Puts web analytics team on front foot!
Overall Satisfaction with ObservePoint
ObservePoint is being used for tag auditing, quality assurance and data integrity.
Pros
- Tag discovery
- Tag auditing
- Testing and automated scanning of lower environments prior to release
- Watching competitors
Cons
- It can't scan past server side password boxes which is really problematic
- Its capabilities for journey simulation are somewhat limited
- It tends to over-report problems leaving you to manually create a laundry list for dev
- Enhanced trust in the data.
- Puts web analytics team on the front foot, we inform the business that a snappage has occurred , rather than the business informing us via wonky metrics.
- Very good for discovery, what tags have I got across my digital estate?
The only known alternatives are http://www.hub-scan.com/ and perhaps Screaming Frog and/or Selenium based approaches which require resource to write test scripts.
ObservePoint Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Support understands my problem Support cares about my success Quick Initial Response | Difficult to get immediate help |
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