TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Knak

    Score9.9 out of 10
    N/AKnak is an email marketing solution built to create emails and landing pages through Marketo.

    $10,000

    per year

    MailerLite

    Score9 out of 10
    Small Businesses (1-50 employees)
    MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Pricing starts at $12/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable templates are available to get…

    $12

    per month

    Pricing
    KnakMailerLite
    Editions & Modules
    Solo
    $10,000
    per year
    Templates
    Free
    Starter/Enterprise
    Contact
    Free
    $0
    per month 2 users
    Comfort
    $12
    per month 3 users
    Power
    $25
    per month Unlimited users
    Enterprise
    Custom pricing
    per month
    Offerings
    Pricing Offerings
    KnakMailerLite
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsUnlimited emails and landing pages. 100% self-serve. No hidden costsAdditional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.
    More Pricing Information
    Community Pulse
    KnakMailerLite
    Considered Both Products
    Knak
    No answer on this topic
    Mailerlite
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    82 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    80 Answers
    Happy with the feature set
    No answers on this topic
    95%
    Happy with the feature set
    82 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    94%
    Lived up to sales and marketing promises
    72 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    74 Answers
    Features
    KnakMailerLite
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Knak and MailerLite
    Feature
    Knak
    9.4
    3 Ratings
    16% above category average
    MailerLite
    8.9
    92 Ratings
    10% above category average
    WYSIWYG email editor10.02 Ratings9.581 Ratings
    Dynamic content10.01 Ratings9.172 Ratings
    Ability to test dynamic content10.01 Ratings7.966 Ratings
    Landing pages10.03 Ratings8.770 Ratings
    A/B testing10.01 Ratings8.957 Ratings
    Mobile optimization10.03 Ratings8.572 Ratings
    Email deliverability reporting5.01 Ratings9.381 Ratings
    List management10.01 Ratings9.380 Ratings
    Triggered drip sequences10.01 Ratings9.154 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Knak and MailerLite
    Feature
    Knak
    10.0
    1 Ratings
    20% above category average
    MailerLite
    8.2
    73 Ratings
    1% above category average
    URL Validation10.01 Ratings8.53 Ratings
    Email Previews10.01 Ratings9.572 Ratings
    Link Tracking00 Ratings8.64 Ratings
    Image Validation00 Ratings7.63 Ratings
    Inbox Display00 Ratings8.23 Ratings
    Email Accessibility Tools00 Ratings7.63 Ratings
    Spelling and Grammar Check00 Ratings9.12 Ratings
    Spam Testing00 Ratings6.82 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Knak and MailerLite
    Feature
    Knak
    -
    Ratings
    MailerLite
    7.5
    80 Ratings
    2% below category average
    Dashboards00 Ratings7.35 Ratings
    Standard reports00 Ratings8.980 Ratings
    Custom reports00 Ratings6.42 Ratings
    Best Alternatives
    KnakMailerLite
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9.1 out of 10
    Campaign Monitor by Marigold
    Score9.1 out of 10
    Enterprises
    Emma by Marigold
    Score8.4 out of 10
    Emma by Marigold
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KnakMailerLite
    Likelihood to Recommend
    10.0
    (3 ratings)
    9.4
    (97 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (2 ratings)
    Usability
    -
    (0 ratings)
    9.4
    (34 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (5 ratings)
    User Testimonials
    KnakMailerLite
    Likelihood to Recommend
    Knak
    If you have Marketo or Pardot and have emails that might be somewhat simple to slightly complex, without the budget for a developer, Knak is the right solution for you. If you have complex emails that require a lot of code or customization and have the in-house resources, Knak might not be the perfect solution
    Incentivized
    Read full review
    Mailerlite
    I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
    Incentivized
    Read full review
    Pros
    Knak
    • Well designed templates
    • Easy integration with Marketo
    • New templates all the time and a big library to choose from
    • Mobile-optimized templates
    Incentivized
    Read full review
    Mailerlite
    • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
    • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
    • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
    Read full review
    Cons
    Knak
    • Sometimes there are issues with buggy code
    • Updates sometimes will break emails
    Incentivized
    Read full review
    Mailerlite
    • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
    • It would be nice if MailerLite worked better with AddEvent icons
    • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
    Read full review
    Likelihood to Renew
    Knak
    No answers on this topic
    Mailerlite
    Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
    Incentivized
    Read full review
    Usability
    Knak
    No answers on this topic
    Mailerlite
    I find it very easy to use, intuitive with a clean interface and drag and drop functionality where that adds value. It's quite configurable for our brand and the template and duplication options are very useful as we reuse a lot of content.
    Read full review
    Support Rating
    Knak
    No answers on this topic
    Mailerlite
    Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.
    Read full review
    Alternatives Considered
    Knak
    Marketo has email templates and you can, of course, create your own - but Knak makes it so much easier to create templates that are nice looking and mobile-optimized.
    Incentivized
    Read full review
    Mailerlite
    MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
    Incentivized
    Read full review
    Return on Investment
    Knak
    • Great return on time investment
    • Great return on our strategy to get new communications out the door
    Incentivized
    Read full review
    Mailerlite
    • Gives us the ability to track the popularity of content in our email as well as who has read the content.
    • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
    • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
    • Helps our company to be more transparent and communicate more effectively.
    Incentivized
    Read full review
    ScreenShots

    MailerLite Screenshots

    Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations