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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OpenAsset

    Score8 out of 10
    N/AOpenAsset is a DAM tailored for AEC & Real Estate from the company of the same name in New York. A cloud-based Digital Asset Management designed for managing digital assets by property or project.N/A

    Uptempo

    Score7.7 out of 10
    N/AUptempo is marketing planning software used by enterprise marketing teams to centralize campaign and budget planning, track spending, predict and monitor performance, and pivot plans in real-time to enable marketing agility.N/A
    Pricing
    OpenAssetUptempo
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    OpenAssetUptempo
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    OpenAssetUptempo
    Considered Both Products
    OpenAsset (Axomic Ltd)
    No answer on this topic
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    12 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    11 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    12 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    10 Answers
    Features
    OpenAssetUptempo
    Reporting & Analytics
    Comparison of Reporting & Analytics features of OpenAsset and Uptempo
    Feature
    OpenAsset
    3.0
    1 Ratings
    81% below category average
    Uptempo
    -
    Ratings
    Dashboards2.01 Ratings00 Ratings
    Standard reports2.01 Ratings00 Ratings
    Custom reports2.01 Ratings00 Ratings
    Data exportability7.01 Ratings00 Ratings
    Content analytics2.01 Ratings00 Ratings
    DAM Features
    Comparison of DAM Features features of OpenAsset and Uptempo
    Feature
    OpenAsset
    8.5
    1 Ratings
    4% above category average
    Uptempo
    -
    Ratings
    Uploading assets10.01 Ratings00 Ratings
    Downloading assets8.01 Ratings00 Ratings
    Categories10.01 Ratings00 Ratings
    Asset storage10.01 Ratings00 Ratings
    Asset sharing6.01 Ratings00 Ratings
    Asset search8.01 Ratings00 Ratings
    Tagging system10.01 Ratings00 Ratings
    Content editing8.01 Ratings00 Ratings
    Collections8.01 Ratings00 Ratings
    User access10.01 Ratings00 Ratings
    DAM Integrations9.01 Ratings00 Ratings
    DAM API8.01 Ratings00 Ratings
    Workflow automations6.01 Ratings00 Ratings
    Related asset discovery8.01 Ratings00 Ratings
    Best Alternatives
    OpenAssetUptempo
    Small Businesses
    Adobe Bridge
    Score8.5 out of 10
    No answers on this topic
    Medium-sized Companies
    Cloudinary
    Score9 out of 10
    No answers on this topic
    Enterprises
    Acquia DAM (Widen)
    Score8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OpenAssetUptempo
    Likelihood to Recommend
    8.0
    (1 ratings)
    8.7
    (24 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    6.4
    (5 ratings)
    Usability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Online Training
    -
    (0 ratings)
    7.3
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    7.8
    (10 ratings)
    User Testimonials
    OpenAssetUptempo
    Likelihood to Recommend
    OpenAsset (Axomic Ltd)
    If you tag your items with keywords correctly, it is a great resource for quickly finding the digital assets you want. I had meticulously gone through all of our digital assets adding keywords for several categories which made searching for specific items very quick and easy, as well as relevant. OpenAsset is also great for automating the creation of PowerPoint presentations and data sheets. It is a project-based software meaning it works best for those in the AEC industry that sort and store digital assets based on the projects to which they are associated. If you are in a marketing firm or other non-project-based business model then another DAM system would likely work better for you.
    Incentivized
    Read full review
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    Although the Analytics part is already available it could be improved. So for now Allocadia is very recommended if you are looking for a data maintenance software but less appropriate as a analysis tool. Ask yourself what is it you are looking for (analysis or controlling) and for which purposes (management level or specialists). The costs are very resonable and an absolute Plus!
    Read full review
    Pros
    OpenAsset (Axomic Ltd)
    • Automated PowerPoint presentations
    • Automated data sheet generation
    • Searching for digital assets based on keywords, project types, location, and personnel
    • Maintaining albums for quick access to the most used project digital assets.
    Incentivized
    Read full review
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    • The user interface is clean, well-thought out, and easy for marketers to use. It behaves like their spreadsheets in all the right ways...without the baggage of having budgets locked into separate spreadsheets.
