KeywordSpy vs. Similarweb

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
KeywordSpy
Score 9.0 out of 10
N/A
N/AN/A
Similarweb
Score 8.3 out of 10
N/A
Similarweb PRO is a marketing intelligence platform from UK company SimilarWeb.
$0
per month
Pricing
KeywordSpySimilarweb
Editions & Modules
No answers on this topic
Free
$0
per month
Enterprise
Contact sales team
Offerings
Pricing Offerings
KeywordSpySimilarweb
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
KeywordSpySimilarweb
Considered Both Products
KeywordSpy
Chose KeywordSpy
Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also …
Similarweb

No answer on this topic

Top Pros
Top Cons
Features
KeywordSpySimilarweb
SEO
Comparison of SEO features of Product A and Product B
KeywordSpy
7.7
1 Ratings
1% below category average
Similarweb
7.3
11 Ratings
0% above category average
Keyword analysis9.01 Ratings7.111 Ratings
Backlink management5.01 Ratings00 Ratings
SERP ranking tracking9.01 Ratings6.78 Ratings
Page grader4.01 Ratings00 Ratings
Competitive analysis9.01 Ratings8.110 Ratings
Site audit / diagnostics9.01 Ratings00 Ratings
Task management9.01 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
KeywordSpy
6.0
1 Ratings
24% below category average
Similarweb
-
Ratings
Local SEO9.01 Ratings00 Ratings
Social SEO3.01 Ratings00 Ratings
Mobile SEO3.01 Ratings00 Ratings
Global SEO9.01 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
KeywordSpy
8.0
1 Ratings
5% below category average
Similarweb
-
Ratings
Multi-domain support9.01 Ratings00 Ratings
Integration with web analytics tools7.01 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
KeywordSpy
-
Ratings
Similarweb
6.7
7 Ratings
18% below category average
Contact information00 Ratings5.94 Ratings
Company information00 Ratings6.56 Ratings
Financial Research
Comparison of Financial Research features of Product A and Product B
KeywordSpy
-
Ratings
Similarweb
5.4
9 Ratings
1% above category average
Industry-Specific Information00 Ratings5.67 Ratings
Independent Research Access00 Ratings5.94 Ratings
Macroeconomic News00 Ratings4.75 Ratings
Search Tools00 Ratings6.98 Ratings
Market Research
Comparison of Market Research features of Product A and Product B
KeywordSpy
-
Ratings
Similarweb
6.9
12 Ratings
0% above category average
Competitor Research00 Ratings7.612 Ratings
Consumer Feedback00 Ratings5.94 Ratings
Competitor alerts00 Ratings6.57 Ratings
Market Insights and Reports00 Ratings7.54 Ratings
Best Alternatives
KeywordSpySimilarweb
Small Businesses
Google PageSpeed Insights
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Score 9.9 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Sprinklr Insights
Sprinklr Insights
Score 8.9 out of 10
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User Ratings
KeywordSpySimilarweb
Likelihood to Recommend
9.0
(1 ratings)
8.2
(116 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
Usability
-
(0 ratings)
7.3
(2 ratings)
Support Rating
-
(0 ratings)
6.8
(4 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
KeywordSpySimilarweb
Likelihood to Recommend
KeywordSpy
KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
Read full review
Similarweb LTD
Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
Read full review
Pros
KeywordSpy
  • track and give details on specified Keyword
  • Determine competitors within a specified Keyword
  • Advise other keyword competitors may be targeting
  • provided competitive information regarding the targeted keyword e.g copies of an ad campaign
  • Allow very deep and granular keyword research and competitive research re the domains and targeted keyword
Read full review
Similarweb LTD
  • Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
  • Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
  • Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
Read full review
Cons
KeywordSpy
  • Broaden its user access
  • Sometimes the results volume can be over whelming, maybe a summary tool could be provided?
Read full review
Similarweb LTD
  • Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
  • You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
Read full review
Likelihood to Renew
KeywordSpy
No answers on this topic
Similarweb LTD
I use it every single day and its essential to succeeding in my role
Read full review
Usability
KeywordSpy
No answers on this topic
Similarweb LTD
This is one of the most UI friendly tools out there. Their data presentation and analysis is top of the world. We have never had to give KT to any team to be able to onboard on to this tool. In fact, the data is sufficient enough to get newer insights every time you deep dive.
Read full review
Support Rating
KeywordSpy
No answers on this topic
Similarweb LTD
Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
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Implementation Rating
KeywordSpy
No answers on this topic
Similarweb LTD
We liked it, things can always be better
Read full review
Alternatives Considered
KeywordSpy
Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
Read full review
Similarweb LTD
Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
Read full review
Return on Investment
KeywordSpy
  • Can get pricey because of its pricing model
  • Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
  • powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
  • Allows you to track keyword and domains and therefore a time saver
Read full review
Similarweb LTD
  • Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
  • Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
Read full review
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