Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Omnisend
Score 4.4 out of 10
N/A
Omnisend (formerly Soundest) is an email marketing solution built specifically for eCommerce platforms, from the London based company of the same name.
$0
Thryv
Score 8.8 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.N/A
Pricing
OmnisendThryv
Editions & Modules
Free plan
$0
Standard plan
$16
Pro plan
$59
No answers on this topic
Offerings
Pricing Offerings
OmnisendThryv
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$16 MonthNo setup fee
Additional DetailsOmnisend offers three pricing plans: Free, Standard and Pro. Using Free plan you'll be able to explore all of Omnisend's features (emails, SMS, push notifications, popups, segmentation, analytics, etc), send up to 500 emails and push notifications, plus 60 SMS per month at no cost. The standard plan starts at $16 per month, you get everything in Free, unlimited web push notifications, a customer success manager and 24/7 support. From $59 per month, you can use Pro plan and send unlimited emails and push notifications, get advanced reporting features, a dedicated Customer Success Manager, and priority 24/7 support. You'll also get free SMS credits equal to the price of your plan.
More Pricing Information
Features
OmnisendThryv
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Omnisend
4.5
6 Ratings
57% below category average
Thryv
9.2
8 Ratings
19% above category average
WYSIWYG email editor7.06 Ratings00 Ratings
Dynamic content1.16 Ratings8.97 Ratings
Ability to test dynamic content6.06 Ratings9.17 Ratings
Landing pages7.13 Ratings10.01 Ratings
A/B testing7.14 Ratings00 Ratings
Mobile optimization8.04 Ratings8.88 Ratings
Email deliverability reporting2.16 Ratings9.17 Ratings
List management1.16 Ratings8.96 Ratings
Triggered drip sequences1.14 Ratings9.73 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Omnisend
1.1
6 Ratings
150% below category average
Thryv
6.6
7 Ratings
9% below category average
Dashboards1.15 Ratings9.27 Ratings
Standard reports1.16 Ratings8.67 Ratings
Custom reports1.13 Ratings2.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Omnisend
7.4
3 Ratings
14% below category average
Thryv
-
Ratings
Link Tracking7.52 Ratings00 Ratings
Image Validation6.92 Ratings00 Ratings
Inbox Display7.12 Ratings00 Ratings
Email Previews8.03 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Omnisend
-
Ratings
Thryv
8.1
7 Ratings
11% above category average
Lead nurturing automation00 Ratings8.76 Ratings
Data quality management00 Ratings8.66 Ratings
Automated sales alerts and tasks00 Ratings7.06 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Omnisend
-
Ratings
Thryv
9.0
5 Ratings
9% above category average
Calendaring00 Ratings9.05 Ratings
Event/webinar marketing00 Ratings9.04 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Omnisend
-
Ratings
Thryv
6.7
8 Ratings
8% below category average
Social sharing and campaigns00 Ratings9.48 Ratings
Social profile integration00 Ratings4.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Omnisend
-
Ratings
Thryv
8.3
6 Ratings
15% above category average
API00 Ratings8.03 Ratings
Role-based workflow & approvals00 Ratings8.92 Ratings
Customizability00 Ratings8.15 Ratings
Best Alternatives
OmnisendThryv
Small Businesses
ReachMail
ReachMail
Score 10.0 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OmnisendThryv
Likelihood to Recommend
2.1
(6 ratings)
9.5
(8 ratings)
Usability
-
(0 ratings)
9.0
(2 ratings)
Support Rating
5.0
(1 ratings)
10.0
(4 ratings)
User Testimonials
OmnisendThryv
Likelihood to Recommend
Omnisend
It's kind of an automation workflow, but for example you can set up a popup to appear at a specific time on a specific product page and offer the visitor something. The visitor then signs up and then (after you've set up your automation sequence) that visitor gets a specific welcome page based on the popup they signed up through, and then a specific order confirmation email and everything else flows from that specific popup. That's great because it's allowed us to sort of fine-tune our offerings to get our visitors' emails in the first place and offer, for example, someone browsing a product page for 3 minutes something different than someone staying 20 seconds on the homepage and then leaving.
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Thryv
What I have found to be the most critical for my business as a customer of Thryv is the ability to provide an invoice and accept payment with direct linking to my bank account. This has had a dramatic positive impact on my cash flow.
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Pros
Omnisend
  • Provides a campaign booster to improve open and click rates
  • Gathering of post-sale customer feedback
  • Integrated SMS automation
  • Reduces manual tasks by use of pre-built marketing automation workflows.
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Thryv
  • Customer service is FANTASTIC!
  • Put regularly used and needed tasks under one umbrella.
  • Makes it easy to schedule and post to Social Media
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Cons
Omnisend
  • Initial setup wasn't firing right, support issue was handled pretty quickly and easily.
  • It does not go back and put previous orders/customers into the automation. It will only work with go-forward customers from the time you install the product. (At least that's what the outcome of our support inquiry told us...).
  • Would like to see more sample templates and campaigns.
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Thryv
  • Offer an automated rewards program for my customer based on their spending and their referrals.
  • Since I use Shopify and they host me it would be nice to get a financial break for not using that part of the package.
  • Maybe providing apps.
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Usability
Omnisend
No answers on this topic
Thryv
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
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Support Rating
Omnisend
Support is weird. They ask you to keep everything in one thread, but they can't see your replies if they forward it to tech, and things easily get lost. Also tech support is HORRIBLE, they just seem snobby, and give horrible advice liek to test things on a live version vs staging
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Thryv
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
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Alternatives Considered
Omnisend
I would say Omnisend is fairly similar in UX, usability, pre-built content templates, and customizable features. I chose Omnisend because it seemed simple to start and the price was within budget. The list segmentation and contact import features feel superior to the other competitors.
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Thryv
Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.
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Return on Investment
Omnisend
  • ROI has gone up when compared to other email marketing. Our open rates have increased and naturally also our conversion rates. Both in absolute and percentage terms. I don't have hard figures with me, but I'd say we've almost doubled what we've done with other email marketing apps.
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Thryv
  • Increased Social Media Presence has kept us in touch with clients
  • I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.
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ScreenShots

Omnisend Screenshots

Screenshot of Create emails in a much faster and efficient way with unique Product Picker featureScreenshot of Double your click rates with our interactive elements like Scratch Card and Gift Box.Screenshot of Be relevant with ecommerce automation workflows that allow you to contact your customers with personalized messagesScreenshot of Capture every visitor of your online shop with our powerful Popups, Signup Boxes and Wheel of FortuneScreenshot of Marketing automation for more salesScreenshot of Sync for Facebook and Google Ads

Thryv Screenshots

Screenshot of Reputation MonitoringScreenshot of Email MarketingScreenshot of Social Media ManagementScreenshot of Automated Campaigns to Nurture Leads/ClientsScreenshot of Accept Online Payments