Later Social vs. RADAAR

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Later Social
Score 8.5 out of 10
N/A
Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
RADAAR
Score 9.4 out of 10
Small Businesses (1-50 employees)
RADAAR is a social media management and collaboration platform designed for handling multiple brands. It helps at a range of tasks from scheduling and publishing posts on their profiles to analyzing their efforts. RADAAR provides a variety of features including tools for publishing, engagement, listening, and analytics. Whether for a small business focusing on a few social media networks, or an agency managing multiple brands, or an enterprise company that needs it all, RADAAR aims…
$0
per workspace
Pricing
Later SocialRADAAR
Editions & Modules
Starter
$25
per month
Growth
$45
per month
Advanced
$80
per month
Starter
$0.00
per workspace
Standard
$9.50
per workspace
Offerings
Pricing Offerings
Later SocialRADAAR
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$9.50 per workspace
Additional Details33% discount available for annual subscription.Some of RADAAR's features are free and some are paid. We also provide a free plan. On the free plan, you get 3 social media channels and 45 posts for each workspace per month. Your 45 posts per month are counted towards your total when they're posted and they reset every month. If you exceed this limit, you will only pay for what you use. RADAAR also offers a pay-as-you-go pricing model, meaning that you'll only be charged for the features you use. A wallet is a billing account that holds your payment details. A paid plan or paid features are always paid for by a single wallet. You may have one wallet for multiple workspaces or a separate wallet for each workspace. Paid feature usage is charged to the linked wallet. You can modify or delete a wallet.
More Pricing Information
Community Pulse
Later SocialRADAAR
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Later SocialRADAAR
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Later Social
-
Ratings
RADAAR
7.7
1 Ratings
1% above category average
Boolean keyword searches00 Ratings7.01 Ratings
Sentiment analysis00 Ratings6.01 Ratings
Broad channel coverage00 Ratings10.01 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Later Social
-
Ratings
RADAAR
8.1
2 Ratings
1% above category average
Content planning and scheduling00 Ratings9.32 Ratings
Content optimization00 Ratings6.01 Ratings
Workflow management00 Ratings9.01 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Later Social
-
Ratings
RADAAR
9.7
2 Ratings
18% above category average
Customer interaction histories00 Ratings10.01 Ratings
Bulk actions00 Ratings9.32 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Later Social
-
Ratings
RADAAR
8.9
2 Ratings
4% above category average
Twitter00 Ratings9.32 Ratings
Facebook00 Ratings9.32 Ratings
LinkedIn00 Ratings9.32 Ratings
Instagram00 Ratings9.32 Ratings
Pinterest00 Ratings8.01 Ratings
YouTube00 Ratings8.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Later Social
-
Ratings
RADAAR
8.3
2 Ratings
5% above category average
Real-time tracking00 Ratings8.32 Ratings
Account management
Comparison of Account management features of Product A and Product B
Later Social
-
Ratings
RADAAR
5.9
2 Ratings
32% below category average
Role-based user permissions & privileges00 Ratings5.01 Ratings
Mobile access00 Ratings6.72 Ratings
Best Alternatives
Later SocialRADAAR
Small Businesses
Publer
Publer
Score 9.7 out of 10
Publer
Publer
Score 9.7 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Later SocialRADAAR
Likelihood to Recommend
9.8
(15 ratings)
9.0
(2 ratings)
Usability
9.4
(3 ratings)
9.3
(2 ratings)
Support Rating
9.0
(9 ratings)
9.3
(2 ratings)
User Testimonials
Later SocialRADAAR
Likelihood to Recommend
Later
The free version is more than enough for personal use. But if you have a small business or if you're trying to grow your brand, it's better to use one of the premium plans. It's worth it. Later is especially useful if you manage multiple accounts for multiple brands/companies because you'll be managing everything with just one tool
Read full review
RADAAR LLC
RADAAR is very well suited for bulk content scheduling across different social profiles. It's great to store passwords for different profiles in the passbook so you don't have to remember them all the time. It's really great for your own work, however, the post-approval feature for clients is not released yet. So if post-approval is a major concern for the users, they should wait for the RADAAR team to roll out this feature.
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Pros
Later
  • Later's easy upload feature (drag and drop) is incredibly helpful, especially for multiple images and videos.
  • The drag and drop option for scheduling content is easy, and images and videos load rather quickly depending on size.
