Insightly Marketing vs. Thryv

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Insightly Marketing
Score 7.1 out of 10
N/A
Insightly Marketing is marketing automation made simple. It is built on the same platform as Insightly CRM, so customer data flows freely between the two systems in real time, giving users and their teams access to actionable insights faster. The vendor states it has an easy-to-use interface for creating customer journeys, email templates, customer newsletters and shareable dashboards. WIth it, they say users can build engaging campaigns and grow a pipeline to support sales in minutes.
$99
per month
Thryv
Score 8.8 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.N/A
Pricing
Insightly MarketingThryv
Editions & Modules
Plus
$99 per month
billed annually
Professional
$499 per month
billed annually
Enterprise
$999 per month
billed annually
No answers on this topic
Offerings
Pricing Offerings
Insightly MarketingThryv
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Insightly MarketingThryv
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Insightly Marketing
7.8
2 Ratings
0% above category average
Thryv
9.2
8 Ratings
19% above category average
WYSIWYG email editor7.01 Ratings00 Ratings
Dynamic content7.02 Ratings8.97 Ratings
Ability to test dynamic content7.52 Ratings9.17 Ratings
Landing pages7.52 Ratings10.01 Ratings
A/B testing7.01 Ratings00 Ratings
Mobile optimization10.01 Ratings8.88 Ratings
Email deliverability reporting7.01 Ratings9.17 Ratings
List management9.02 Ratings8.96 Ratings
Triggered drip sequences00 Ratings9.73 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Insightly Marketing
9.5
1 Ratings
20% above category average
Thryv
8.1
7 Ratings
11% above category average
Lead nurturing automation10.01 Ratings8.76 Ratings
Lead scoring and grading9.01 Ratings00 Ratings
Data quality management00 Ratings8.66 Ratings
Automated sales alerts and tasks00 Ratings7.06 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Insightly Marketing
9.0
1 Ratings
17% above category average
Thryv
9.0
5 Ratings
9% above category average
Calendaring9.01 Ratings9.05 Ratings
Event/webinar marketing9.01 Ratings9.04 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Insightly Marketing
8.5
2 Ratings
13% above category average
Thryv
6.6
7 Ratings
9% below category average
Dashboards8.52 Ratings9.27 Ratings
Standard reports9.02 Ratings8.67 Ratings
Custom reports7.92 Ratings2.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Insightly Marketing
8.2
2 Ratings
8% above category average
Thryv
8.3
6 Ratings
15% above category average
API8.02 Ratings8.03 Ratings
Customizability8.52 Ratings8.15 Ratings
Role-based workflow & approvals00 Ratings8.92 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Insightly Marketing
-
Ratings
Thryv
6.7
8 Ratings
8% below category average
Social sharing and campaigns00 Ratings9.48 Ratings
Social profile integration00 Ratings4.01 Ratings
Best Alternatives
Insightly MarketingThryv
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Insightly MarketingThryv
Likelihood to Recommend
1.0
(3 ratings)
9.5
(8 ratings)
Usability
1.0
(1 ratings)
9.0
(2 ratings)
Support Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
Insightly MarketingThryv
Likelihood to Recommend
Insightly, Inc.
It is very nice to check the phases of the project proposal and can give us an idea of which project is the priority and what client is the most valuable. Give BD team a direction to talk to the client with the potential client. It is less appropriate when it comes to project management [to include] tracking times.
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Thryv
What I have found to be the most critical for my business as a customer of Thryv is the ability to provide an invoice and accept payment with direct linking to my bank account. This has had a dramatic positive impact on my cash flow.
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Pros
Insightly, Inc.
  • Manage Customer Data
  • Link Projects to People
  • Automate Follow-up Reminders
  • Track Emails
  • Create Reports
  • Create Lists
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Thryv
  • Customer service is FANTASTIC!
  • Put regularly used and needed tasks under one umbrella.
  • Makes it easy to schedule and post to Social Media
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Cons
Insightly, Inc.
  • In my opinion, Journeys have very limited trigger and response capabilities
  • Allowing HTML options for landing pages
  • Customer support - I leave conversations with support and success feeling more confused or frustrated. I believe one account rep was playing video games while on a review call.
  • List management - uploads, reducing duplicates, general hygine
  • UI - it’s very hard to know where to click or how to do something new, in my opinion.
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Thryv
  • Offer an automated rewards program for my customer based on their spending and their referrals.
  • Since I use Shopify and they host me it would be nice to get a financial break for not using that part of the package.
  • Maybe providing apps.
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Usability
Insightly, Inc.
There are a lot of buttons where you think “hmm, what does this do?” (Because, in my opinion, the labeling/copy choice is often terrible). Then you press them and they either do nothing, or do something counterintuitive I found. In my experience, For example, to upload a list, you have to find the somewhat hidden option in a side bar, instead of pressing the Add button. Reporting usually involves downloading multiple reports and patching them together in Excel.
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Thryv
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
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Support Rating
Insightly, Inc.
No answers on this topic
Thryv
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
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Alternatives Considered
Insightly, Inc.
Easy to check the phases and notes while EP is more for the project [management].
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Thryv
Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.
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Return on Investment
Insightly, Inc.
  • Saves Time
  • Increases Sales
  • Increases Customer Engagement
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Thryv
  • Increased Social Media Presence has kept us in touch with clients
  • I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.
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ScreenShots

Insightly Marketing Screenshots

Screenshot of Screenshot of Screenshot of

Thryv Screenshots

Screenshot of Reputation MonitoringScreenshot of Email MarketingScreenshot of Social Media ManagementScreenshot of Automated Campaigns to Nurture Leads/ClientsScreenshot of Accept Online Payments