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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Later Social

    Score7.4 out of 10
    N/ALater (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.

    $25

    per month

    SeoSamba Marketing Operating System

    Score8 out of 10
    Small Businesses (1-50 employees)
    SeoSamba Marketing Operating System (formerly SambaSaaS) is cloud marketing software that includes tools that let users automate search engine optimization (SEO), schedule social media marketing posts across LinkedIn, Twitter, Facebook and Instagram, manage business reputation across 100+ directories by responding to reviews, as well as create and send email newsletters. It also enables users to publish content; broadcast press releases; track inbound phone and form leads; monitor Google Ads…

    $99

    per month per installation

    Pricing
    Later SocialSeoSamba Marketing Operating System
    Editions & Modules
    Starter
    $25
    per month
    Growth
    $50
    per month
    Scale
    $100
    per month
    Enterprise
    Contact Sales
    Call tracking & Dynamic Number Insertion
    $5
    per local number
    Standard monthly license
    $109
    per domain
    Offerings
    Pricing Offerings
    Later SocialSeoSamba Marketing Operating System
    Free Trial
    YesNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$299 per installation
    Additional Details33% discount available for annual subscription.You can take advantage of many SeoSamba's Marketing Operating System (MOS) features regardless of your website platform. However, MOS offers even more functionalities when your website is also powered by WordPress, SeoToaster CMS, SeoToaster E-commerce or SeoToaster Ultimate CRM. SeoSamba offers migration package with or without look & feel re-design, but always including a comprehensive search engine optimization process that is implemented on your behalf. What's unique about it? SeoSamba benchmarks your existing search ranking positions, and offers a 60 days post-release improvement guarantee. Migration packages costs vary usually between $1500 and $2500 range or most small businesses clients.
    More Pricing Information
    Community Pulse
    Later SocialSeoSamba Marketing Operating System
    Considered Both Products
    Later
    No answer on this topic
    SeoSamba
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    13 Answers
    No answers on this topic
    Delivers good value for the price
    93%
    Delivers good value for the price
    13 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    14 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    92%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    12 Answers
    No answers on this topic
    Features
    Later SocialSeoSamba Marketing Operating System
    Publishing
    Comparison of Publishing features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    8.7
    2 Ratings
    7% above category average
    SeoSamba Marketing Operating System
    -
    Ratings
    Content planning and scheduling10.02 Ratings00 Ratings
    Content optimization8.12 Ratings00 Ratings
    Workflow management8.02 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    9.0
    2 Ratings
    8% above category average
    SeoSamba Marketing Operating System
    -
    Ratings
    Twitter7.02 Ratings00 Ratings
    Facebook8.92 Ratings00 Ratings
    LinkedIn8.72 Ratings00 Ratings
    Instagram10.02 Ratings00 Ratings
    Pinterest10.01 Ratings00 Ratings
    YouTube9.62 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    4.0
    1 Ratings
    64% below category average
    SeoSamba Marketing Operating System
    -
    Ratings
    Campaign success analytics4.01 Ratings00 Ratings
    Account management
    Comparison of Account management features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    6.3
    2 Ratings
    23% below category average
    SeoSamba Marketing Operating System
    -
    Ratings
    Mobile access6.32 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    -
    Ratings
    SeoSamba Marketing Operating System
    8.0
    1 Ratings
    3% above category average
    Dynamic content00 Ratings7.31 Ratings
    Landing pages00 Ratings8.21 Ratings
    Mobile optimization00 Ratings9.11 Ratings
    Triggered drip sequences00 Ratings7.31 Ratings
    Lead Management
    Comparison of Lead Management features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    -
    Ratings
    SeoSamba Marketing Operating System
    8.2
    1 Ratings
    3% above category average
    Lead nurturing automation00 Ratings8.21 Ratings
    Automated sales alerts and tasks00 Ratings8.21 Ratings
    Campaign Management
    Comparison of Campaign Management features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    -
    Ratings
    SeoSamba Marketing Operating System
    8.2
    1 Ratings
    8% above category average
    Calendaring00 Ratings8.21 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    -
    Ratings
    SeoSamba Marketing Operating System
    9.1
    1 Ratings
    19% above category average
    Social sharing and campaigns00 Ratings9.11 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    -
    Ratings
    SeoSamba Marketing Operating System
    8.6
    1 Ratings
    14% above category average
    Dashboards00 Ratings9.11 Ratings
    Standard reports00 Ratings8.21 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Later Social and SeoSamba Marketing Operating System
    Feature
    Later Social
    -
    Ratings
