Izenda vs. Supermetrics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Izenda
Score 10.0 out of 10
Small Businesses (1-50 employees)
Izenda is a business intelligence software offering from Izenda.N/A
Supermetrics
Score 9.7 out of 10
N/A
Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.
$29
per month
Pricing
IzendaSupermetrics
Editions & Modules
No answers on this topic
Essential
$29
per month per user
Core
$159
per month per user
Offerings
Pricing Offerings
IzendaSupermetrics
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsNo per user or core fees, unlimited use licensing for production and non-production instances.In addition to the basic licensing tiers, Supermetrics offers customized packages according to customer needs.
More Pricing Information
Community Pulse
IzendaSupermetrics
Features
IzendaSupermetrics
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Izenda
9.3
2 Ratings
13% above category average
Supermetrics
-
Ratings
Pixel Perfect reports9.02 Ratings00 Ratings
Customizable dashboards10.02 Ratings00 Ratings
Report Formatting Templates9.02 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Izenda
9.3
2 Ratings
15% above category average
Supermetrics
-
Ratings
Drill-down analysis9.02 Ratings00 Ratings
Formatting capabilities10.02 Ratings00 Ratings
Report sharing and collaboration9.02 Ratings00 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Izenda
8.8
2 Ratings
7% above category average
Supermetrics
-
Ratings
Publish to Web9.02 Ratings00 Ratings
Publish to PDF9.02 Ratings00 Ratings
Report Versioning9.02 Ratings00 Ratings
Report Delivery Scheduling8.02 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Izenda
9.0
2 Ratings
12% above category average
Supermetrics
-
Ratings
Pre-built visualization formats (heatmaps, scatter plots etc.)10.02 Ratings00 Ratings
Location Analytics / Geographic Visualization8.02 Ratings00 Ratings
Predictive Analytics9.02 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Izenda
9.0
2 Ratings
6% above category average
Supermetrics
-
Ratings
Multi-User Support (named login)8.02 Ratings00 Ratings
Role-Based Security Model9.02 Ratings00 Ratings
Multiple Access Permission Levels (Create, Read, Delete)10.02 Ratings00 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Izenda
10.0
2 Ratings
26% above category average
Supermetrics
-
Ratings
Responsive Design for Web Access10.02 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile10.02 Ratings00 Ratings
Best Alternatives
IzendaSupermetrics
Small Businesses
GoodData.AI
GoodData.AI
Score 8.8 out of 10
Serpstat
Serpstat
Score 9.9 out of 10
Medium-sized Companies
Reveal
Reveal
Score 10.0 out of 10
Chartbeat
Chartbeat
Score 9.1 out of 10
Enterprises
Kyvos Semantic Layer
Kyvos Semantic Layer
Score 9.5 out of 10
Alteryx Platform
Alteryx Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
IzendaSupermetrics
Likelihood to Recommend
10.0
(2 ratings)
10.0
(12 ratings)
Usability
8.0
(1 ratings)
-
(0 ratings)
Support Rating
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
IzendaSupermetrics
Likelihood to Recommend
Izenda
With Izenda, we can offer our trusted users dashboards, generated custom reports, and ad-hoc reporting, right within our own operation. Integrating the Izenda tool directly into our usage meant that we were suitable to use a small corridor of Izenda as core functionality while reserving the more advanced sections of Izenda for guests willing to pay redundancy for the licensing.
Read full review
Supermetrics
If you are looking to pull and aggregate data from multiple sources for reporting or analytics, Supermetrics is the best option for connecting those data sources into a single table. Supermetrics is less beneficial if you report on a single data source or do not need to aggregate your data into a single source.
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Pros
Izenda
  • User and tenant management is excellent. It is very simple to implement and easy to manage.
  • The configurability and customizability are excellent. We have access to all aspects of the system and have rebranded and configured single sign on. The users really like it.
  • Reports and visualizations work. There's lots of flexibility and users enjoy creating reports themselves.
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Supermetrics
  • Supermetrics is easy to use, the ui is helpful for creating queries.
  • Supermetrics allows to run the created queries on triggers.
  • Supermetrics allows to connect with different data sources like Google analytics etc .,
  • Supermetrics sends alert on the failure of queries to the desired email address
Read full review
Cons
Izenda
  • It would be superb if power users were ready to input a SQL statement to create a knowledge set.
  • The data source selection view while creating a replacement report.
Read full review
Supermetrics
  • Sometimes I have to refer to the website to find which metrics are what - the names aren't always the same as the platform calls them.
  • No public data for LinkedIn.
  • Definitely requires knowledge on how to use Google Data Studio.
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Usability
Izenda
With the help of Izenda, we are able to build a mature foundation that users can quickly customize to their needs. Once permissions are layered in, we can simply use the same report and only show fields a specific user has access to.
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Supermetrics
No answers on this topic
Support Rating
Izenda
Izenda always provides great support to their users.
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Supermetrics
No answers on this topic
Alternatives Considered
Izenda
We compared to other end user tools like Qlik, Tableau and Power BI. These tools are very refined but not positioned for OEM/Embedded use cases. The closest we came was logi and Birst and the price and business model of Izenda was much more appealing
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Supermetrics
Supermetrics is better because of its ease of use and it mirrors most of the metrics on ad platforms. For some similar reporting platforms, metrics are often called something slightly different or are not able to pull the same data as presented on the ad platform; Supermetrics is the closest you'll get to exact data alignment.
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Return on Investment
Izenda
  • One of the best user interfaces.
  • Even a non-tech person can use it.
Read full review
Supermetrics
  • Positive! Supermetrics helped us transition into Google Data Studio as our monthly reporting system.
  • Savings! We saved money by switching our reporting to Google Data Studio + Supermetrics.
  • Time! We save a lot of time on our monthly reports thanks to Supermetrics.
Read full review
ScreenShots

Izenda Screenshots

Screenshot of Example of white label integration that inherits an application's look and feel.Screenshot of Report Designer with data field query capabilities.Screenshot of Visualizations on a dashboard.Screenshot of Another example of a modern dashboard.

Supermetrics Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of