MagicPixel vs. Qubit OpenTag

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MagicPixel
Score 7.7 out of 10
Small Businesses (1-50 employees)
MagicPixel's server side tag management solution allows users to manage both web and mobile app tagging from the same console. MagicPixel helps marketers in healthcare and insurance sectors to comply with HIPAA guidelines by protecting sensitive PII of users. Users can enable consent-driven data…N/A
Qubit OpenTag
Score 8.7 out of 10
N/A
Opentag is an open source enterprise tag management solution that runs on Qubit's open Universal Variable data model. Some key features include: Container Tag, CPA De-duplication and Privacy Consent.N/A
Pricing
MagicPixelQubit OpenTag
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MagicPixelQubit OpenTag
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
MagicPixelQubit OpenTag
Tag Management
Comparison of Tag Management features of Product A and Product B
MagicPixel
7.2
3 Ratings
11% below category average
Qubit OpenTag
8.6
2 Ratings
7% above category average
Tag library9.03 Ratings9.02 Ratings
Tag variable mapping7.03 Ratings5.01 Ratings
Ease of writing custom tags6.33 Ratings9.02 Ratings
Rules-driven tag execution6.02 Ratings10.02 Ratings
Tag performance monitoring9.03 Ratings10.01 Ratings
Page load times6.03 Ratings7.02 Ratings
Mobile app tagging00 Ratings9.01 Ratings
Library of JavaScript extensions00 Ratings10.01 Ratings
Security
Comparison of Security features of Product A and Product B
MagicPixel
-
Ratings
Qubit OpenTag
10.0
1 Ratings
16% above category average
Role-based user permissions00 Ratings10.01 Ratings
Data Management & Integrity
Comparison of Data Management & Integrity features of Product A and Product B
MagicPixel
-
Ratings
Qubit OpenTag
10.0
1 Ratings
19% above category average
Event tracking00 Ratings10.01 Ratings
Mobile event tracking00 Ratings10.01 Ratings
Data distribution management00 Ratings10.01 Ratings
Universal data layer00 Ratings10.01 Ratings
Automated error checking00 Ratings10.01 Ratings
Best Alternatives
MagicPixelQubit OpenTag
Small Businesses
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Medium-sized Companies
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Enterprises
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.7 out of 10
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MagicPixelQubit OpenTag
Likelihood to Recommend
7.7
(3 ratings)
9.0
(4 ratings)
Likelihood to Renew
-
(0 ratings)
8.2
(1 ratings)
Usability
8.0
(3 ratings)
10.0
(1 ratings)
Support Rating
8.0
(3 ratings)
10.0
(1 ratings)
User Testimonials
MagicPixelQubit OpenTag
Likelihood to Recommend
MagicPixel
Magic Pixel has worked really well between teams - the ability for anyone on our team from marketing to IT to channel leads can update and implement and track, enabling for better integration and more efficiency
Read full review
Open Source
Pros: Easy tagging process, custom alerts, and Notifications, KPIs dashboard, Marketing operations alignment. Cons: Could use some improvement around the custom export options for data visualization.
Read full review
Pros
MagicPixel
  • Multi-integrated tracking approach
  • Tag analytics
  • Lighthouse integration for Sitespeed + page experience monitoring.
  • Live debugging
Read full review
Open Source
  • Deploy/disable pixels to production on demand
  • Be able to control pixel position and firing criteria
  • Use a directory of third party vendors which makes it even faster
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Cons
MagicPixel
  • Pre built integrations are great, but the variety could be better.
  • Page loading times can be a bottle neck.
  • Tag suggestions are not always relevant.
Read full review
Open Source
  • Being able to preview in the same way Qubit Deliver experiments can be previewed would be a great feature before publishing changes.
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Likelihood to Renew
MagicPixel
No answers on this topic
Open Source
Qubit has supported us with our business goals and continues to do so.
Read full review
Usability
MagicPixel
Overall, usability is high and fairly intuitive
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Open Source
Easy to set up and integrate with other tools, boosts efficiencies within the team, provides great insights, custom dashboards, and notifications.
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Support Rating
MagicPixel
While they're definitely very helpful, they aren't always the best at explaining how to integrate certain products and APIs into their platform. I would have appreciated additional support articles with video and pictures references on how to integrate other products. Overall though they were very helpful when reaching out!
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Open Source
Friendly and knowledgeable customer support team.
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Alternatives Considered
MagicPixel
I only briefly had an experience with Hitask but the biggest tale away for me was that MagicPixel a better user interface and user experience. This was really important to me because the more user friendly the tool is, theoretically we are spending less time using the tool but reaping an equitable value.
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Open Source
Qubit is much easier to use and select object vs. Google Tag Manager.
Read full review
Return on Investment
MagicPixel
  • Improved multi-integrative approach for less dev time implementing tags.
  • Easier testing of tags meant less down-time for misbehaving tags.
  • More mobile growth due to better tracking.
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Open Source
  • One of the most obvious and beneficial features is the huge reduction in HTTP requests, giving us a great site performance benefit.
  • Managing all of our tags in one place has removed a lot of potential complications.
Read full review
ScreenShots

Qubit OpenTag Screenshots

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