    SeoSamba Marketing Operating System
    7.7
    1 Ratings
    1% above category average
    API00 Ratings8.21 Ratings
    Role-based workflow & approvals00 Ratings7.31 Ratings
    Customizability00 Ratings8.21 Ratings
    Integration with Salesforce.com00 Ratings7.31 Ratings
    Best Alternatives
    Later SocialSeoSamba Marketing Operating System
    Small Businesses
    Sendible
    Score7.1 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Later SocialSeoSamba Marketing Operating System
    Likelihood to Recommend
    10.0
    (17 ratings)
    10.0
    (2 ratings)
    Usability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (9 ratings)
    -
    (0 ratings)
    User Testimonials
    Later SocialSeoSamba Marketing Operating System
    Likelihood to Recommend
    Later
    The free version is more than enough for personal use. But if you have a small business or if you're trying to grow your brand, it's better to use one of the premium plans. It's worth it. Later is especially useful if you manage multiple accounts for multiple brands/companies because you'll be managing everything with just one tool
    Incentivized
    Read full review
    SeoSamba
    I highly recommend SambaSaaS to businesses managing multiple websites and social media accounts. I also recommend it for entrepreneurs who need to manage international branches and international clients
    Incentivized
    Read full review
    Pros
    Later
    • Later's easy upload feature (drag and drop) is incredibly helpful, especially for multiple images and videos.
    • The drag and drop option for scheduling content is easy, and images and videos load rather quickly depending on size.
    • Captions can be saved if there are posts or common phrases that repeated and shared out from the content.
    Incentivized
    Read full review
    SeoSamba
    • Automates multisite SEO, so we can stay focused on great content that attracts the right audience for our two entirely different strategic business units.
    • Eliminates the surprises we used to get with other plugins when Wordpress makes unannounced changes that crash other plugins.
    • Agile, easy to use, and saves hours of time and creative resources
    • Automates metric capture: site analytics, keyword/phrase capture, search engine page results etc...in an online dashboard (and it's free).
    Incentivized
    Read full review
    Cons
    Later
    • I wish I could edit the look and feel of my pictures within Later a little easier. There are standard filters, but for brand sake, I need everything to be consistent.
    • I wish there was a direct integration with things like Canva and Lightroom to make uploading and editing my images seamless.
    • The biggest thing I wish Later did was allowing a better threshold for the free accounts. All of the helpful and useful features are for paid only (video posts, multi-image posts, analytics, etc). I can't justify the cost for just a few posts a month. I end up doing all of the video and multi-image posts manually, which lately has me questioning the benefit of Later's free version as a small business.
    Incentivized
    Read full review
    SeoSamba
    • It has a lot of features. So, it's kind of difficult to get started and to learn every feature in the software. However, once you get used to SambaSaaS, it's fairly easy to navigate.
    Incentivized
    Read full review
    Usability
    Later
    The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great!
    Incentivized
    Read full review
    SeoSamba
    No answers on this topic
    Support Rating
    Later
    Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
    Incentivized
    Read full review
    SeoSamba
    No answers on this topic
    Alternatives Considered
    Later
    I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts offered by Hootsuite. Later has been working great for what I need it to do to support my small event promotion business.
    Incentivized
    Read full review
    SeoSamba
    Prior to SeoSamba we were making manual changes. Then we started researching several possible other plugins but the reviews all said the same - that if WP made significant enough changes those plugins would become ineffective. SeoSamba's ability to automate optimization and keep up with/stay ahead of those changes was the deciding factor for us.
    Incentivized
    Read full review
    Return on Investment
    Later
    • Increased social media involvement - Since utilizing Later and another social media scheduling tool, we have seen our growth rise as much as 12% in just a few months. This includes followers, likes, and engagement. This is huge for us since social media is a great way to generate new customers and increase brand awareness.
    • Easier reporting - Analytics tools on most of the big three (Facebook, Instagram, and Twitter) are pretty limited. Later is a great way to take a look at our Analytics, and it makes it easy to understand the numbers.
    Incentivized
    Read full review
    SeoSamba
    • It helped me automate my email marketing campaigns, so that I could generate more leads for my business.
    Incentivized
    Read full review
    ScreenShots

    SeoSamba Marketing Operating System Screenshots

    Screenshot of User dashboard. Top screen.Screenshot of Social media marketing calendar monthly viewScreenshot of Content curation for social mediaScreenshot of Social media marketing publishingScreenshot of Automated search rankings positions reportScreenshot of Search Rankings Keywords data