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A rapidly evolving solution to serve the needs of an ever changing landscape of social analytics
October 31, 2013

A rapidly evolving solution to serve the needs of an ever changing landscape of social analytics

Nishad Ramachandran | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Social Marketing Suite

Overall Satisfaction

  • ORM and social media analytics is evolving rapidly. And in the nearly 2 years that we have been using Simplify 360, we have seen a complete transformation in the product. We have witnessed waves of improvement quarter after quarter.
  • The key reason why we chose Simplify 360 was our ability to work closely with the Senior management at the company, from the founders, to the CEO and CTO, we have direct access to all of them and, unlike other products we have used in the past, we are able to get real-time support and answers to any question we may have...
  • We have also been able to make suggestions and give ideas to the Simplify 360 team and many of these ideas have been accepted and implemented into the product, which is very encouraging for an enterprise level tool.
  • Better semantic parsing and sentiment analysis, real-time mobile alerts...
  • Social media campaign management features.
  • Real-time customer service.
  • Real-time lead generation.
We have a great relationship with the Simplify team and anyone in our team is able to reach out to them and get answers to questions is a wonderful benefit of working with them. Also we have collaborated with the team to enhance the product, which again is a very welcome gesture from a company that sells a product that helps enterprises listen in to people and support them.
To talk directly to the Simplify 360 management and take a call post that. One of the key aspects of investing in any enterprise software is how easy the implementation is and how much support that a company can get in the early implementation process. We have had a quick ramp up learning the tool and had constant interactions with the team at Simplify to better understand and manage issues or get questions answered