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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    mParticle

    Score8.7 out of 10
    N/AThe mParticle customer data platform supports data collection from a wide variety of sources and provides standardization, cleansing and deduping, and tags, as well as data enrichment via scoring, contextual or behavioral data, as well as segmentation and customer profile management.N/A

    Pimcore

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    Pimcore is an open-core Product Experience Management (PXM) platform designed for enterprise organizations that require consolidation of product data, digital assets, and customer experience delivery within a unified infrastructure. Founded in 2013 and headquartered in Salzburg, Austria, the platform serves as a centralized ecosystem for managing multi-channel data operations. Pimcore solutions at a glance A consolidated platform built around six integrated solution…

    $0

    Pricing
    mParticlePimcore
    Editions & Modules
    No answers on this topic
    Community Edition
    $0
    Professional Edition
    9,900
    per year per installation
    Enterprise Edition
    29,900
    per year per installation
    PaaS Edition
    From 39,900
    per year per installation
    Offerings
    Pricing Offerings
    mParticlePimcore
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    mParticlePimcore
    Considered Both Products
    mParticle by Rokt
    No answer on this topic
    Pimcore
    No answer on this topic
    Key User Insights
    Would buy again
    70%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    80%
    Happy with the feature set
    8 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    80%
    Lived up to sales and marketing promises
    4 Answers
    No answers on this topic
    Implementation went as expected
    71%
    Implementation went as expected
    5 Answers
    No answers on this topic
    Best Alternatives
    mParticlePimcore
    Small Businesses
    Twilio Segment
    Score8.4 out of 10
    No answers on this topic
    Medium-sized Companies
    Treasure AI
    Score9 out of 10
    No answers on this topic
    Enterprises
    Treasure AI
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    mParticlePimcore
    Likelihood to Recommend
    6.8
    (10 ratings)
    9.7
    (3 ratings)
    Likelihood to Renew
    5.5
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (10 ratings)
    -
    (0 ratings)
    User Testimonials
    mParticlePimcore
    Likelihood to Recommend
    mParticle by Rokt
    If you can't trust the data you get into your customer journey service or user behavior analysis tool, mParticle can make a difference quickly. We used it to great success getting from untrustworthy data to reliable data in no time. If you already have a great data pipeline or use a user behavior analysis tool that includes checks for ensuring the trustworthiness of data, you might not need mParticle. If you have a lot of external or internal services you need to connect to your customer data, then mParticle is definitely worth looking at.
    Incentivized
    Read full review
    Pimcore
    Pimcore is especially suitable for an organization that has a complex data model and processes that cannot be met easily with out of the box systems. It is especially helpful where data is lying in multiple legacy systems and needs complex integrations with these systems. It may not be the best choice for someone looking for and out of the box system with predefined features.
    Read full review
    Pros
    mParticle by Rokt
    • Collect customer data from multiple sources.
    • Integrated with wide breadth of vendors and verticals.
    • Helps track unregistered user data into registered user data.
    Incentivized
    Read full review
    Pimcore
    • PIM - Production Information Management
    • CX - Customer Experience and Customer Data Platform
    • MDM - Master Data Management
    • DAM - Digital Asset Management
    • CMS - Content Management System
    • Digital Commerce
    Incentivized
    Read full review
    Cons
    mParticle by Rokt
    • Support - often times it feels like they're trying to create a sales opportunity rather than actually provide support - whether it's technical or non-technical.
    • Some connection setups are not as consistent with respect to the procedure of setting up the connection, e.g. setting user identities in Braze.
    • Audiences...definitely not as robust as Amplitude
    Incentivized
    Read full review
    Pimcore
    • Can have a better UI.
    • The data delivery channel sometimes breaks.
    • Analytics and reporting could be improved.
    Incentivized
    Read full review
    Likelihood to Renew
    mParticle by Rokt
    It's a great tool for beginners but not scalable to advance use cases. It's not it's a fault in our case, because any platform is as good as the data collected
    Incentivized
    Read full review
    Pimcore
    No answers on this topic
    Support Rating
    mParticle by Rokt
    Superb technical support, always going the extra mile to understand your problem and work towards solutions. Specifically, the team are happy to jump on Zoom to troubleshoot the problem.
    Incentivized
    Read full review
    Pimcore
    No answers on this topic
    Alternatives Considered
    mParticle by Rokt
    mParticle has a bigger catalog of services you can interface with and provides a more complete check for data integrity. It also allows you to use any analytics solution.
    Incentivized
    Read full review
    Pimcore
    PIMCore is Digital Platform making it single source of truth for many upstream and downstream system. Akeneo is just PIM and its doing PIM job properly but PimCore is much more than this. AEM is too costly and can't be affordable for many small and mid size companies
    Incentivized
    Read full review
    Return on Investment
    mParticle by Rokt
    • Negative: Quite a lot overlaps with the work being done on the Data Warehouse as a CDP.
    • Positive: Able to connect to 3rd party tools with small effort (Appsflyer).
    Incentivized
    Read full review
    Pimcore
    • With the customers we have worked with, Pimcore has quite a positive impact on ROI.
    • Pimcore systems have helped customers not only integrate their data but also improved data quality, greatly reduced their time to market and turn around time.
    Read full review
    ScreenShots

