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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Planable

    Score8.5 out of 10
    N/APlanable is a social media management tool built around content collaboration and approvals. It covers planning, creation, feedback, approval, scheduling, publishing, community management, analytics, competitor benchmarking, and social listening in one workspace. Drafts render as exact previews of the finished post, feedback is left on the content itself rather than in a separate thread, and approval requirements are set per workspace. Planable was founded in 2016 and is used…

    $39

    per month per workspace

    SOCi

    Score8.4 out of 10
    N/ASOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
    Pricing
    PlanableSOCi
    Editions & Modules
    Basic
    $39
    per month per workspace
    Pro
    $59
    per month per workspace
    Enterprise
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    PlanableSOCi
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPlanable is priced per workspace, not per seat. Each workspace holds one brand or client, and every plan includes unlimited users: collaborators, reviewers, and clients can be added without increasing cost. Organizations scale by adding workspaces rather than licenses. Annual billing includes two months free on all plans and add-ons. Free trial 50 posts, with no time limit and no credit card required. The allowance is a total, not a monthly reset, so the trial ends when the 50th post is created rather than on a fixed date. X (Twitter) publishing is not available during the trial. The Analytics, Social Inbox, and Social Listening add-ons carry separate 30-day free trials on paid plans. Basic — $39 per workspace per month Entry plan for small teams with straightforward review needs. 60 posts per workspace per month 4 social pages per workspace Unlimited users 2 approval types: none and optional Feed and Calendar views 3 campaigns per workspace 10GB media storage 13 months of published post storage MCP connector included Optional approval means a post can be approved but does not have to be before it publishes. Teams that need publishing blocked until sign-off require Pro. Pro — $59 per workspace per month Most common plan for agencies and in-house teams running client or stakeholder approval. Everything in Basic, plus: 150 posts per workspace per month 10 social pages per workspace Required approval, in addition to none and optional — content cannot be scheduled or published until at least one approver signs off Grid view, in addition to Feed and Calendar 10 campaigns per workspace 50GB media storage Public API access Chat support Enterprise — custom pricing For organizations with formal review chains, multiple brands, or procurement and security requirements. Everything in Pro, plus: Unlimited posts Multi-level approvals: sequential stages with designated approvers at each one List view, in addition to Feed, Calendar, and Grid Unlimited campaigns 100GB media storage 24 months of published post storage SSO Dedicated account manager and priority support Payment by bank or wire transfer Add-Ons Add-ons are priced per workspace and available on any plan, including Basic. They are enabled per workspace rather than account-wide, so an agency can run Analytics on client workspaces that pay for reporting without buying it across the board. Analytics — $14 per workspace per month, or $140 per year. Cross-channel performance data, audience insights, custom reports, and Competitor Analytics. 30-day free trial. Social Inbox — $9 per workspace per month, or $90 per year. Comments and direct messages from connected channels in one inbox, with AI reply drafting. 30-day free trial. Social Listening — $99 per workspace per month, or $990 per year. Brand, competitor, and topic monitoring across eight sources with sentiment analysis and alerts. Includes 1 brand keyword, 3 topic keywords, and 3 competitor keywords per workspace. 30-day free trial. What drives cost Three variables determine spend: the number of workspaces, the monthly post volume per workspace, and which add-ons are enabled per workspace. Team size does not affect price on any plan. Planable also offers bundled discounts with SE Ranking for SEO and SE Visible for AI search visibility.—
    More Pricing Information
    Community Pulse
    PlanableSOCi
    Considered Both Products
    Planable
    No answer on this topic
    SOCi, Inc
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    6 Answers
    Features
    PlanableSOCi
    Publishing
    Comparison of Publishing features of Planable and SOCi
    Feature
    Planable
    10.0
    1 Ratings
    20% above category average
    SOCi
    -
    Ratings
    Content planning and scheduling10.01 Ratings00 Ratings
    Content optimization10.01 Ratings00 Ratings
    Workflow management10.01 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Planable and SOCi
    Feature
    Planable
    10.0
    1 Ratings
    18% above category average
    SOCi
    -
    Ratings
    Twitter10.01 Ratings00 Ratings
    Facebook10.01 Ratings00 Ratings
    LinkedIn10.01 Ratings00 Ratings
    Google+10.01 Ratings00 Ratings
    Instagram10.01 Ratings00 Ratings
    Pinterest10.01 Ratings00 Ratings
    Account management
    Comparison of Account management features of Planable and SOCi
    Feature
    Planable
    10.0
    1 Ratings
    23% above category average
    SOCi
    -
    Ratings
    Mobile access10.01 Ratings00 Ratings
    Best Alternatives
    PlanableSOCi
    Small Businesses
    Sendible
    Score7.2 out of 10
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PlanableSOCi
    Likelihood to Recommend
    8.0
    (1 ratings)
    8.4
    (8 ratings)
    Usability
    8.0
    (1 ratings)
    8.2
    (5 ratings)
    Support Rating
    1.0
    (1 ratings)
    10.0
    (4 ratings)
    User Testimonials
    PlanableSOCi
    Likelihood to Recommend
    Planable
    It needs the ability to save hashtags. Some of the other tools offer this, so I emailed Planable and asked them to consider adding it.
    Read full review
    SOCi, Inc
    SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
    Incentivized
    Read full review
    Pros
    Planable
    • Plan posts on multiple platforms at once
    • Approval workflow
    Read full review
    SOCi, Inc
    • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
    • Brandify has made the work so much easier as it avoids spending time looking for better options.
    • It is very helpful platform for the growth of a company.
    • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
    Incentivized
    Read full review
    Cons
    Planable
    • Add hashtags in the tool so you can save them for future use
    Read full review
    SOCi, Inc
    • Their analytics are sub-par to other tools that I use.
    • Their website can be a little clunky until you learn to navigate it.
    • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
    Incentivized
    Read full review
    Usability
    Planable
    It does what you need, but could have a bit more features for the price. $30 a month just to post things on Facebook or Instagram is a bit steep, given that that's all you can do.
    Read full review
    SOCi, Inc
    There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
    Incentivized
    Read full review
    Support Rating
    Planable
    Emailed them a month ago to add hashtags, but they didn't add the functionality yet. Given that the product has stayed exactly the same since, I'm guessing the developers don't want to add this feature so I give the support a rating of 1.
    Read full review
    SOCi, Inc
    We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
    Incentivized
    Read full review
    Alternatives Considered
    Planable
    Cheaper, however, Kontentino does have the ability to save hashtags.
    Read full review
    SOCi, Inc
    Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
    Incentivized
    Read full review
    Return on Investment
    Planable
    • Ability to post on any social media platform with 1 click. It adjusts the layout for you, pictures, adding action buttons, etc.
    Read full review
    SOCi, Inc
    • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
    • It is a affordable local marketing software.
    • It has reliable and efficient support.
    Incentivized
    Read full review
    ScreenShots

    Planable Screenshots

    Screenshot of Planable weekly content calendar in grid view showing scheduled posts with images, times, and platforms.Screenshot of Facebook analytics dashboard in Planable with follower growth, post count, impressions, and engagement trends.Screenshot of Planable interface showing comment thread with suggestions on a social media post draft for team collaboration.Screenshot of Approval settings panel in Planable showing user roles, toggle switches, and auto-scheduling option.Screenshot of Planable workspace permissions view showing team and client roles with customizable access for content collaboration.Screenshot of Track brand mentions and sentiment in one social listening dashboard.