NMI Merchant Central, formerly IRIS CRM, is a payments-focused Customer Relationship Management (CRM) platform for independent sales organizations, banks, payment facilitators, and software providers. It manages the merchant lifecycle from prospecting and onboarding through underwriting, boarding, support, residuals, reporting, and portfolio management.
N/A
Zendesk Sell
Score9.7 out of 10
N/A
Zendesk Sell (formerly Base CRM) is a CRM that aims to give reps access to integrated tools that provide the full context of a customer account. This keeps them in the loop and allows them to capitalize on opportunities. Zendesk Sell can be extended with Reach, a lead generation and engagement tool that automates the process of finding and keeping leads interested, so reps can focus more on building relationships and crushing their quotas.
Base CRM was founded in 2009, and acquired by Zendesk…
$19
per seat/month billed annually
Pricing
NMI Merchant Central
Zendesk Sell
Editions & Modules
No answers on this topic
Sell Team
$19.00
per seat/month billed annually
Reach prospecting enrichment add-on (requires a Sell Subscription)
$27.00
Per User Per Month (billed annually)
Sell Professional
$49.00
per seat/month billed annually
Sell Enterprise
$99.00
per seat/month billed annually
Sell Elite
$199.00
per seat/month billed annually
Offerings
Pricing Offerings
NMI Merchant Central
Zendesk Sell
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
—
More Pricing Information
Features
NMI Merchant Central
Zendesk Sell
Sales Force Automation
Comparison of Sales Force Automation features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
6.6
15 Ratings
17% below category average
Customer data management / contact management
00 Ratings
8.914 Ratings
Workflow management
00 Ratings
6.115 Ratings
Territory management
00 Ratings
4.98 Ratings
Opportunity management
00 Ratings
7.913 Ratings
Integration with email client (e.g., Outlook or Gmail)
00 Ratings
6.915 Ratings
Contract management
00 Ratings
5.410 Ratings
Quote & order management
00 Ratings
3.97 Ratings
Interaction tracking
00 Ratings
7.915 Ratings
Channel / partner relationship management
00 Ratings
7.811 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
9.0
12 Ratings
16% above category average
Case management
00 Ratings
9.07 Ratings
Call center management
00 Ratings
9.08 Ratings
Help desk management
00 Ratings
9.011 Ratings
Marketing Automation
Comparison of Marketing Automation features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
6.9
12 Ratings
11% below category average
Lead management
00 Ratings
6.012 Ratings
Email marketing
00 Ratings
7.89 Ratings
CRM Project Management
Comparison of CRM Project Management features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
5.3
13 Ratings
37% below category average
Task management
00 Ratings
8.013 Ratings
Billing and invoicing management
00 Ratings
1.05 Ratings
Reporting
00 Ratings
7.013 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
8.2
15 Ratings
7% above category average
Forecasting
00 Ratings
7.812 Ratings
Pipeline visualization
00 Ratings
7.914 Ratings
Customizable reports
00 Ratings
9.014 Ratings
Customization
Comparison of Customization features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
4.2
15 Ratings
58% below category average
Custom fields
00 Ratings
7.815 Ratings
Custom objects
00 Ratings
4.910 Ratings
Scripting environment
00 Ratings
1.16 Ratings
API for custom integration
00 Ratings
3.08 Ratings
Security
Comparison of Security features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
9.5
14 Ratings
12% above category average
Single sign-on capability
00 Ratings
9.912 Ratings
Role-based user permissions
00 Ratings
9.011 Ratings
Social CRM
Comparison of Social CRM features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
4.0
5 Ratings
61% below category average
Social data
00 Ratings
1.04 Ratings
Social engagement
00 Ratings
6.95 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of NMI Merchant Central and Zendesk Sell
Feature
NMI Merchant Central
-
Ratings
Zendesk Sell
5.4
7 Ratings
33% below category average
Marketing automation
00 Ratings
9.87 Ratings
Compensation management
00 Ratings
1.03 Ratings
Platform
Comparison of Platform features of NMI Merchant Central and Zendesk Sell
It’s been 2 years since IRIS CRM is supporting me by supporting my business and I have seen enormous progress in my business so far which is a really good sign and is enough for me to be satisfied with it. According to me and as I have observed it is fully loaded with many useful tools that can help in uplifting a business. Removes the manual cycle from me entering every people's hours exclusively. We really evaluated Bullhorn cover and tab it was not awful by any means.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Zendesk sell is best for organizations that want a clean and simple, yet powerfully effective CRM tool. It's intuitive, extremely user-friendly, supplies lots of video tutorials and access to the California team for FAQ's, and has all the features other, more complicated, expensive CRM's have. Great for institutions that have a need to tailor their database to fit your needs; and track sales, tasks, and pipeline projects in graphic form. It's affordable and has a great app for mobile phones that allows access to contacts, notes, tasks, and a workable platform while on the go in real time. It's simple to teach new users how to navigate and utilize. Adding or deleting users is simple, and access to the CRM information can be limited/private or made public for the entire team to access. Not as costly as some of the competing products, so if you are on a tight budget this may be the tool for you.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
My favorite piece is the Tasks connected to the Clients OR the Deals themselves that keep the process moving with the right steps, and helps our team from doubling our work, or missing a piece that is crucial for the completion of the sale.
The email integration helps to keep all things housed in one place also, so that you're not bouncing back and forth in multiple platforms to stay on top of the orders.
Customizations are a HUGE part of why we use Base CRM right now. We can make sure we are recording all of the right information, and not wasting time by having to fill in or skip over content that doesn't apply to our business model.
I also like the ability to tied Deals to multiple people, especially as Referrals come across, so we don't forget how we got in touch with different clients.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Some minor design issues in the record communication interface. For example, replying to an existing email thread within the record set does not capture the entire communication or signatures.
Workflow customization is not easy for all users and can require some coding skills on the back end.
Linking forms from external websites is one feature that isn't very intuitive. Some leads are better inputted manually.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It is a wonderful software with an automated messaging service. It has helped us in having a better knowledge of our customer’s needs, preferences, and habits, and by knowing all these we have improved our business. Security is my basic concern and the fact that it has a disabled human element from the business equation are the things that I don’t really like in it.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It has enabled us to keep a record of the demographics of our clients and eventually we can develop a better understanding of our clients that will lead us to uplift our business. With its amazing sales tool, we have developed a strong relationship with our clients, and helped us in creating a good brand image. We really adore the convenience of managing and reporting data. It is quite easy to handle and all our business is depended on it and it helped us in gaining more loyal customers.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The one thing I loved about the agreement express over AuditGenius was the organization of loans to be audited, it is very organised as per the client and his portfolio and shows up flags while the AuditGenius has the list and seems very odd. But also in customer usage, I found many of my business partners using agreement express for the quick onboarding and also for ROI which indeed gave me a strong feeling about the application.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Simpler than most CRMs, which can be good if your sales team is not very tech savvy. We switched to HubSpot which provides a lot more value than Base did, but it isn't right for everyone. HubSpot is focused on capturing in-bound leads and has its own flaws and limitations, but overall it's a better fit for our needs.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The cost is a bit higher than other options (~$1300/mo), which can be seen as a negative in an absolute sense.
The improvement in workflow management has been significant, and has saved at least 50 man-hours per week across our organization.
Accurate rolling sales data reporting has been critical in defining quality metrics. This benefit is more indirect, but it has allowed us to better respond to changes in customer complaint trending.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info