Insider Growth Management Platform (GMP) vs. Ortto
Insider Growth Management Platform (GMP) vs. Ortto
| Product | Rating | Most Used By | Product Summary | Starting Price |
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Insider Growth Management Platform (GMP) | Mid-Size Companies (51-1,000 employees) | The Insider Growth Management Platform (GMP) is a martech platform accessible from a single tech stack. It brings together technologies for marketers to deliver personalized experiences and enables them to take data based actions. One of the core features introduced by GMP is Ad Audiences which brings together the disjointed worlds of adtech and martech together through using predictive segmentation technologies. Additionally, the vendor says GMP takes everything beyond conversion… | N/A | |
Ortto | Mid-Size Companies (51-1,000 employees) | Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,… | $199 per month month-to-month commitment with 10,000 contacts |
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| Editions & Modules | No answers on this topic |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | 10% discount for quarterly billing. 15% discount for annual billing. | ||||||||||||||
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| Insider Growth Management Platform (GMP) | Ortto |
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| Email & Online Marketing |
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| Lead Management |
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| Campaign Management |
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| Social Media Marketing |
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| Reporting & Analytics |
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| Platform & Infrastructure |
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| Insider Growth Management Platform (GMP) | Ortto | |
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| Small Businesses | ![]() Mautic Score 9.9 out of 10 | ![]() Vbout Score 10.0 out of 10 |
| Medium-sized Companies | The Trade Desk Score 9.0 out of 10 | PFL Direct Mail Platform Score 9.0 out of 10 |
| Enterprises | Criteo Commerce Growth Score 8.0 out of 10 | PFL Direct Mail Platform Score 9.0 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Insider Growth Management Platform (GMP) | Ortto | |
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| Likelihood to Recommend | 9.0 (2 ratings) | 8.9 (12 ratings) |
| Insider Growth Management Platform (GMP) | Ortto | |
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| Likelihood to Recommend | Insider
| Ortto
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| Pros | Insider
| Ortto
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| Cons | Insider
| Ortto
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| Alternatives Considered | Insider
| Ortto
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| Return on Investment | Insider
| Ortto
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| ScreenShots | Insider Growth Management Platform (GMP) Screenshots | Ortto Screenshots |












