ObservePoint vs. SAS Data Management

ObservePoint is a great tool for automating page testing and standardizing campaigns to observe accurate customer insights. You can identify customer mapping journey. They also help in data protection and insights which are very important and essential these days. They should work more on easy interface designs. Overall, it is the best.

When data is in a system that needs a complex transformation to be usable for an average user. Such tasks as data residing in systems that have very different connection speeds. It can be integrated and used together after passing through the SAS Data Integration Studio removing timing issues from the users' worries. A part that is perhaps less appropriate is getting users who are not familiar with the source data to set up the load processes.

Incentivized

• The UI for ObservePoint is intuitive and robust. This makes training new engineers and using the product easy and productive.
• All Audit exports are formatted as tab delimited text files making the data easy to analyze and manipulate in a Spreadsheet or database.
• The list of tag vendors that are discoverable is comprehensive making it easy to interrogate most any tagging implementation.
• Standard reporting within the UI is robust and easy to consume.

• SAS/Access is great for manipulating large and complex databases.
• SAS/Access makes it easy to format reports and graphics from your data.
• Data Management and data storage using the Hadoop environment in SAS/Access allows for rapid analysis and simple programming language for all your data needs.

Incentivized

• Page details, although interesting, are not very useful as the data is too granular and not possible to integrate with other analytics data for insights.
• Some of the custom tagging may be a little complicated, so sometimes we need an engineer or an ObservePoint tech to help us out.

Incentivized

• Requires third-party drivers to connect to common data sources like SFDC, MS SQL, Postgres.
• Debugging errors from the logs is a complicated process.
• E-mail alert system is very primitive and needs customization to make it more modern,
• Cannot send SMS alerts for jobs.

Incentivized

ObservePoint has a robust solution that is well supported and is continually innovating to meet new business and technology needs.

We are happy with the software and its functionality. As a SAS-shop, DataFlux is a logical choice for complex data integration.

It's easy to navigate and learn. The reporting and output are intuitive and robust features for finding and identifying actionable insight.

The main negative point is the use of a non-standard language for customizations, as well as the poor integration with non-SAS systems. However, there is no doubt that it is a high-performance and powerful product capable of responding optimally to certain requirements.

Incentivized

I've only experienced one system availability issue in the 3 years we've been using it.

Sometimes it can get a bit slow when auditing particularly huge sites but recent upgrades in infrastructure have done a lot to mitigate this behavior.

It worked as expected.

Incentivized

Support is very strong indeed and has been consistent over the last 4 years. They are also friendly and tag nerds like me!

With SAS, you pay a license fee annually to use this product. Support is incredible. You get what you pay for, whether it's SAS forums on the SAS support site, technical support tickets via email or phone calls, or example documentation. It's not open source. It's documented thoroughly, and it works.

Incentivized

Instructor was knowledgeable and delivered the content well.

It's easy to find the information you need when you need it and it is easy to consume.

Start with small audits until you have determined what you might want to filter out.

I have not used any other product other than ObservePoint for my requirements. there are a number of features for which it has proved helpful. Technology Governance ensures our data collection tools and processes are executing as planned, so our organization can make better decisions based on better data and so on

Incentivized

Because of ease of using SAS DI and data processing speed. There were lots of issues with AWS Redshift on cloud environment in terms of making connections with the data sources and while fetching the data we need to write complex queries.

Incentivized

I have not reached an unreasonable product limitation as of yet.

• ObservePoint has helped us quickly (within minutes) catch when a process or pathing on the website breaks, which allows us to fix it quickly. Whether technical/dev or analytics issues, without ObservePoint, they could have been undetected for weeks.

Incentivized

• We have more users who can connect to the many different data sources.
• Our users do have existing SAS programming knowledge and that can carry over.
• Business functions are starting to rely on SAS Data Integration Studio work product shortly after introduction.

Incentivized