TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ipsos Synthesio

    Score8.8 out of 10
    N/ASynthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.

    $1,200

    per month

    SocialBee

    Score5.9 out of 10
    N/ASocialBee is an AI-powered social media management tool that empowers its customers to share content across multiple social networks from one place. Using such a tool, the user can set a posting schedule, have content shared as planned, and then analyze the performance of their accounts. Supported platforms: Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google my Business, TikTok, YouTube, and Bluesky. The AI Copilot can generate an entire social…

    $29

    per month

    Pricing
    Ipsos SynthesioSocialBee
    Editions & Modules
    Synthesio
    $1,200.00
    per month
    Bootstrap
    $29
    per month
    Accelerate
    $49
    per month
    Pro
    $99
    per month
    Offerings
    Pricing Offerings
    Ipsos SynthesioSocialBee
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—A discount is offered for annual billing.
    More Pricing Information
    Features
    Ipsos SynthesioSocialBee
    Publishing
    Comparison of Publishing features of Ipsos Synthesio and SocialBee
    Feature
    Ipsos Synthesio
    -
    Ratings
    SocialBee
    9.3
    1 Ratings
    13% above category average
    Content planning and scheduling00 Ratings10.01 Ratings
    Content optimization00 Ratings9.01 Ratings
    Workflow management00 Ratings9.01 Ratings
    Engagement
    Comparison of Engagement features of Ipsos Synthesio and SocialBee
    Feature
    Ipsos Synthesio
    -
    Ratings
    SocialBee
    10.0
    1 Ratings
    21% above category average
    Bulk actions00 Ratings10.01 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Ipsos Synthesio and SocialBee
    Feature
    Ipsos Synthesio
    -
    Ratings
    SocialBee
    10.0
    1 Ratings
    18% above category average
    Twitter00 Ratings10.01 Ratings
    Facebook00 Ratings10.01 Ratings
    LinkedIn00 Ratings10.01 Ratings
    Google+00 Ratings10.01 Ratings
    Instagram00 Ratings10.01 Ratings
    Pinterest00 Ratings10.01 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Ipsos Synthesio and SocialBee
    Feature
    Ipsos Synthesio
    -
    Ratings
    SocialBee
    8.0
    1 Ratings
    3% above category average
    Campaign success analytics00 Ratings8.01 Ratings
    Account management
    Comparison of Account management features of Ipsos Synthesio and SocialBee
    Feature
    Ipsos Synthesio
    -
    Ratings
    SocialBee
    8.5
    1 Ratings
    7% above category average
    Role-based user permissions & privileges00 Ratings8.01 Ratings
    Mobile access00 Ratings9.01 Ratings
    Best Alternatives
    Ipsos SynthesioSocialBee
    Small Businesses
    Mention
    Score8 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Mention
    Score8 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Social Suite by Reputation.com
    Score9.4 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ipsos SynthesioSocialBee
    Likelihood to Recommend
    9.0
    (6 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    7.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Ipsos SynthesioSocialBee
    Likelihood to Recommend
    Ipsos
    It's a very good tool. It covers every need we have for social media listening & monitoring. Bad thing is that those who were selling us the software were not much concerned about costs and were not reducing although there are a lot of market leaders like Sprinklr who are really good with compensation & value addition
    Incentivized
    Read full review
    SocialBee
    SocialBee is very ideal for busy individuals or small agencies that are not privileged with time. Social media management can be one of the most tedious tasks in anybody's business. SocialBee covers the majority of the tasks. Set it up once and you're done (practically forever) With all its powerful features though, it can be a little more complicated for a non-techie person. If your requirements are just simple post-scheduling, you can use other alternatives.
    Incentivized
    Read full review
    Pros
    Ipsos
    • Synthesio has an unlimited volume, which helps us to not worry about going over budget. This helps us focus on refining our search to pull in the mentions that have the most value.
    • Synthesio has an excellent support team. They are always available to answer any questions we have.
    Incentivized
    Read full review
    SocialBee
    • All major social platforms are available.
    • Posts can be organized per category, per client.
    • Hashtag organizer.
    • Links manager, with integrations to popular link shortener tools (we use Switchy, and it works smoothly)
    Incentivized
    Read full review
    Cons
    Ipsos
    • I’d love better graphics when I pull reports.
    • The sentiment data is still inaccurate.
    • We are unable to weed out all mentions of the arena associated with the bank.
    Incentivized
    Read full review
    SocialBee
    • Though it's not clunky, it can improve on the loading speeds while working.
    • The UI/UX can be further improved (nice and neat instead of big cards especially on the categories page)
    • I would love it if the scheduler can be expanded into 2-weeks or monthly range. So we can post categories that are on a 2x a month and 1x a month frequency.
    Incentivized
    Read full review
    Likelihood to Renew
    Ipsos
    Ben Farkas was the representative that worked with us on this project, while we have been very excited with the work he provided, especially the customer service, we just did not have enough time with the product hands on to be comfortable giving it the 10 we think it deserves. As the Data tracking was done beyond our expectations and the finished product (infographic) were all excellent, we used this service to fill our need in being shorthanded to cover the data ourselves. Synthesio provided outstanding customer service, their data tracking and materials where top notch, just we lacked the hands on experience to speak to everyday use.
    Read full review
    SocialBee
    No answers on this topic
    Usability
    Ipsos
    No answers on this topic
    SocialBee
    Currently, SocialBee is the only software that we use for our social media clients, the confidence that we have for SB is above the fold. It saves us a lot of time and business management is easy because it's highly quantifiable with the client as to the number of posts, schedules, and results.
    Incentivized
    Read full review
    Support Rating
    Ipsos
    Everything we needed was handled, in many cases during the first time we used Synthesio the representative made adjustments and explained them to us, some things we did not even consider when setting up the service.
    Read full review
    SocialBee
    I have encountered their support just a couple of times since the platform is very straightforward for me. But on those occasions, it was so smooth. They responded to my concerns in just a few hours. Not too many companies offer that convenience nowadays. Plus, they do live webinars regularly which is totally amazing!
    Incentivized
    Read full review
    Alternatives Considered
    Ipsos
    I have used Meltwater, Hootsuite for the same tracking purpose. Every tool has it own pros and cons. The best way to decide is go by the reviews of the people who have actually used it. Budget is yet another factor to consider.
    Incentivized
    Read full review
    SocialBee
    SocialBee provides multiple features that you can get from other multiple different tools. It's kinda all in one solution for social media management. So cost-wise, it saves us a lot of money. It is also from a stable company with a sufficient MRR that helps with the security and development of the software.
    Incentivized
    Read full review
    Return on Investment
    Ipsos
    • It has helped us understanding the on going topics on our social page quite well.
    • Really helped us in community management in due time for social accounts. Saved a lot of clicks and time as well as resources.
    • Employees feel really happy with the tool because it lets them do the work fast and securely.
    Incentivized
    Read full review
    SocialBee
    • It provides us higher margin because it requires minimal resources.
    • Lesser working time means more marketing and leads generation time.
    • Very cost efficient solution.
    Incentivized
    Read full review
    ScreenShots