Buffer vs. KUKU.io

It is a very interesting tool for entrepreneurs or CEOs of startups who do not have much time to manage social media communication and also have few resources at the beginning of their venture. It can also be convenient for small companies that do not have specific personnel with training in community management and require easy-to-use tools to carry out the basic actions of scheduled publication on social media.

Incentivized

If you are using a lot of social media channels KUKU.io can help you to save a lot of time. Writing once and publishing it everywhere including scheduling your posts is the best.

• I can plan and publish content on social channels.
• Buffer's interface is quite tidy and generates the necessary facilities to save us time in publishing consistent content.
• It has a special price; it is pretty affordable.
• It has the possibility of integrating with other tools to improve its functions.

Incentivized

• It is easy to use and setup.
• Nice and clean UI
• Great support if you need help or if you have any kind of feedback.

• Analytics-- The analytics on the Pro plan are limited at best. You can simply review your posts from the past 30 days, but you can't access any analysis (or even simple tallying of Likes, Shares, etc.) without upgrading to the Premium or Business plans, which are otherwise more than we need at the moment.
• Publish+Reply+Analyze-- It's a bit tedious to have these basic social media functions/tools separated out as three distinct products, as well as overkill for a small nonprofit without a dedicated social media team. I imagine each tool is good at its job if you need 'em.
• Linking to Accounts-- Buffer seems to lose touch with Facebook and LinkedIn somewhat frequently. It's vaguely annoying but very simple to fix, so I just roll with it.

Incentivized

• io corrupts headlines of articles you reshare. When you schedule a post with a URL in it, the Title of the blog post that is displayed below the picture/preview gets corrupted. So if you add any text in with the URL, that will replace the headline. I have noticed this on both LinkedIn and Twitter.
• Very poor support team. I have found that the support team at KUKU.io are extremely rude, unwilling to help you and take a long time to reply. On some occasions I have had to message them three times in the chatbot for them to even reply. None of these times has the issue been resolved. When I reported to them that KUKU.io was corrupting headlines, at first they refused to take responsibility. Finally, they admitted it was the platforms fault but said they were not doing anything at that time to fix it.
• Analytics are poor. The analytics suite in KUKU.io does not give you anything analytics for LinkedIn. The ones it provides for Twitter you can get directly from Twitter. So no value is added there.
• You cannot tag LinkedIn accounts. I use HubSpot to schedule social media posts which allows you to tag companies at least. KUKU.io cannot.

Ease of use, affordability, time saved and just love for the app and the team. It's not a miracle tool that will suddenly increase your company's value or leads, you still need to put in quality posts, thoughts and content but when used regularly and with thought, you'll be happy in the long run

Easy enough to use even my boss got it right away. It helps to off-set the workload to less active times, and we can preschedule way in advance, which also helps to keep the team on track as we know what we have planned and want to reach our milestones before posts go online.

Incentivized

Buffer is always on hand and very reliable, their software suite rarely has outages

Incentivized

Buffer performs well on both desktop and mobile platforms. The one area as I have stated before is that it does not always want to automatically push to Instagram and the user will have to go do it manually. Buffer works very well pushing to other platforms. The instagram issue is the only reason buffer does not get a 10 on this section

Incentivized

1. It really helped to my business to grow online.
2. I was able to take actions mindfully as the analytics are damn good.
3. Also used for managing clients social media accounts and it proved to be a best resource.
4. Clients were really happy as they got high demand and growth on internet and the secret is Buffer.
5. The user interface is really easy to understand and manage. Support is 24/7 available to help.

Incentivized

The support team are extremely rude and often unresponsive. All of the issues I have reported to Kuku has been responded to with "we are not looking to resolve this issue at this time." On a few occasions, they have tried to deny the issue lies with them, before evidence has been provided. Then, they have refused to fix the issue.

We were very satisfied with the implementation of Buffer. We had no issues switching from the platform that we were using over to buffer. Our staff did not even miss a beat when it came to posting content. It was an easy transition and I feel that is something that buffer has really done well. They have an "out of the box" usability platform

Incentivized

Both of them are great at their own levels but I find Buffer quite easy to go and the way they perform every task is quite like my way of work so I personally like Buffer more, it has helped me save my most of the time hence improved my work efficiency and also the creativity they put into my work is outstanding. The support I get whenever I run into problems they provide a quick response every time.

I think Buffer is a great service, but I like the simplicity of KUKU.io and the engagement of the people working at KUKU.io

Buffer does what it say on tin as they say! you can always count on Buffer. Buffer can be scale to 25 social account with 2,000 scheduled post which is enough for most agencies or businesses

Incentivized

• It has saved money by allowing us to automate our social using one person
• It allows us to connect one channel at a time instead of wasting money on larger account management tools
• We are making money, because it has already delivered several clients

Incentivized

• io has crashed a few times for whole days, or been under maintenance without prior warning. This has happened on a few occasions where I have need to schedule time sensitive posts. During this time no support was available and I had to posts social media posts manually in all channels.
• io corrupting the headline of social media posts has caused friction with clients as they were unhappy with the service. People in their network noticed the poor quality of the posts and commented that there was something wrong with them. This was an ongoing issue and happened with every single post coming out of KUKU.
• Before this issue happened, KUKU was great for saving time because I could schedule posts in advance. This saved me hours in a day, and meant I could managed my multiple freelance and permanent roles. However, due to Kuku corrupting posts I can no longer do this.