read full review
    Discontinued Products
    • Easy Dashboard Navigation - Search bar allows user to quickly locate details about any campaign
    • Insightful Analytics Tools - Platform provides users customizable graphs to leverage for reporting presentations
    • Extensive Reporting Metrics - Ability to pull ad performance reports on all aspects of campaign
    • Simple Creative Hosting - Easy upload and path location details for creative files
    Incentivized
    Read full review
    Cons
    Inmar Intelligence
    • Self-Service
    • Case Studies
    • Planning collateral
    Incentivized
    Read full review
    Discontinued Products
    • Sizmek's trading desk was a total miss when I tested it a few years ago.
    • I briefly used Abakus and did not find it intuitive, accurate or helpful. It has a long way to go before it can compete with the likes of VisualIQ.
    Incentivized
    Read full review
    Alternatives Considered
    Inmar Intelligence
    No answers on this topic
    Discontinued Products
    For me the main point here is the support, all the adservers offer more or less the same functionality and capabilities. The real advantage you will gain using Sizmek will be their customer support team and their open approach with other vendors.
    Read full review
    Return on Investment
    Inmar Intelligence
    • Positive ROI
    • Increase in ticket sales
    • Competed with internal Retargeting
    Incentivized
    Read full review
    Discontinued Products
    • Sizmek has had a positive impact on ROI because it delivers the reports our clients want and need
    • Sizmek has had a postive impact on employee morale due to ease of use
    Incentivized
    Read full review
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