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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Nutshell

    Score9.1 out of 10
    N/ANutshell offers a CRM with contact management, calendar sync, click-to-call, and collaboration features.

    $19

    per month per user

    Redtail CRM

    Score9.6 out of 10
    N/ARedtail CRM is a cloud-based CRM soluton specifically for financial advisors. Redtail is offered as a subscription service and, unlike most of the other CRM providers available, is priced per database, rather than per user, allowing up to 15 database users for one monthly subscription cost.

    $20

    per month

    Pricing
    NutshellRedtail CRM
    Editions & Modules
    Foundation
    $19
    per month per user
    Growth
    $32
    per month per user
    Pro
    $49
    per month per user
    Business
    $67
    per month per user
    Enterprise
    $89
    per month per user
    Starter
    $20
    per month
    Basic
    $30
    per month
    Pro
    $50
    per month
    Offerings
    Pricing Offerings
    NutshellRedtail CRM
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details15% discount for annual pricing.—
    More Pricing Information
    Features
    NutshellRedtail CRM
    Sales Force Automation
    Comparison of Sales Force Automation features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    9.2
    15 Ratings
    16% above category average
    Redtail CRM
    -
    Ratings
    Customer data management / contact management9.014 Ratings00 Ratings
    Workflow management10.013 Ratings00 Ratings
    Territory management10.08 Ratings00 Ratings
    Opportunity management10.010 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)7.914 Ratings00 Ratings
    Contract management10.01 Ratings00 Ratings
    Quote & order management9.59 Ratings00 Ratings
    Interaction tracking7.912 Ratings00 Ratings
    Channel / partner relationship management8.43 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    10.0
    7 Ratings
    26% above category average
    Redtail CRM
    -
    Ratings
    Case management10.06 Ratings00 Ratings
    Call center management10.05 Ratings00 Ratings
    Help desk management10.01 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    8.8
    14 Ratings
    13% above category average
    Redtail CRM
    -
    Ratings
    Lead management9.713 Ratings00 Ratings
    Email marketing7.912 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    9.3
    13 Ratings
    19% above category average
    Redtail CRM
    -
    Ratings
    Task management9.712 Ratings00 Ratings
    Billing and invoicing management8.42 Ratings00 Ratings
    Reporting10.09 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    10.0
    13 Ratings
    27% above category average
    Redtail CRM
    -
    Ratings
    Forecasting10.010 Ratings00 Ratings
    Pipeline visualization10.012 Ratings00 Ratings
    Customizable reports10.012 Ratings00 Ratings
    Customization
    Comparison of Customization features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    9.9
    11 Ratings
    26% above category average
    Redtail CRM
    -
    Ratings
    Custom fields9.511 Ratings00 Ratings
    Custom objects10.06 Ratings00 Ratings
    Scripting environment10.02 Ratings00 Ratings
    API for custom integration9.96 Ratings00 Ratings
    Security
    Comparison of Security features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    9.6
    4 Ratings
    13% above category average
    Redtail CRM
    -
    Ratings
    Single sign-on capability9.63 Ratings00 Ratings
    Role-based user permissions9.63 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    9.6
    9 Ratings
    24% above category average
    Redtail CRM
    -
    Ratings
    Social data9.39 Ratings00 Ratings
    Social engagement10.02 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    10.0
    2 Ratings
    28% above category average
    Redtail CRM
    -
    Ratings
    Marketing automation10.02 Ratings00 Ratings
    Compensation management10.02 Ratings00 Ratings
    Platform
    Comparison of Platform features of Nutshell CRM and Redtail CRM
    Feature
    Nutshell CRM
    9.1
    13 Ratings
    18% above category average
    Redtail CRM
    -
    Ratings
    Mobile access9.113 Ratings00 Ratings
    Best Alternatives
    NutshellRedtail CRM
    Small Businesses
    Salesflare
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    No answers on this topic
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    NutshellRedtail CRM
    Likelihood to Recommend
    9.7
    (15 ratings)
    8.0
    (8 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    10.0
    (1 ratings)
    Usability
    8.7
    (5 ratings)
    9.0
    (2 ratings)
    Availability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    9.5
    (2 ratings)
    8.5
    (2 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    NutshellRedtail CRM
    Likelihood to Recommend
    Nutshell Inc.
    This can be used for different industries, healthcare, IT, retail or any company with a customer service line, big or small. if i had to ask, i would say "Do you have any type of filing system that you use?" "anything where you are keeping track of personal/ business information." Do you need access to information on a day to day basis? If they do , then this can be used , especially if you need to keep track of the numbers; we like how we can see if are things going up or down.
    Read full review
    Orion Advisor Tech
    It is extremely well suited to client management in the insurance and financial services industries. I think it would not be nearly as useful in a retail setting as many of the features would be irrelevant.
    Incentivized
    Read full review
    Pros
    Nutshell Inc.
    • Customization - we are able to make Nutshell make the most sense for our company and processes
    • Scheduling - the ability to set tasks allows us to never forget a follow-up call or email
    • Tags - allow us to prioritize leads and segment our customers and potential customers
    • Communication - the ability to tag colleagues in notes for callbacks or updates to accounts is very helpful to keep everyone on the same page
    • Email History - being able to blind copy all our email communication to Nutshell, allows us to have email threads and notes all in one place
    Incentivized
    Read full review
    Orion Advisor Tech
    • Redtail CRM gives the capability to have a place to store all client-related documents in a readily accessible, yet secure, location.
    • Redtail CRM has a feature to input notes and comments on particular clients in order to keep track of communications with and steps taken for those clients. Those notes can be easily accessed across the firm.
    • Redtail CRM allows all email communications to be stored in a safe and secure manner as well as making those communications accessible on demand.
    Incentivized
    Read full review
    Cons
    Nutshell Inc.
