Item: Similarweb
Rating: 9
Author: Miller Tring

Overall Satisfaction with SimilarWeb PRO

Use Cases and Deployment Scope

I use SimilarWeb PRO to gauge a prospects web traffic and get a snapshot of their competition to better prepare for cold outreach. Without SimilarWeb PRO it would be difficult for us to come to prospects with accurate numbers to give them an idea of what working with OpenWeb could do for them. I also use it to get new lists of prospects to reach out to

Pros and Cons

Pros

Gives me a clear break down of monthly site traffic
Shows me where site users are located
Breaks down the competitive landscape very clearly so I understand what angle to take when reaching out to a prospect

Cons

When exporting lists give an option to add a column for more countries than just the top country

Most Important Features

site traffic
competitive landscape

Return on Investment

Allowing us to quickly get numbers to finance

Alternatives Considered

Altonexus Non Profit Service Pack (NPSP)

SimilarWeb PRO is at the top of all competition

Key Insights

Do you think Similarweb delivers good value for the price?

Yes

Are you happy with Similarweb's feature set?

Yes

Did Similarweb live up to sales and marketing promises?

Yes

Did implementation of Similarweb go as expected?

Yes

Would you buy Similarweb again?

Yes

Other Software Used

Ask Inline, Alight Global Payroll, Ambassador Referral Marketing Platform

Likelihood to Recommend

I think the pages that show traffic, competition, geography, etc. all do really well and fit their need, but when it comes to creating lists and exporting them, there is a lot of versatility missing. When going to finance with a site's traffic, they want to see the top 5-10 countries and the percentage of traffic that comes from there so I wish i didn't have to copy and paste those numbers to a spreadsheet

Outreach
Implementation
Marketing campaigns

Innovative Uses

Creating lists to hit quarterly numbers

Future Planned Uses

We'll continue to use it the way we have, and I'm sure we'll find new use cases

Likelihood to Renew

I use it every single day and its essential to succeeding in my role

Evaluating SimilarWeb PRO and Competitors

Products Replaced

Not Sure

Key Differentiators

Ease of Use

As a BDR, i didnt make the decision, but I love the product

Evaluation Lessons Learned

it's not up to me

SimilarWeb PRO Implementation

Implementation Rating

We liked it, things can always be better

Implementation Details / Implementation Partner

Implemented in-house

Implementation Issues

Support availability

SimilarWeb PRO Support

Support Rating

I dont hear from them much

Similarweb Customer Support Pros and Cons

Pros	Cons
Quick Resolution Good followup Knowledgeable team Problems get solved No escalation required Immediate help available Support cares about my success	None

Using SimilarWeb PRO

Usability

I can find what I'm looking for 9 times outta 10

Usability Pros and Cons

Pros	Cons
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar	None

Easy Tasks

the user interface
Graphs displaying traffic
comparing sites

Difficult Tasks

Exporting lists with column options

Comments

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