    Pimcore Screenshots

    Screenshot of Pimcore offers integrated Digital Asset Management (DAM) functionality to centrally manage all types of digital assets like images, videos, documents, and graphics. Users can enrich these assets with custom metadata and categorize them using flexible tagging. This tagging system enhances searchability and organization across all connected content. Metadata structures can be tailored to meet business-specific requirements, enabling precise control and contextual enrichment of assets throughout their lifecycle.Screenshot of Pimcore PIM offers flexible product data modeling that supports complex and scalable data structures tailored to any business need. Its graphical data modeling interface enables the creation of custom classes, attributes, and entity relationships without coding. Pimcore supports data inheritance, allowing child products to automatically inherit attributes from parent items, reducing redundancy. With data perspectives, users can define role-specific views for streamlined editing. Strong data relation capabilities further enrich product information by linking related entities like accessories or manuals, ensuring consistency, efficiency, and reusability across all channels.Screenshot of Pimcore supports data quality management through configurable validation rules, completeness checks, and structured data models. Businesses can define mandatory fields, set formatting or value constraints, and apply rule-based validations across data types. Dashboards and custom widgets highlight data quality metrics in real time. These capabilities ensure consistent, accurate, and reliable data, reduce errors in downstream systems, and support compliance with internal and external data standards.Screenshot of Pimcore’s batch editing functionality for assets empowers users to manage and update multiple digital files simultaneously. This feature streamlines administrative tasks by enabling the mass assignment of metadata, tags, or classifications across selected assets in just a few clicks. It reduces manual workload and ensures consistency in data quality, which is vital for large enterprises managing thousands of media files. For users, it enhances productivity and accelerates time-to-market by minimizing repetitive actions and improving operational workflows.Screenshot of Pimcore offers search and filtering capabilities across all content types - assets, data objects, and documents. Users can perform full-text searches, apply advanced filters, and configure faceted navigation to quickly locate relevant data. The system supports attribute-based filtering, role-specific search masks, and customizable grid views. These tools enhance user efficiency, reduce time spent on manual browsing, and ensure data accessibility and precision in high-volume environments.Screenshot of Pimcore’s Digital Experience Platform (DXP), which integrates content management and personalization to deliver tailored digital experiences across channels. It enables real-time content and product personalization based on user behavior, segmentation, or contextual data. With built-in tools for targeting, rule-based personalization, and multichannel publishing, businesses can serve dynamic content and product views adapted to individual preferences. This leads to increased engagement, improved conversion rates, and a consistent brand experience across all digital touchpoints.