OptinMonster is an ecommerce popup builder and conversion tool from Wordpress plugin specialist Awesome Motive headquartered in Florida.
$7
per month (billed annually)
Retainful
Score 10.0 out of 10
N/A
Retainful is an eCommerce marketing automation platform designed to allow emails to flow on their own while the user simply waits and watches the conversions unfold.
N/A
Pricing
OptinMonster
Retainful
Editions & Modules
Basic
$7
per month billed annually
Plus
$19
per month billed annually
Pro
$29
per month billed annually
Growth
$49
per month billed annually
No answers on this topic
Offerings
Pricing Offerings
OptinMonster
Retainful
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
OptinMonster
Retainful
Features
OptinMonster
Retainful
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
OptinMonster
-
Ratings
Retainful
10.0
1 Ratings
22% above category average
WYSIWYG email editor
00 Ratings
10.01 Ratings
Dynamic content
00 Ratings
10.01 Ratings
Ability to test dynamic content
00 Ratings
10.01 Ratings
Landing pages
00 Ratings
10.01 Ratings
A/B testing
00 Ratings
10.01 Ratings
Mobile optimization
00 Ratings
10.01 Ratings
Email deliverability reporting
00 Ratings
10.01 Ratings
List management
00 Ratings
10.01 Ratings
Triggered drip sequences
00 Ratings
10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
OptinMonster
-
Ratings
Retainful
10.0
1 Ratings
26% above category average
Dashboards
00 Ratings
10.01 Ratings
Standard reports
00 Ratings
10.01 Ratings
Custom reports
00 Ratings
10.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
OptinMonster is a perfect tool for companies that want to convert website visitors that leave without providing any information. Having more email addresses gives you more prospects to sell your products and services. You can use OptinMonster campaigns to generate leads on blog pages that normally lack a call to action, or use them to capture abandoning visitors on important product or service pages. It is generally a pop-up software, so it can't necessarily replace any plugin or software that handles web forms.
If you are looking for a WP plugin to manage your abandoned cart, Retainful is the best you can find. The UX is really nice, the platform is user-friendly and you don't need any skill to start using it from day one. You can create email automation in a few steps and offer coupon codes to grab the attention of your customers. Last but not least, Retainful has the best support team! They reply super fast, they assist you to set everything properly and they really help you to have the best service possible. Honestly, you can't ask more!
Analytics is probably the area for the biggest improvement. Other than showing how the number of visitors, number of conversions, and conversion rate, there isn't much else to the native analytics. It would be nice to see campaign metrics side by side. Otherwise, you have to view one campaign at a time. In the history of conversions graph, it doesn't overlay website traffic or show how the conversion rate has changed over time.
The only other area that may use improvement is their capable integrations. There are a few that are not provided, such as Kartra and Salesforce.
It is very well designed from both a UI and UX perspective. I've never been lost in the tool and building your rule sets is very easy—you'll have no problem hitting your target.
They are very responsive and helpful and courteous. They solve issues quickly. Aside from their tech support staff, they have a great knowledge base and OptinMonster University which has plenty of content about how to use OptinMonster to its full potential and learn digital marketing strategies and tactics. A complete package for sure.
We used to be Justuno customers but their editor kept overwriting a small bit of HTML that we needed written in a certain way to work with a plugin on our site. I contacted their support team who tried their best to help, but their tool just couldn't make it work. When I asked OptinMonster support if my code could be used as-is they confidently said yes. We haven't looked back!
We use Mailchimp for email marketing but as integration with WordPress we found Retainful easier to use (automation workflow) and you can start for free! Moreover, we can generate and send coupon codes directly from the plugin, and works great with Woocommerce! It is more than one year that we use Retainful and we are completely satisfied
For several clients that we have implemented OptinMonster for, we have had a significant increase in leads, which keeps our clients happy and we retain the business.
Campaigns are quick to set up, so it saves us significant time versus having to go to a web developer to build pop-ups or web forms. We can add something that goes "on top" of the website and turn it on and off with ease or change display rules to adjust how we want to use it.