MailerLite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MailerLite
Score 8.6 out of 10
Small Businesses (1-50 employees)
MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Users can send unlimited emails with every plan. Pricing starts at $10/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable…
$10
per month
Pricing
MailerLite
Editions & Modules
Free
$0
per month 1 user
Growing
$10
per month 3 users
Advanced
$20
per month Unlimited users
Enterprise
Custom pricing
per month
Offerings
Pricing Offerings
MailerLite
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level Setup FeeOptional
Additional DetailsAdditional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.
More Pricing Information
Community Pulse
MailerLite
Considered Both Products
MailerLite
Chose MailerLite
I moved to Constant Contact from MailerLite as the reporting and segmentation was deeper. But the editor and the lack of decent forms and landing pages soon brought me back to MailerLite.

Mailchimp got too expensive.
Chose MailerLite
It's cheaper and way better supported. Unlike Mailchimp, MailerLite supports small businesses and does not charge until you hit 1,000 subscribers.
Chose MailerLite
It seemed complicated to me, MailerLite is easier to use and more transparent.

Nekem bonyolultnak tűnt, a MailerLite könnyebben használható, átláthatóbb.
Chose MailerLite
Better CS even during our free plan, they were hands-on with helping us whenever we needed it.
Chose MailerLite
MailerLite offers a similar service to MailChimp, but is less expensive. Hopefully the customer service with MailerLite will be better even with the tiered structure of customer service.
Chose MailerLite
The cost and flexibility to do what we need is why we went to MailerLite.
Chose MailerLite
We chose MailerLite compared to the other one's listed because of the free live chat on the free tier.
Chose MailerLite
it's pretty much the same, even has some more restrictions that mailchimp when compared.
Chose MailerLite
It's better value for money. The service is quicker and more helpful.
Chose MailerLite
I selected MailerLite because the free version has all the capabilities I need now and is not time-limited. The paid versions are much more reasonably priced than competitors. I plan to upgrade to the paid version soon so that was a key concern for me. MailerLite lets me get …
Chose MailerLite
I didn't like Mailchimps pricing at the time of my decision. I preferred to ramp up in smaller segments of price/month. I also liked MailerLite's automation UX.
Chose MailerLite
MailerLite is easier to use and has a better user interface in my opinion
Chose MailerLite
I haven't used any others, but I was considering Mailchimp
Chose MailerLite
I moved over from Mailchimp because it became too expensive. MailerLite gives me even more value for a better price.
Chose MailerLite
Cheaper, mainly. And a little more user-friendly. Some other platforms, especially Klaviyo, are quite complex to understand and to get the most out of.
Chose MailerLite
The company I wanted to mention isn't in your dropdown list: BEACONS. While they're more like LinkTree, they also have a great feature to build a newsletter following and their AI prompts encourage you to send more newsletter blasts and then help write the e-mail for you with …
Chose MailerLite
Let's just say it's easier to use and more satisfying. Let's leave it at that ;)
Chose MailerLite
Just easier to use, better pricing (when we get there) and better free applications
Chose MailerLite
MailerLite's price point is way more affordable, Klaviyo has more design freedom in terms of the layout and structure of the email content.
Chose MailerLite
MailerLite's billing plan is more simple and fit my budget better.
Features
MailerLite
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
MailerLite
8.6
83 Ratings
8% above category average
WYSIWYG email editor9.472 Ratings
Dynamic content8.966 Ratings
Ability to test dynamic content6.960 Ratings
Landing pages8.265 Ratings
A/B testing8.652 Ratings
Mobile optimization8.166 Ratings
Email deliverability reporting9.173 Ratings
List management9.072 Ratings
Triggered drip sequences8.748 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
MailerLite
6.8
72 Ratings
11% below category average
Dashboards6.01 Ratings
Standard reports8.372 Ratings
Custom reports6.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
MailerLite
9.1
65 Ratings
14% above category average
Email Previews9.165 Ratings
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MailerLite
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Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.3 out of 10
All AlternativesView all alternatives
User Ratings
MailerLite
Likelihood to Recommend
9.0
(88 ratings)
Likelihood to Renew
9.1
(2 ratings)
Usability
9.2
(25 ratings)
Support Rating
9.4
(4 ratings)
User Testimonials
MailerLite
Likelihood to Recommend
Mailerlite
I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
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Pros
Mailerlite
  • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
  • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
  • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
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Cons
Mailerlite
  • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
  • It would be nice if MailerLite worked better with AddEvent icons
  • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
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Likelihood to Renew
Mailerlite
Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
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Usability
Mailerlite
I can't express how happy and satisfied I've been with recent email exchange with Ivan from MailerLite support. He answered promptly, clearly and assisted me with urgent issue I needed to be taken care of asap. HUGE satisfaction! Excellent customer service! Thank you, Ivan!
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Support Rating
Mailerlite
Timely responses, quality answers to my questions, showing that the support are knowledgeable and cares about my results. I've had other experiences with competitors, so I'm delighted that this team cares about my business. It's good to know there are real experts ready to jump in when you need help
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Alternatives Considered
Mailerlite
MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
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Return on Investment
Mailerlite
  • Gives us the ability to track the popularity of content in our email as well as who has read the content.
  • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
  • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
  • Helps our company to be more transparent and communicate more effectively.
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ScreenShots

MailerLite Screenshots

Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations