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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MarketMuse

    Score9.2 out of 10
    N/AMarketMuse is a search engine marketing platform built around features such as site auditing, content quality grading, and content analysis.

    $0

    per month

    SEOGadget for Excel

    Score8 out of 10
    N/ASEOGadget for Excel is a search engine optimization software solution offered by Builtvisible UK.N/A
    Pricing
    MarketMuseSEOGadget for Excel
    Editions & Modules
    Free
    $0.00
    per month
    Standard
    $149.00
    per month
    Premium
    $999.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    MarketMuseSEOGadget for Excel
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    MarketMuseSEOGadget for Excel
    Considered Both Products
    Siteimprove
    No answer on this topic
    Builtvisible UK
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    5 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Features
    MarketMuseSEOGadget for Excel
    SEO
    Comparison of SEO features of MarketMuse and SEOGadget for Excel
    Feature
    MarketMuse
    -
    Ratings
    SEOGadget for Excel
    6.6
    1 Ratings
    15% below category average
    Keyword analysis00 Ratings7.01 Ratings
    Backlink management00 Ratings9.01 Ratings
    SERP ranking tracking00 Ratings6.01 Ratings
    Page grader00 Ratings7.01 Ratings
    Competitive analysis00 Ratings7.01 Ratings
    Site recommendations00 Ratings5.01 Ratings
    Task management00 Ratings5.01 Ratings
    SEO Channels
    Comparison of SEO Channels features of MarketMuse and SEOGadget for Excel
    Feature
    MarketMuse
    -
    Ratings
    SEOGadget for Excel
    6.7
    1 Ratings
    13% below category average
    Local SEO00 Ratings7.01 Ratings
    Social SEO00 Ratings6.01 Ratings
    Global SEO00 Ratings7.01 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of MarketMuse and SEOGadget for Excel
    Feature
    MarketMuse
    -
    Ratings
    SEOGadget for Excel
    8.0
    1 Ratings
    5% below category average
    Multi-domain support00 Ratings7.01 Ratings
    Integration with web analytics tools00 Ratings9.01 Ratings
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    MarketMuseSEOGadget for Excel
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    MarketMuseSEOGadget for Excel
    Likelihood to Recommend
    8.7
    (7 ratings)
    7.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    MarketMuseSEOGadget for Excel
    Likelihood to Recommend
    Siteimprove
    As I am a content marketer, every day I have to fight to get top-ranked for my articles. So, SEO should be perfect. For my content side of SEO, MarketMuse is a lifesaver to me. It helps me to plan my content, get the score of my content, and the suggestion to optimize my articles. It saves my time and money too.
    Incentivized
    Read full review
    Builtvisible UK
    SEOGadget is ideal when using vendors like Moz and Majestic for analysis of your backlinks. It is not the tool to use if you need to gain more backlinks or want to increase your backlink. It can help you edit your backlink profile and understand where the links come from. It is probably ideal for in-house teams studying larger sites with lots of links and trying to understand their link partners, or an agency/freelancer that needs to import data from multiple sources to help clients with link profiles. It is not the tool to target new link opportunities, but with some ingenuity you could probably use it for this if you an access your competitor data. It's also good for anchor analysis which is something few teams really look into.
    Incentivized
    Read full review
    Pros
    Siteimprove
    • Availability of content inventory on MarketMuse makes it easy to measure the quality of the content before uploading or updating it.
    • With AI-generated content, I am able to write and upload content like a pro that has high-ranking keywords.
    • Identifying key topics and subtopics while creating content to upload on the blog saves a lot of time.
    Incentivized
    Read full review
    Builtvisible UK
    • Authentication is simple and requires no real in-depth knowledge
    • Importing of data into Excel saves time and saves us an extra step which is really important
    • Working with the data we need to see is much easier and faster
    • Collects multiple sources and saves time logging in
    • Data analysis is simple and straight forward
    Incentivized
    Read full review
    Cons
    Siteimprove
    • Would be nice if the connect feature was domain swappable
    • A better way to save and import queries would be nice
    • Having some writing tool integrations would be nice
    Read full review
    Builtvisible UK
    • More flexibility in creating tables would be easier, as not all tables were able to be created this might be user error in some cases
    • More data imports would be nice this could be more of a one-and-done package, right now it only imports links
    • Added functionality to analyze data would be nice
    Incentivized
    Read full review
    Support Rating
    Siteimprove
    The support I have received from all MarketMuse staff at each step of the process has been excellent. They are very friendly, quick to assist, and also provide really good training to teach you how to use their product. Additionally, their own blog is a wealth of information regarding different aspects of content marketing, from articles to video interviews.
    Incentivized
    Read full review
    Builtvisible UK
    No answers on this topic
    Alternatives Considered
    Siteimprove
    MarketMuse is more cost-effective than BrightEdge and does more for writers and editors that are strictly focused on content. It keeps people in one system after their first draft. Writers and editors do not need to go into multiple tools to look things up manually, saving valuable time. This enables them to produce more content more quickly.
    Incentivized
    Read full review
    Builtvisible UK
    This includes more data and makes backlink analysis easier because you don't have to build sheets and tables from scratch. While it doesn't directly compare (it uses some of these services) it is better suited for the custom analysis of data and that is a big help when you do a lot of data manipulation. It's easier and more streamlined than Knime, and Knime does not allow you to import directly from Moz or Majestic so a step is saved here. It can't do as much as Knime but most of the things you want to do it can do, and you can do them faster.
    Incentivized
    Read full review
    Return on Investment
    Siteimprove
    • Competitor research and keyword research has enabled us to determine the best content to improve our SEO.
    • Improving the brand of our agency on search engines has enabled us to reach more buyers.
    • Creating high-ranking SEO content has improved digital marketing in the cloud that turns prospects into buyers.
    Incentivized
    Read full review
    Builtvisible UK
    • It is hard to quantify this realistically but it does save time and that is big
    • Importing data is a time suck, so the only real advantage here is the ability to do two or three imports instantly without downloading and visiting three sites, this could be expanded for even more ROI
    • We haven't had any negative impacts as this is mainly a time saver
    Incentivized
    Read full review
    ScreenShots

    MarketMuse Screenshots

    Screenshot of MarketMuse Research allows you to plug in topics you want to rank for and extracts powerful data points like volume, seasonality trends, CPC, topic variants, current distribution, and suggested distribution so you know exactly what you need to do to win in the SERP.Screenshot of MarketMuse Compete delivers a heat map of your competitors' coverage of any given topic so you can locate hidden opportunities and take advantage of their blind spots.Screenshot of MarketMuse Inventory (Topics View) gives you a bird's-eye view of your competitive advantage and tells you your personalized difficulty score, so you can action on your ripest opportunities and make progress with relative ease.