TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iSpionage

    Score6.9 out of 10
    N/AiSpionage is a search engine marketing solution built specifically for PPC marketers. It is built around features such as competitor research and campaign monitoring.N/A

    TapClicks

    Score8 out of 10
    N/ATapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. TapClicks has delivered over 1,000,000 dashboards to over 5,000 brands and over 500 media companies and agencies worldwide. The TapClicks platform leverages over 150 native API…N/A
    Pricing
    iSpionageTapClicks
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    iSpionageTapClicks
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—TapClicks offers a subscription on a month-to-month basis. We offer multiple packages catered to your needs. Try us out for free, no credit card required.
    More Pricing Information
    Best Alternatives
    iSpionageTapClicks
    Small Businesses
    WordStream
    Score6.9 out of 10
    Agency Analytics
    Score8.9 out of 10
    Medium-sized Companies
    WordStream
    Score6.9 out of 10
    Supermetrics
    Score9.7 out of 10
    Enterprises
    No answers on this topic
    TrackMaven
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iSpionageTapClicks
    Likelihood to Recommend
    6.8
    (4 ratings)
    9.0
    (27 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    iSpionageTapClicks
    Likelihood to Recommend
    ispionage, inc.
    iSpionage is ideal for when you want to get a feel for the competitor landscape for a potential client. You can just pop in, throw in the URL, and see which competitors populate, then look at the average spend. I wish I could look back at like yearly average spend, easier (default on last 1 month). But it's great to get quick glimpses and build some quick talking points around that. I don't think it's all that good for organic keyword analysis. I find the organic interface a bit clunky, with lots of information that I don't feel is all that relevant. Stick with paid search insights.
    Incentivized
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    TapClicks
    For advertising agencies and marketing departments looking to aggregate and consolidate marketing, advertising, and website analytics performance data into one centralized platform, TapClicks is a market-leading solution. TapClicks provides customizable modules, charts, and graphs to make visual sense of your data. TapClicks is designed for organizations that are trying to import reporting data across multiple marketing, advertising, and web analytics platforms. It probably does not makes sense to license TapClicks if you are just getting started with your digital marketing and are only utilizing 1 or 2 third-party platforms that TapClicks has an API connection with, it's probably premature for your organization to invest in TapClicks.
    Incentivized
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    Pros
    ispionage, inc.
    • Keyword alerts notifications.
    • Competitors analysis.
    • Website monitoring.
    Incentivized
    Read full review
    TapClicks
    • Customizable dashboards: these are easy to set-up and manage and tell a powerful story. We appreciate that they can be exported.
    • Import Wizard: it's very important that we are able to include custom data points in our reports through the Import Wizard. After a short learning curve, we are not importing data on a weekly basis for a comprehensive report that not only shows marketing trends, but the business results too.
    • Groups and Clusters: The ability to manage client groups and clusters has been vital to how we report out to the client.
    Incentivized
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    Cons
    ispionage, inc.
    • Keyword database is limited compared to other tools
    • Limited (though streamlined) feature set
    • Less agency-friendly than other tools.
    Incentivized
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    TapClicks
    • The support team sometimes isn't very responsive, and I can go a week without hearing from the TapClicks team on an open issue.
    • I would love to have the categories feature enhanced so that I could combine several services, and be able to break out reporting by the flights/adgroups/lineitems within those services.
    • I would love for the custom dashboards that are created to be integrated into reporting so that, for example, I could use the Categories dashboard as the title page of an exported report.
    Incentivized
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    Likelihood to Renew
    ispionage, inc.
    No answers on this topic
    TapClicks
    TapClicks is a must have for our agency clients
    Incentivized
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    Usability
    ispionage, inc.
    No answers on this topic
    TapClicks
    TapClicks provides an array of on-demand training videos coupled with account management support to help your organization get up and running. That being said, TapClicks integrates with hundreds of marketing, advertising, CRM, and website analytics third-party platforms, so depending on how many integrations you want to activate, it can be a steep learning curve. Overall, we like the usability of the product.
    Incentivized
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    Support Rating
    ispionage, inc.
    No answers on this topic
    TapClicks
    Our organization experienced a very thorough onboarding process that helped us get up and running with TapClicks. It's pretty easy to integrate or "connect" with other platforms. We have developed a long-term relationship with our Account Manager at TapClicks and we really value her support. In today's world, most technology companies change your Account Manager seemingly almost every year, but that has not been the case with TapClicks.
    Incentivized
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    Alternatives Considered
    ispionage, inc.
    iSpionage is nowhere near Semrush (and to a lesser extent SpyFu) in terms of usefulness for competitive intelligence, keyword research, or strategic planning. It has nowhere near the depth of data or level of tools available in other tools.
    Incentivized
    Read full review
    TapClicks
    The companies I interviewed are either limited in the number of APIs built with the data source, especially with DFP. Some of them charge us cloud storage fees. TapClicks came in with enthusiasm and so far they have helped us jump start the building of dashboards for our clients.
    Incentivized
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    Return on Investment
    ispionage, inc.
    • It's hard to quantify, but I believe I've saved quite a bit of time and energy in competitor research due to iSpionage
    • iSpionage has helped me get more knowledgeable, quicker, to gain trust with potential clients—again, not really measurable
    • I've surely maximized my clients' advantage by recommending proper competitive spend based on what I'm seeing in iSpionage
    Incentivized
    Read full review
    TapClicks
    • Greater efficiencies in providing reports to our clients
    • Great reporting features to sell when we're trying to close new business as an agency
    • Ability to resell and add margin to our investment
    • Automated reporting for our clients which saves our team time
    Incentivized
    Read full review
    ScreenShots

    TapClicks Screenshots

    Screenshot of Connect to over 100 servicesScreenshot of Easy set upScreenshot of Custom color themes and easy configurabilityScreenshot of Send automatic email reports in any formatScreenshot of Add a custom logo or customer brandingScreenshot of Margin/Markup capabilities