Localytics vs. Venngage

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Localytics
Score 6.0 out of 10
N/A
Upland Localytics helps you connect with mobile app customers on a deeper, more meaningful level.
$95
Per Application Per Month
Venngage
Score 9.9 out of 10
Small Businesses (1-50 employees)
Venngage is an infographics creation platform. Users can create inforgraphics for their marketing team from scratch or from a template.
$19
per month per user
Pricing
LocalyticsVenngage
Editions & Modules
Localytics
$95.00
Per Application Per Month
Premium
$19
per month per user
Business
$49
per month per user
Enterprise
starting at $499
per month 10+ seats (billed yearly)
Offerings
Pricing Offerings
LocalyticsVenngage
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details50% discount for Premium and Business plans for annual pricing.
More Pricing Information
Community Pulse
LocalyticsVenngage
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LocalyticsVenngage
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User Ratings
LocalyticsVenngage
Likelihood to Recommend
6.0
(3 ratings)
10.0
(8 ratings)
Likelihood to Renew
7.0
(1 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
3.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
LocalyticsVenngage
Likelihood to Recommend
Upland Software
For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.
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Venngage
I find it great for personal use especially when you are a visual person. As an assistant that needs a lot of organizing, it's wonderful. It helped me a lot and I usually don't require a lot of features. I also find it great for accessibility stuff, I respect that since I have a relative who has special needs. I didn't really need that specifically, but it's nice to know it was considered.
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Pros
Upland Software
  • Great web interface which provides a couple of levels of pivoting and filtering of data
  • Straight-forward integration for simpler use cases
  • Access to raw data through S3 for use in your own data pipeline
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Venngage
  • Extremely user-friendly: simple, easy-to-follow interface really made ramping up on the offering incredibly fast and painless.
  • Variety of templates: Venngage has a HUGE assortment of templates ranging from corporate reports and business decks to more visually-engaging, "fun" content such as infographics, awesome charts, and highly customizable social graphics.
  • Brand-alignment: we really appreciated the opportunity to tee up our brand guidelines and have those remain on the back-end and let us apply our style guide to multiple templates instantaneously.
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Cons
Upland Software
  • The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
  • An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
  • More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.
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Venngage
  • It's hard to lock graphics into place in Venngage once you create something.
  • Layering is next to impossible. The feature is there but is very difficult to use and most times the user is better off copying the object over instead
  • Unless you have a business account (we have a professional account- middle grade) you cannot sort and organize your infographics. This is messy and cumbersome to go through and the price difference between professional and business grade accounts was quite large.
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Likelihood to Renew
Upland Software
There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
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Venngage
I use Venngage for a new project 1-2 times per week... I could not see using another program at this point.
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Usability
Upland Software
No answers on this topic
Venngage
I find it very user friendly, straight to the point, and the minor issues I found wasn't really impacting on my role. So I think it would depend? but personally I find it perfect for me. There were lots of templates I could use, and they were very open to feedback and customer service was very accommodating.
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Support Rating
Upland Software
It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.
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Venngage
I think that the attention that I get as a small business owner from Venngage is excellent. They quickly respond to questions and provide information that helps to resolve the issue that I am having.
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Alternatives Considered
Upland Software
We have not used other products but are going to start exploring making a switch to a new platform.
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Venngage
We prefer Canva but feel Venngage is easier for us. In comparison to Adobe, we prefer Venngage because of the ability to have everything in one system and not have to jump around.
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Return on Investment
Upland Software
  • Was our first provider of user-level event data
  • Allows for many users to easily answer their own questions before making requests of the data team
  • Raw data dumps gave the data team the ability to provide more in-depth analyses.
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Venngage
  • It was frustrating to be required to purchase a full month, not be able to download into PowerPoint and edit, and not be given a refund.
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ScreenShots