TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kumulos

    Score10 out of 10
    N/AKumulos offers their mobile app development platform supporting mobile app marketing automation, mobile app performance, push notifications, and other features.N/A

    Localytics

    Score6 out of 10
    N/AUpland Localytics helps you connect with mobile app customers on a deeper, more meaningful level.

    $95

    Per Application Per Month

    Pricing
    KumulosLocalytics
    Editions & Modules
    No answers on this topic
    Localytics
    $95.00
    Per Application Per Month
    Offerings
    Pricing Offerings
    KumulosLocalytics
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    KumulosLocalytics
    Small Businesses
    EZ Texting
    Score9.1 out of 10
    EZ Texting
    Score9.1 out of 10
    Medium-sized Companies
    EZ Texting
    Score9.1 out of 10
    EZ Texting
    Score9.1 out of 10
    Enterprises
    Airship
    Score9.1 out of 10
    Airship
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KumulosLocalytics
    Likelihood to Recommend
    10.0
    (2 ratings)
    6.0
    (3 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    7.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    3.0
    (1 ratings)
    User Testimonials
    KumulosLocalytics
    Likelihood to Recommend
    Kumulos ltd
    We have promotions that we want to tell our members or a specific subset of them like they have a chance of winning a raffle. We use Kumulos to fire off the message and notification. Our members get it in their app and we can tell how many of them received it. We can also use the messages to direct them to specific web pages if we want to give them more information. We also use Kumulos to send announcements about things that are happening around the resort. Since we are located near the airport, when heads of state arrive, there are times that the roads are closed to allow them to pass. We use Kumulos to fire off notifications early enough that they know to avoid the area at a particular time. Where it doesn't do as well is when you need the notifications to be received immediately. Since the notifications pass through the Google/Apple network, it may take time to arrive. Sometimes you get it quick, sometimes you don't. So if timeliness is critical, it won't work as well. Also if you're sending to a lot of people, the rollout of the messages may take longer.
    Incentivized
    Read full review
    Upland Software
    For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.
    Incentivized
    Read full review
    Pros
    Kumulos ltd
    • Very, very easy to use - yet equally powerful
    • Personalization of messages
    • Data back feeds
    • Running mobile and web campaigns in one place
    • Awesome support
    Read full review
    Upland Software
    • Great web interface which provides a couple of levels of pivoting and filtering of data
    • Straight-forward integration for simpler use cases
    • Access to raw data through S3 for use in your own data pipeline
    Incentivized
    Read full review
    Cons
    Kumulos ltd
    • The UI could use a lot of improvement. It's not very intuitive.
    • Canceling of sent in-app messages can't be done through the dashboard. You have to contact support for them to do it.
    • To send the same message again, you have to recreate the whole thing instead of just resending it.
    Incentivized
    Read full review
    Upland Software
    • The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
    • An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
    • More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.
    Read full review
    Likelihood to Renew
    Kumulos ltd
    Kumulos is doing everything we need and more. The cost is also very reasonable. It has cut down our need for SMS and has lowered our OPEX because of this. We also love the analytics that it provides and it gives us insight into the usage and engagement of our app.
    Incentivized
    Read full review
    Upland Software
    There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
    Read full review
    Support Rating
    Kumulos ltd
    No answers on this topic
    Upland Software
    It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.
    Incentivized
    Read full review
    Alternatives Considered
    Kumulos ltd
    Kumulos is just much easier to install, configure, and set up. Ongoing running costs are much much lower, especially because we don't need the constant support of a developer to complete day-to-day tasks. Other systems required a lot of technical support, not just in the setup but also in the ongoing operation.
    Read full review
    Upland Software
    We have not used other products but are going to start exploring making a switch to a new platform.
    Incentivized
    Read full review
    Return on Investment
    Kumulos ltd
    • 81% increase in customer retention
    • 27% increase in daily active users
    • Cost of the system is very low compared to tangible financial benefits it as delivered
    Read full review
    Upland Software
    • Was our first provider of user-level event data
    • Allows for many users to easily answer their own questions before making requests of the data team
    • Raw data dumps gave the data team the ability to provide more in-depth analyses.
    Incentivized
    Read full review
    ScreenShots

    Kumulos Screenshots

    Screenshot of Kumulos Messaging DashboardScreenshot of Geofencing Set-UpScreenshot of Analytics DashboardScreenshot of Push Notification ComposerScreenshot of Crash Reporting DashboardScreenshot of In-App Messaging Composer