OpenTable vs. SOCi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
OpenTable
Score 8.6 out of 10
N/A
OpenTable is an online reservation system and reputation management technology for restaurants, bars, hotels, as well as takeout and delivery services, providing "Near Me" location services for customers to bolster reservations and online orders for businesses, a ratings and reviews aggregation and response management tool, and benchmark analysis.
$29
per month
SOCi
Score 8.5 out of 10
N/A
SOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
Pricing
OpenTableSOCi
Editions & Modules
Basic
$29
per month
Core
$249
per month
Pro
$449
per month
No answers on this topic
Offerings
Pricing Offerings
OpenTableSOCi
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
OpenTableSOCi
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
OpenTableSOCi
Small Businesses
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Medium-sized Companies
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Google Business Profile
Google Business Profile
Score 9.5 out of 10
Enterprises

No answers on this topic

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
OpenTableSOCi
Likelihood to Recommend
8.0
(1 ratings)
8.4
(8 ratings)
Usability
-
(0 ratings)
8.2
(5 ratings)
Support Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
OpenTableSOCi
Likelihood to Recommend
OpenTable
It all comes down to budget and options. Most places that can be found in the app are in the upper price range, so if the company is paying for the meal we immediately look for something in OpenTable. If each one of us is paying for its meal, the selection process might be a bit longer and we might have to make the reservation via phone call or just show up and hope we get a table.
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SOCi, Inc
SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
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Pros
OpenTable
  • Reservations are reliable.
  • Options are well organized and that speed decision making.
  • The ability to save restaurants I liked.
  • UI is clean, color scheme looks good.
  • Lots of information about the place is provided, including specific price range and safety precautions.
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SOCi, Inc
  • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
  • Brandify has made the work so much easier as it avoids spending time looking for better options.
  • It is very helpful platform for the growth of a company.
  • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
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Cons
OpenTable
  • Having more places on it.
  • Better suggestions by location. I live in the border with US and even though I open the app on the mexican side, it suggests US restaurants.
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SOCi, Inc
  • Their analytics are sub-par to other tools that I use.
  • Their website can be a little clunky until you learn to navigate it.
  • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
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Usability
OpenTable
No answers on this topic
SOCi, Inc
There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
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Support Rating
OpenTable
No answers on this topic
SOCi, Inc
We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
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Alternatives Considered
OpenTable
No answers on this topic
SOCi, Inc
Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
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Return on Investment
OpenTable
  • It's hard to calculate but it saves time and time is money.
  • Helps take into account the expense process because we know what kind of payment type we can use at each place.
  • Helps us select the correct place if we are going to talk shop or just team-build.
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SOCi, Inc
  • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
  • It is a affordable local marketing software.
  • It has reliable and efficient support.
Read full review
ScreenShots