TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    neontools

    Score9 out of 10
    N/ACreate short links and track clicks (neon.ly): Transform URLs into customised short links and gather analytical data about clicks. Create micro landing pages (neon.page): Create small landing pages with multiple links. For example for an Instagram biography or as a simple portfolio website. Audit and sort Instagram accounts: Collect meaningful data about…N/A

    Tracx

    Score7 out of 10
    Enterprise companies (1,001+ employees)
    Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…N/A
    Pricing
    neontoolsTracx
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    neontoolsTracx
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    neontoolsTracx
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Medium-sized Companies
    No answers on this topic
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Enterprises
    No answers on this topic
    1-Social
    Score5.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    neontoolsTracx
    Likelihood to Recommend
    9.0
    (1 ratings)
    9.0
    (9 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.3
    (4 ratings)
    User Testimonials
    neontoolsTracx
    Likelihood to Recommend
    neontools
    Neontools
    makes it easy to target Facebook ad audiences with additional options and
    guidelines.



    Neontools is
    useful for determining the reach and traffic of our online ads.



    Neontools is
    excellent for building UTM URLs that will allow us to properly monitor our
    users.



    Neontools is
    useful for creating QR codes and linking them to neon.ly URLs to track scans
    Incentivized
    Read full review
    Tracx
    Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
    Incentivized
    Read full review
    Pros
    neontools
    • Neontools stands out for displaying all our relationships and social accounts on a single page.
    • Neontools is great to use for Instagram bios and other social media profiles.
    • We can use Neontools to change our URLs and use custom domains instead of domain names.
    Incentivized
    Read full review
    Tracx
    • Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit.
    • There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day.
    Incentivized
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    Cons
    neontools
    • It would be wonderful if Neontools showed a more modern user interface to the eye; the current one still seems a bit opaque.
    Incentivized
    Read full review
    Tracx
    • Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull.
    • Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side.
    Incentivized
    Read full review
    Likelihood to Renew
    neontools
    No answers on this topic
    Tracx
    Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
    Incentivized
    Read full review
    Alternatives Considered
    neontools
    Neontools is
    virtuoso; Provides excellent customer support in any kind of emergency, is a great tool
    as a URL shortener, hashtag analyzer, and for social IG audits.
    Incentivized
    Read full review
    Tracx
    I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
    Incentivized
    Read full review
    Return on Investment
    neontools
    • Neontools is a fantastic tool for evaluating the engagement and reach of our advertising budget.
    • Neontools is great for uncovering hidden interests to effectively target our audience through Facebook Ads, as well as a UTM generator for designing our own campaigns.
    • The use of Neontools for the analysis and aggregation of commercial accounts in social networks leads to the construction of our own samples.
    Incentivized
    Read full review
    Tracx
    • We are able to see what people are saying about our brand on social media in real time and respond to it in a timely fashion.
    Incentivized
    Read full review
    ScreenShots

    neontools Screenshots

    Screenshot of Neontools 8-in-1 start pageScreenshot of Example of a neon.page! Create your micro landing pages in no time.Screenshot of The neon.ly URL Shortener with integrated analytics.Screenshot of Neontools hashtag analyzer to search, group and sort big or small hashtags for your posts and campaigns.Screenshot of Neontools Social Audit to audit, group, and sort IG accounts for you or your clients.

    Tracx Screenshots

    Screenshot of KNOW WHO YOUR INFLUENCERS ARE
Stitch together an individual's social media profiles to understand their true sphere of influence.
KNOW WHY THEY HAVE INFLUENCE
Put the whole profile in perspective with metrics such as volume, reach, and impact to get the most out of each investment.Screenshot of HOTSPOT IDENTIFICATION
Better measure and target your campaigns and initiatives by viewing hotspots of social media activity geographically.
HYPER LOCAL TARGETING
Get granular at the post and street levels for deeper engagement with your target audience.Screenshot of KNOW WHAT TO POST
Enhance marketing management by receiving recommendations for trending content that your unique audience will love.
KEEP THE CONTENT FLOWING
Establish a consistent cadence of engagement with your community by scheduling posts ahead of time and organizing your content so that your teams can collaborate.
CROSS-ORGANIZATIONAL COLLABORATION
Create and implement workflows and approval processes to optimize your team's efficiency. Easily measure your team's compliance to your overarching engagement strategy.Screenshot of Measure your team's performance. Manage internal KPIs by benchmarking individual or team activity by social media campaign or initiative. Keep tabs on the amount of time taken to identify, respond and close social cases.