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Optimove vs. Simplify360

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Optimove

5 Reviews and Ratings

Simplify360

15 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Optimove

    Score6 out of 10
    		N/AOptimove is a retention automation platform designed to help marketers analyze and optimize campaigns with the goal of reducing churn.N/A

    Simplify360

    Score7.8 out of 10
    		N/ASimplify360 is a Social Business Intelligence company headquartered in Carrollton, Texas with global clients & operations. Simplify360 is an integrated enterprise solutions provider; offering Social Marketing Suite for agencies, Social Contact Center for BPOs and Social Command Center for Enterprises. Simplify360 operates directly or through partners in the US, Malaysia, Korea, Brazil and the Netherlands to name a few. The company’s products and services are sold in over 100 countries.N/A
    Pricing
    OptimoveSimplify360
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    OptimoveSimplify360
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsWherever you are on your marketing journey, you want a solution tailored to your specific needs and approach. Optimove’s Customer-Led Marketing Platform empowers you to start with your customers and win their loyalty for life.—
    More Pricing Information
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    OptimoveSimplify360
    Likelihood to Recommend
    -
    (0 ratings)
    8.9
    (6 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.8
    (6 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    OptimoveSimplify360
    Likelihood to Recommend
    Optimove
    No answers on this topic
    Nextiva
    To talk directly to the Simplify 360 management and take a call post that. One of the key aspects of investing in any enterprise software is how easy the implementation is and how much support that a company can get in the early implementation process. We have had a quick ramp up learning the tool and had constant interactions with the team at Simplify to better understand and manage issues or get questions answered
    Nishad Ramachandran
    Vice President
    Read full review
    Pros
    Optimove
    No answers on this topic
    Nextiva
    • BeFirst publishes to multiple social channels for clients. The publishing module makes publishing very easy and effective.
    • Workflow allows our team to handle customer service requests and brand management issues very quickly to maintain a company's reputation.
    • The ease of set up in the listening module, makes brand reputation very effective.
    • The platform does offer platform provide sentiment analysis, and it works great. The team has found that is very easy to keep up conversations and answer customer for clients or forward the infomation to said client.
    Tom Ski (Social Media Marketing Specialist)
    Executive Vice President
    Read full review
    Cons
    Optimove
    No answers on this topic
    Nextiva
    • I will like to see some improvement in the intuitiveness of the system. There are some great features hidden behind the curtains.
    Sneh Sharma
    Director - Digital Marketing
    Read full review
    Likelihood to Renew
    Optimove
    No answers on this topic
    Nextiva
    We have a great relationship with the Simplify team and anyone in our team is able to reach out to them and get answers to questions is a wonderful benefit of working with them. Also we have collaborated with the team to enhance the product, which again is a very welcome gesture from a company that sells a product that helps enterprises listen in to people and support them.
    Nishad Ramachandran
    Vice President
    Read full review
    Alternatives Considered
    Optimove
    No answers on this topic
    Nextiva
    In side by side analysis, Simplify 360 was much easier to set up teams, work flow and the brand monitoring was quite a bit more accurate
    Tom Ski (Social Media Marketing Specialist)
    Executive Vice President
    Read full review
    Return on Investment
    Optimove
    No answers on this topic
    Nextiva
    • Reduction of weekly and monthly report building time by over 70%
    • Lead generation increased by over 30%.
    • Online brand negativity neutralized by over 80%.
    Verified User
    Read full review
    ScreenShots

    Optimove Screenshots

    Screenshot of Optimove’s predictive micro-segmentation technology, which powers the delivery of tailored messages, offers and promotions to individual customer personas, fostering both improved short-term engagement and long-term brand loyalty. Customers with similar expressed or implied characteristics and preferences are grouped into dynamic micro-segments, which are the building blocks of hyper-personalized relationship marketing campaigns.Screenshot of Optimove's customized predictive customer model, that reflects the user's distinct business DNA and unique customer data. This customer model integrates information from four main sources: first-party raw data, on-site/in-app user activity, third-party data and campaign response history. This consolidated dataset is continuously maintained as a 360° Single Customer View, accessible to the organization as a marketer’s data mart, and used to orchestrate individualized customer relationships across all available channels.Screenshot of how Optimove transforms a digital platforms into personalized experiences with individualized content recommendations from the first visit. This helps to increase a marketing campaigns’ engagement and effectiveness with personalized and timely messaging, and enables users to stay ahead of their audiences' evolving interests by discovering and showcasing the most popular content in real-time.Screenshot of how Optimove empowers marketers to orchestrate multi-channel customer communications, and to create customer-led journeys by combining a distinct messaging prioritization and customer exclusion framework with Optimove’s realtime decisioning engine.Screenshot of Optibot, a relationship marketing bot, which surfaces actionable insights for the continuous optimization of customer communications. By autonomously identifying untapped revenue opportunities within a customer base, Optibot makes it possible to leverage data for ongoing performance improvement on a large scale.