    • integration with email doesn't work as advertised
    • would like integration with quickbooks
    • If there is a misspelling in any one email address, you can not send a mass email. You must go back and correct each error before it can send.
    Incentivized
    Read full review
    Orion Advisor Tech
    • I would like to see the ability to push annuity business into Redtail like brokerage accounts.
    • I would like to be able to attach documents to specific notes instead of just contacts in general.
    • Those are the only two cons that I have.
    Incentivized
    Read full review
    Likelihood to Renew
    Nutshell Inc.
    This is perfect for a small business / Home based business with SaaS. Nutshell constantly adds new features and the price is much better than more robust software like Salesforce.
    Incentivized
    Read full review
    Orion Advisor Tech
    The platform is easy to use and train on. It is a one stop shop with all the information needed to maintain a clean client relationship. We recently had our scheduled audit done and Redtail was helpful in pulling the different reports we needed to produce for the audit
    Incentivized
    Read full review
    Usability
    Nutshell Inc.
    Extremely easy to use and they help you throughout the process. I find it not challenging, an effective utility to help us prioritize and engage efficiently at a reasonable price point. We enjoy working with the team there and they're easy to access. I've already recommended it to two colleagues
    Incentivized
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    Orion Advisor Tech
    Was good and still is good. Seems like when a company acquires another they try to squeeze out more profit and forget what made them successful in the first place. Reducing staff and support seems inevitable, even though the number of users has increased significantly over the past 10 years
    Incentivized
    Read full review
    Reliability and Availability
    Nutshell Inc.
    No answers on this topic
    Orion Advisor Tech
    Generally speaking, Red Tail has been available whenever needed. there was a time period however where it was down and not available, giving 500 errors when trying to log in. They explained that it was due to upgrades they were making and it has virtually disappeared. Has now been available 99% of the time.
    Incentivized
    Read full review
    Performance
    Nutshell Inc.
    No answers on this topic
    Orion Advisor Tech
    Overall general performance is quite satisfactory. Some of the automation factors that other products have available are slowly migrating to Red Tail. When these add ons are available and fully implemented, it greatly increases the power and usability of the CRM. Occasionally there are products that will not intergrade due to the nature of how they are set up
    Incentivized
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    Support Rating
    Nutshell Inc.
    Nutshell's support team has always been great and they tend to go above and beyond. They are polite, friendly, personable and great listeners. They are also great about sending follow up emails too.
    Incentivized
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    Orion Advisor Tech
    We use the HELP section of Redtail often. If it is taking you more than 5 minutes to figure out than go to the HELP desk. We have had only great experiences when reaching out for help. We also LOVED the Redtail University we attended.
    Incentivized
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    Implementation Rating
    Nutshell Inc.
    Implementation is difficult everytime but this was relatively simple due to the small amount of data we moved
    Incentivized
    Read full review
    Orion Advisor Tech
    No answers on this topic
    Alternatives Considered
    Nutshell Inc.
    When I first started with BCI, they were using ACT!. It was hard to navigate and there were a lot of spots for duplicate information that made it hard to know if you were in the right spot or not. Then if you had trouble, you would spend 3 hours on the phone with customer service and often they would not even be able to find a solution. I would not recommend ACT! to anyone. Since getting nutshell, I have learned a bit about Cosential and I know that it is more catered to the construction industry and can help with proposal creation, so I think that may be something we consider in the not-too-near future.
    Incentivized
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    Orion Advisor Tech
    Quite honestly, I have visibility into a number of CRM systems and Redtail stands alone as the strongest contender. It has the most thorough and customizable interface of any I have encountered. There are few other tools that offer the unmatched flexibility and the depth that any business could stand to profit from.
    Incentivized
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    Scalability
    Nutshell Inc.
    No answers on this topic
    Orion Advisor Tech
    The biggest problem seems to have been with the email module. connection issues, sync issues, compliance updates, etc. The concept is great however there seems to be issues in getting it to work consistently. When it works, it works well. It seems that the frequency of downtime had been greatly reduced however.
    Incentivized
    Read full review
    Return on Investment
    Nutshell Inc.
    • Nutshell CRM has had a major impact on ROI. The last program we used cost more and had fewer features and accessibility.
    • One negative impact is its email functions. As stated before in this review I need to be able to send large attachments and pics through email and Nutshell is very limited when it comes to that.
    Incentivized
    Read full review
    Orion Advisor Tech
    • Redtail makes it easy to log customer interactions for compliance related fields.
    • With Redtail, you don't have to worry about losing information. Just pull up the customer's profile and make some notes on what is going on. You can never be too detailed in the advisor industry.
    • The integration ability at Redtail really saves us heaps of time. You can feed information over from the custodian straight over to another 3rd party. API is game changing!
    Incentivized
    Read full review
    ScreenShots

    Nutshell Screenshots

    Screenshot of Nutshell's dashboard, mobile app, and sales metrics.Screenshot of the interface to build custom pipelines.Screenshot of where to measure contact engagement with Nutshell Marketing emails, forms, website traffic, and landing pages.Screenshot of the interface to engage with website visitors and leads throughout the buying journey via multiple channels using Nutshell Engagement. Channels include SMS, AI webchat, WhatsApp, Facebook Messenger, and Instagram DMs.Screenshot of Quotes & Invoices, where users can create, send, and monitor custom quotes and invoices without leaving Nutshell.