  • Captions can be saved if there are posts or common phrases that repeated and shared out from the content.
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RADAAR LLC
  • Bulk scheduling of content for multiple social media profiles with CSV import
  • Real-time monitoring of all the social profiles with the Stream modules
  • Social Inbox displays the details of messages and comments done on our profiles. Plus the ability to filter them and reply from Radaar
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Cons
Later
  • I wish I could edit the look and feel of my pictures within Later a little easier. There are standard filters, but for brand sake, I need everything to be consistent.
  • I wish there was a direct integration with things like Canva and Lightroom to make uploading and editing my images seamless.
  • The biggest thing I wish Later did was allowing a better threshold for the free accounts. All of the helpful and useful features are for paid only (video posts, multi-image posts, analytics, etc). I can't justify the cost for just a few posts a month. I end up doing all of the video and multi-image posts manually, which lately has me questioning the benefit of Later's free version as a small business.
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RADAAR LLC
  • Content creation and the Calendar should be in different sections as the calendar makes the tool slower.
  • Ability to crop images directly in the content creation window and also the option to add a Watermark to the created content.
  • Bulk delete the posts which are no longer needed.
  • Ability to add Labels in the posts in bulk or add an option to add labels at the import CSV option
  • Introduce an editor like google docs for the WordPress posts creation and scheduling.
  • Media library should be added to upload and host images and videos for use in posts.
  • For Twitter, there should option to Retweet the performing posts and setup automations.
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Usability
Later
Later is extremely easy to use. I love the visual planner portion of the tool so I can see ahead of time what my images will look like next to and stacked amongst each other! The posts are so easy to set up, tag, and schedule. UX and UI are great!
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RADAAR LLC
RADAAR is a robust tool, and it is constantly being developed. As an early adopter, I can say that this is definitely a steal. Who knows how powerful RADAAR can be in the near future. It constantly follows the lead of all the leading platforms, and it adapts in every way possible. Again, a community-based SAAS development makes this tool very very useful.
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Support Rating
Later
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
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RADAAR LLC
I have gotten in touch with the support team just a few times since RADAAR is quite easy to use. But on those few occasions, the team had been very responsive and applied the needed urgency. Even the founder is very active and attentive to user concerns and needs. The future is indeed bright.
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Alternatives Considered
Later
I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts offered by Hootsuite. Later has been working great for what I need it to do to support my small event promotion business.
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RADAAR LLC
No answers on this topic
Return on Investment
Later
  • Increased social media involvement - Since utilizing Later and another social media scheduling tool, we have seen our growth rise as much as 12% in just a few months. This includes followers, likes, and engagement. This is huge for us since social media is a great way to generate new customers and increase brand awareness.
  • Easier reporting - Analytics tools on most of the big three (Facebook, Instagram, and Twitter) are pretty limited. Later is a great way to take a look at our Analytics, and it makes it easy to understand the numbers.
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RADAAR LLC
  • RADAAR reduced our manpower cost by doing our posts in bulk
  • Efficiency of posting (less errors because all are pre-planned)
  • Faster client responses
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ScreenShots

RADAAR Screenshots

Screenshot of Build a close relation with your audience with faster response times.Screenshot of Simplify your social media publishing and save time.Screenshot of Track key industry terms and competitors to improve your strategy.Screenshot of Create meaningful reports and find out what's working.Screenshot of Easily manage workspaces while collaborating with your colleagues.Screenshot of Store your passwords in a single place and share them across team members.