Optimal Workshop, a company in New Zealand, offers their suite of user research tools on a subscription basis, including the Treejack information architecture tool, OptimalSort card sorting test, Chalkmark first-click testing, and other tools.
$191
per month per user
Pricing
Marvel
Optimal Workshop
Editions & Modules
No answers on this topic
Team
$191
per month per user
Individual
$208
per month per user
Offerings
Pricing Offerings
Marvel
Optimal Workshop
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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These prices are based per user, per month billed annually. For 10 users or more, please contact us directly for a quote.
Marvel is a very strong tool in scenarios where designers seek to quickly create simple prototypes on their desktops using a simple, intuitive interface. It offers “just enough” functionality to create somewhat realistic designs to present to stakeholders and other designers. However, there’s a limit to how “realistic” those designs can be, given that Marvel has somewhat limited functionality around animations. Marvel is not a strong option for those who want to create very complex prototypes with many animations, or for those who want to edit prototypes on their tablet or phone. Marvel is a jewel for simplicity but starts to be difficult to use when creating complicated designs. For creating more complicated prototypes, I would recommend a more robust tool, such as Axure.
Optimal Workshop is great for UX testing for those with a budget to do so. This may be a little on the expensive side for smaller businesses, but definitely not anything crazy expensive. The insights that you get out of these tests are invaluable and can be the difference between launching a site and succeeding/failing.
I really miss being able to duplicate, make a copy of the prototype I'm working on. Sometimes, I want to make a comparison with detail changes and without being able to duplicate it is difficult.
Compared to other similar services, I feel the animations could be more fluid and smoother.
It could have more free sophisticated icons and images.
The recruitment panelists are not professional, nor do they take the tasks seriously. You are going to get a lot of bad data.
They are HQ'd outside the US and must have a small team because the customer service is the absolute WORST I've experienced in their industry.
They pride themselves on documentation, but when they fail to document something they blame the customer for the mistake.
There are way too many limitations with the tool after you launch, limited integrations, and poor survey questionnaire options. The tool itself is far too basic for most sites, especially B2B.
Excellent and easy platform to use. Easy to onboard new members of the team. Easy to set up tests and follow number of participants performing the test. Easy to plug into other platforms to record participants. Excellent reporting. Easy to share reports with stakeholders. Easy to recruit through platform, however the quality of participants can be better.
The support has been good. No complaints. I have not needed to contact support more than 1-2 times when I was first getting set up, because the tools work well and are pretty straight forward. They do have good documentation
Ultimately, InVision was just a better fit for our company's needs. It's probably faster to create prototypes using Marvel, but InVision's collaboration features (comments, notes, etc.) are much more robust, which was helpful for our large team spread across multiple continents. InVision also offers more advanced features, and Marvel felt a little too limited for our overall business needs.
For the price as it is very convenient for first-time beginners, its intuitiveness both for the one who is designing the activities and for those who have to interact with them. The fact that it collects and gathers the data into insights of the overall responses collected by all users.