    • Allocadia knows that revenue attribution is important, and has great out-of-the-box adapters to flow actual spend and actual performance in to the tool.
    • The reporting engine is both substance and style. Data is accurate, can be sliced-and-diced, and is easy for marketers to get what they want in an ad hoc fashion, if a canned report does not already exist. The visuals are also excellent, which promotes the use of analysis.
    Read full review
    Cons
    OpenAsset (Axomic Ltd)
    • You can create an album to share with those outside of your firm, but the only way to do this is to download files into a zip file. This is antiquated thinking. It would be much better if you could create an album that would generate a temporary web page that anyone outside of the organization could view by clicking on a link.
    • There are a number of legacy items that are no longer functional. OpenAsset needs to either make these functional or remove the options.
    Incentivized
    Read full review
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    • Integrate the marketing department closer to the other companies departments output.
    • Connect to more markets for customer acquisition and care as well as customer satisfaction and experience enhancements.
    • We think it can get even closer to SAP Marketing Cloud at less investments and more ROI.
    Incentivized
    Read full review
    Likelihood to Renew
    OpenAsset (Axomic Ltd)
    No answers on this topic
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    I am hesitant to comment on renewal in detail because we haven't been using the system for very long. But I am encouraged by the speed and ease of implementation, and look forward to getting to know the system better.
    Incentivized
    Read full review
    Usability
    OpenAsset (Axomic Ltd)
    No answers on this topic
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    Easy to use and allows you to track just about anything that's important to your business
    Incentivized
    Read full review
    Alternatives Considered
    OpenAsset (Axomic Ltd)
    I have evaluated MediaValet on a couple of occasions. It is a much more budget-friendly system that is not necessarily project-specific in its architecture. It is much more general in nature in the industries it can target. OpenAsset's integration with Deltek Vantagepoint is a big selling point if you have both of those applications. If you don't have Vantagepoint, MediaValet might be a good alternative to consider.
    Incentivized
    Read full review
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    Uptempo can integrate with other helpful tools, making it so powerful in achieving tasks. The cost of licensing is relatively cheaper compared to other software. It is also more efficient and saves a lot of time. The sales team also offered us a lot of training.
    Read full review
    Return on Investment
    OpenAsset (Axomic Ltd)
    • Made the creation of PowerPoint presentations and data sheets much quicker and easier
    • Allows for customization of keywords for different user groups.
    • Doesn't offer any useful reporting. We wanted it to tell us things like how often a particular image or project was referenced. It can't do that.
    • Easy uploading and tagging system.
    • Using the DAM as a liaison for populate the website with information from our CRM helped maintain consistency across channels.
    Incentivized
    Read full review
    Uptempo (Formerly BrandMaker, Allocadia, Hive9)
    • We have been able to more effectively look at our buys and see how they are performing on an ROI basis. Previously our spend data and leads were in two different places but this has allowed us to combine them.
    • We have only been in the software for five months so I think we will continue to see the ROI impact as we build out reports. Right now we're still trying to find the reports that will help us the most in our optimization.
    Incentivized
    Read full review
    ScreenShots

    Uptempo Screenshots

    Screenshot of Uptempo's Marketing & Campaign Planning interface, which provides full visibility and control over activity planning across teams and channels.Screenshot of Uptempo's Impact Modeller, which translates planned activities into projected outcomes based on conversation rate and deal velocity data.Screenshot of Uptempo's Marketing Budget Management interface, which provides the ability to plan, iterate, control, and optimize budgets.Screenshot of Uptempo's Investments interface tracks actuals and reconciles them with planned marketing spend to ensure teams stay within budgets.Screenshot of Uptempo Work & Resource Management, the a central platform that manages, controls, and optimizes workflows across the marketing team's workload.Screenshot of Uptempo Brand Management, which forms the central platform to access, adapt, and order timely, correct, and brand-compliant media for every touchpoint.