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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Pure Chat by Ruby

    Score8.6 out of 10
    N/APure Chat is a live chat tool with a free version for limited usage or paid versions with unlimited chat, developed by the company of the same name in Scottsdale, Arizona, and acquired late in 2020 by Ruby. Pure Chat is now a Ruby brand.

    $10

    per month

    White Cup CRM

    Score3.7 out of 10
    N/AWhite Cup CRM (formerly Tour de Force) is a customer relationship management (CRM) software with features such as enterprise resource planning (ERP) integration, Microsoft Outlook integration and mobile access.N/A
    Pricing
    Pure Chat by RubyWhite Cup CRM
    Editions & Modules
    Additional Users - Pro
    $10
    per month
    Additional Users - Growth
    $15
    per month
    Growth
    $49
    per month
    Pro
    $99
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Pure Chat by RubyWhite Cup CRM
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Pure Chat by RubyWhite Cup CRM
    Sales Force Automation
    Comparison of Sales Force Automation features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    6.4
    1 Ratings
    20% below category average
    Customer data management / contact management00 Ratings10.01 Ratings
    Territory management00 Ratings10.01 Ratings
    Opportunity management00 Ratings10.01 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings1.01 Ratings
    Quote & order management00 Ratings5.01 Ratings
    Interaction tracking00 Ratings7.01 Ratings
    Channel / partner relationship management00 Ratings2.01 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    5.5
    1 Ratings
    33% below category average
    Case management00 Ratings8.01 Ratings
    Help desk management00 Ratings3.01 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    4.0
    1 Ratings
    64% below category average
    Lead management00 Ratings7.01 Ratings
    Email marketing00 Ratings1.01 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    3.7
    1 Ratings
    70% below category average
    Task management00 Ratings1.01 Ratings
    Billing and invoicing management00 Ratings7.01 Ratings
    Reporting00 Ratings3.01 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    8.0
    1 Ratings
    5% above category average
    Forecasting00 Ratings8.01 Ratings
    Pipeline visualization00 Ratings8.01 Ratings
    Customizable reports00 Ratings8.01 Ratings
    Customization
    Comparison of Customization features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    6.0
    1 Ratings
    24% below category average
    Custom fields00 Ratings6.01 Ratings
    API for custom integration00 Ratings6.01 Ratings
    Security
    Comparison of Security features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    9.5
    1 Ratings
    12% above category average
    Single sign-on capability00 Ratings10.01 Ratings
    Role-based user permissions00 Ratings9.01 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    3.0
    1 Ratings
    86% below category average
    Marketing automation00 Ratings3.01 Ratings
    Platform
    Comparison of Platform features of Pure Chat by Ruby and White Cup CRM
    Feature
    Pure Chat by Ruby
    -
    Ratings
    White Cup CRM
    8.0
    1 Ratings
    5% above category average
    Mobile access00 Ratings8.01 Ratings
    Best Alternatives
    Pure Chat by RubyWhite Cup CRM
    Small Businesses
    Olark
    Score10 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Zoho SalesIQ
    Score9.7 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Genesys DX (discontinued)
    Score10 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Pure Chat by RubyWhite Cup CRM
    Likelihood to Recommend
    8.6
    (2 ratings)
    7.0
    (1 ratings)
    User Testimonials
    Pure Chat by RubyWhite Cup CRM
    Likelihood to Recommend
    Ruby Receptionists, Inc
    Chat is nothing new but the ease of use and functionality is key, that being said Pure Chat nails it across the board. We use the chat across our website and ad pages. Don't see a situation where this effective tool would be less appropriate, consumers want instant information and instant connection, chat provides both without being tied up on the phone
    Incentivized
    Read full review
    White Cup
    Tour de Force can be very useful if you have someone on staff to configure and set it up. It needs constant upkeep with changes in what's needed, and constant updates. This would not be good for small businesses that do not have a sales teem. They charge heavily for tech support.
    Incentivized
    Read full review
    Pros
    Ruby Receptionists, Inc
    • Online chat
    • Multiple websites, multiple users
    • Supervisor feature
    Incentivized
    Read full review
    White Cup
    • We can quickly see Customers sales for the week, month, year, and past years.
    • We can get deep into the data of a customers sales history and what they are or aren't buying.
    Incentivized
    Read full review
    Cons
    Ruby Receptionists, Inc
    • Transcripts that could generate in a PDF or Word doc rather than .txt file, option would be nice
    • Chat is straight forward so not much room for improvement, we're happy with the service, functionality, and ease of use.
    Incentivized
    Read full review
    White Cup
    • There's too much data, and sales people have trouble finding what they need.
    • It can be hard for IT or sales manager to manage all the data in an informational way.
    Incentivized
    Read full review
    Alternatives Considered
    Ruby Receptionists, Inc
    Didn't see much pros and cons comparing Pure Chat and Olark. They all do the job. However, Pure Chat is free to use on basic functions.
    Incentivized
    Read full review
    White Cup
    Tour de Force was less expensive than Sales Force, and has more abilities that Epicor CRM.
    Incentivized
    Read full review
    Return on Investment
    Ruby Receptionists, Inc
    • Instant connection with our clients and prospects
    • Expanded our ability to increase client contact efficiency
    • Allows us to stay up to date with the ever changing demand of consumers
    Incentivized
    Read full review
    White Cup
    • Better customer visibility.
    • We have better customer rating for finding top and bottom customers based on orders.
    Incentivized
    Read full review
    ScreenShots