Maptitude vs. TransUnion TruValidate

In logistics it is great for allocating customers to their nearest warehouse through a process called tagging. For marketing, you can prioritise sales leads and carry out competitor adjacency analysis. For field-based roles it's useful for calculating work content, and for membership organisations and similar situations, it can be used to look for clusters with similar interests.

Neustar IP Intelligence is quick to deploy using their REST API, the data is automatically updated against one of the most robust datasets available on the market. It is well suited for developers trying to integrate with an out-of-the-box solution to lookup geolocation of website visitors in real time, and possibly build alerts or 2F-Authentication mechanisms based on suspicious activity.

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• Integrates data from disparate sources.
• Easy to use GIS functions including drive time analysis, territory analysis, buffer and density analysis and data aggregation, geo coding.

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• Helps detect fraud if a user has signed in from California only, then attempts to login from another country are made.
• Increase sales conversions by understanding geolocation of website visitors
• If your datacenters are georedundant, allows engineers to see where majority of traffic is generated and load balance accordingly.

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• Some functions are not intuitive and require training.
• More graphics options.
• More charting options.

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• It's a bare box solution. Not feature rich.

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Independently Invited by TrustRadius

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Customer support has always been top-notch.

Maptitude is far superior to this API. It provides the ability to utilize your data in many different ways. The only program that came close to this was Microsoft Maps, and that program is no longer supported. If you are looking for a great program to map your sales data, with several tools to help not only see and understand your data in a graphical format, Maptitude is a winner!

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Independently Invited by TrustRadius

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Google has an open source version of this, but its updates are based on the user community. Since Neustar's IP Intelligence is a paid solution, the updates are regular, the interface is streamlined with a REST API, and there is a help desk you can consult for onboarding and questions if there are issues.

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Independently Invited by TrustRadius

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• I used to use ultra low cost MapPoint. Maptitude, while being at a slightly higher price point, is just streets ahead of what MapPoint could do and but at a price where I don't need to charge my clients any extra for using it.

• Ability to build fraud detection from suspicious activities.
• Balance traffic across data centers.
• Rapid deployment, regular updates.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info